{"title":"On Offer","description":null,"products":[{"product_id":"nikon-nikkor-z-40mm-f2-prime-lens","title":"Nikon NIKKOR Z 40mm f2 Prime Lens","description":"\u003ch2\u003e\u003cstrong\u003eNikon NIKKOR Z 40mm f\/2 Prime Lens\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eNikon NIKKOR Z 40mm f\/2\u003c\/strong\u003e is a compact, lightweight prime lens built for the Nikon Z-mount system. With its fast aperture and versatile focal length, it is ideal for a wide range of photography and videography applications. From everyday snapshots to vlogging, this lens is a great choice for photographers and videographers at any skill level.\u003c\/p\u003e\n\u003ch3\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-40mm-f2-Sample-Photo14.webp?v=1736954316\"\u003e\u003c\/h3\u003e\n\u003ch3\u003e\n\u003cstrong\u003eKey Features\u003c\/strong\u003e:\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCompact and Lightweight\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMeasures \u003cstrong\u003e45.5mm in length\u003c\/strong\u003e and weighs only \u003cstrong\u003e170g\u003c\/strong\u003e, making it highly portable and perfect for travel or casual everyday use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eVersatile Focal Length\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOffers a \u003cstrong\u003e40mm focal 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ease.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eQuiet and Fast Autofocus\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEquipped with an \u003cstrong\u003eSTM stepping motor\u003c\/strong\u003e for fast, precise, and near-silent autofocus—ideal for both stills and video.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCustomisable Control Ring\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAssignable to functions such as \u003cstrong\u003eaperture, ISO, focus, or exposure compensation\u003c\/strong\u003e, offering intuitive handling and customisation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eVideo-Friendly Features\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNear-silent operation during focusing and adjustments.\u003c\/li\u003e\n\u003cli\u003eMinimal focus 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Designed to complement the Nikon \u003cstrong\u003eZ fc DX\u003c\/strong\u003e mirrorless camera, this lens brings a retro look with cutting-edge performance for today’s photographers and videographers. Whether you’re shooting portraits, landscapes, or video content, the \u003cstrong\u003eNIKKOR Z 28mm f\/2.8 SE\u003c\/strong\u003e ensures sharp, richly detailed images with a beautifully blurred background.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-28mm-f2-8-SE-Lens-Sample-Photo-3.webp?v=1726824919\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eClassic Design, Modern Performance\u003c\/strong\u003e: Styled to match the retro aesthetic of the Nikon Z fc, this special edition lens brings classic elegance with the advanced technology of the Z series.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWide-Angle Versatility\u003c\/strong\u003e: With a 28mm focal length on full-frame cameras or a 42mm equivalent on DX-format cameras, this lens is perfect for landscapes, street photography, and vibrant vlogs.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBright f\/2.8 Aperture\u003c\/strong\u003e: The wide f\/2.8 aperture and 7-blade rounded diaphragm create smooth, natural bokeh, ideal for beautifully blurred backgrounds in portraits and close-ups.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDynamic Close-Ups\u003c\/strong\u003e: Get as close as 19 cm to your subject, perfect for detailed food photography, product shots, or artistic close-ups.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFast, Silent Autofocus\u003c\/strong\u003e: Nikon’s multi-focusing system with dual stepping motors ensures fast, accurate, and silent autofocus, making this lens perfect for both stills and video recording.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeather-Sealed Construction\u003c\/strong\u003e: Built to withstand tough shooting conditions, this lens is sealed to protect against dust and moisture, ensuring reliable performance in all environments.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-28mm-f2-8-SE-Lens-Sample-Photo-12.webp?v=1726825302\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-28mm-f2-8-SE-Lens-Sample-Photo-2.webp?v=1726827011\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eStunning Bokeh and Sharpness\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThe \u003cstrong\u003eNIKKOR Z 28mm f\/2.8 SE\u003c\/strong\u003e delivers exceptional sharpness and clarity, even when focusing on subjects up close. The combination of the wide Z mount and the fast f\/2.8 aperture ensures beautiful subject isolation with smooth, creamy bokeh. Whether shooting video or stills, you can achieve striking compositions with blurred backgrounds that enhance your subject.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDynamic Close-Ups\u003c\/strong\u003e: With a minimum focus distance of just 0.19 m, you can capture your subject with incredible detail and clarity, making this lens ideal for close-ups of food, products, or even bold portrait shots.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoftly Blurred Backgrounds\u003c\/strong\u003e: The wide aperture and rounded 7-blade diaphragm ensure soft, natural-looking bokeh, helping your subject stand out against blurred backgrounds.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-28mm-f2-8-SE-Lens-Sample-Photo-13.webp?v=1726825371\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eOptimised for Video and Stills\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eDesigned for modern content creators, the \u003cstrong\u003eNIKKOR Z 28mm f\/2.8 SE\u003c\/strong\u003e is perfect for shooting video as well as stills. The fast, smooth, and virtually silent autofocus system allows for professional-quality results without distracting motor noise, while the programmable control ring adds extra versatility when shooting in both AF and manual modes.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSilent Autofocus\u003c\/strong\u003e: The lens’ stepping motor ensures fast, silent focusing, ideal for capturing candid moments or recording videos without unwanted noise.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdaptable Control Ring\u003c\/strong\u003e: The silent control ring can be customised to adjust focus, aperture, exposure compensation, or ISO, giving you fast and intuitive control while shooting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-28mm-f2-8-SE-Lens-Sample-Photo-4.webp?v=1726825390\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eCompact and Lightweight\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eWeighing just 160g, the \u003cstrong\u003eNIKKOR Z 28mm f\/2.8 SE\u003c\/strong\u003e is easy to carry and use, making it perfect for spontaneous shooting on the go. Its small, unobtrusive design ensures that you’re always ready to capture the perfect moment without adding extra bulk to your kit.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePortable and Discreet\u003c\/strong\u003e: This lens is small enough to stay on your camera all day, ideal for travel, street photography, and everyday shooting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-28mm-f2-8-SE-Lens-Sample-Photo-15.webp?v=1726825408\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eDurable and Weather-Sealed\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eDesigned to perform in all conditions, the \u003cstrong\u003eNIKKOR Z 28mm f\/2.8 SE\u003c\/strong\u003e features dust- and drip-resistant construction, making it reliable in challenging weather conditions. Whether you’re capturing street scenes in the rain or family portraits on the beach, this lens can handle it all.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-28mm-f2-8-SE-Lens-Sample-Photo-17.webp?v=1726825427\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eTechnical Specifications\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Mount\u003c\/strong\u003e: Nikon Z mount\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat\u003c\/strong\u003e: FX\/35 mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocal Length\u003c\/strong\u003e: 28 mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Aperture\u003c\/strong\u003e: f\/2.8\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Aperture\u003c\/strong\u003e: f\/16\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Construction\u003c\/strong\u003e: 9 elements in 8 groups (including 2 aspherical elements)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAngle of View\u003c\/strong\u003e: FX format: 75°, DX format: 53°\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focus Distance\u003c\/strong\u003e: 0.19 m (0.63 ft)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Reproduction Ratio\u003c\/strong\u003e: 0.2x\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDiaphragm Blades\u003c\/strong\u003e: 7 (rounded diaphragm opening)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFilter Size\u003c\/strong\u003e: 52 mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: Approx. 71.5 mm diameter x 43 mm length\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: Approx. 160 g (5.7 oz)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAutofocus\u003c\/strong\u003e: Yes\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocusing Options\u003c\/strong\u003e: Auto, Manual\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIncluded Accessories\u003c\/strong\u003e: LC-52B Lens Cap (front cap), LF-N1 Lens Cap (rear cap)\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-28mm-f2-8-SE-Lens-Sample-Photo-11.webp?v=1726827047\"\u003e\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":40066331508833,"sku":"4960759909275","price":249.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-28mm-f2-8-SE-Product-Photo-2.webp?v=1737043403"},{"product_id":"canon-rf-24-105mm-f4-7-1-is-stm-lens","title":"Canon RF 24-105mm F4-7.1 IS STM Lens","description":"\u003ch2\u003eCanon RF 24-105mm F4-7.1 IS STM Lens: Your Everyday Versatile Companion\u003c\/h2\u003e\n\u003cp\u003eThe Canon RF 24-105mm F4-7.1 IS STM Lens is designed to empower photographers and videographers with exceptional versatility and portability. Perfect for everyday use, this lightweight zoom lens offers full-frame quality, advanced stabilisation, and intuitive controls, making it an essential tool for capturing stunning stills and videos.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-105mm-f4-7-1-is-stm-Sample-Photo-2.webp?v=1733744028\"\u003e\u003c\/p\u003e\n\u003ch3\u003eCapture the Best of Every Day\u003c\/h3\u003e\n\u003cp\u003eThis compact and versatile lens, with its \u003cstrong\u003e24-105mm focal range\u003c\/strong\u003e, is perfect for capturing everything from sweeping landscapes to intimate portraits. Equipped with a \u003cstrong\u003epowerful 5-stop optical Image Stabilizer\u003c\/strong\u003e, you can confidently shoot handheld in any lighting condition, day or night. Whether you’re documenting everyday moments or embarking on creative adventures, this lens is built to perform.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-105mm-f4-7-1-is-stm-Sample-Photo-8.webp?v=1733744028\"\u003e\u003c\/p\u003e\n\u003ch3\u003eNext-Generation Imaging Technology\u003c\/h3\u003e\n\u003cp\u003eThe Canon RF 24-105mm F4-7.1 IS STM Lens is packed with advanced features to deliver exceptional image quality:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFull-frame imaging\u003c\/strong\u003e for sharp, detailed photos and videos.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e5-stop optical Image Stabilizer\u003c\/strong\u003e ensures steady shots, even in low-light or handheld situations.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFast and smooth autofocus\u003c\/strong\u003e powered by the STM motor, perfect for stills and seamless movie transitions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCustomisable focus and Lens Control Ring\u003c\/strong\u003e provides intuitive access to your camera settings.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-105mm-f4-7-1-is-stm-Sample-Photo-4.webp?v=1733744029\"\u003e\u003c\/p\u003e\n\u003ch3\u003eVersatile Full-Frame Image Quality\u003c\/h3\u003e\n\u003cp\u003eFrom wide vistas to intricate details, this lens adapts effortlessly to your needs.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCapture \u003cstrong\u003eepic landscapes, fine details, striking portraits, and candid moments\u003c\/strong\u003e with ease.\u003c\/li\u003e\n\u003cli\u003eShoot up-close with the \u003cstrong\u003e0.5x Centre Focus Macro\u003c\/strong\u003e feature, focusing as near as 13cm for detailed macro shots.\u003c\/li\u003e\n\u003cli\u003eMaintain sharp, steady images while shooting handheld, thanks to the \u003cstrong\u003e5-stop optical Image Stabilizer\u003c\/strong\u003e.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-105mm-f4-7-1-is-stm-Sample-Photo-11.webp?v=1733744028\"\u003e\u003c\/p\u003e\n\u003ch3\u003eGreat for Stills and Movies\u003c\/h3\u003e\n\u003cp\u003eThe \u003cstrong\u003eSTM motor\u003c\/strong\u003e delivers fast, silent autofocus, ideal for both photography and videography. Whether you’re tracking a subject or transitioning focus in a video, the STM motor provides \u003cstrong\u003esmooth, natural focusing\u003c\/strong\u003e for stunning results.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-105mm-f4-7-1-is-stm-Sample-Photo-3.webp?v=1733744028\"\u003e\u003c\/p\u003e\n\u003ch3\u003eAn Ideal Everyday Lens\u003c\/h3\u003e\n\u003cp\u003eWeighing just \u003cstrong\u003e395g\u003c\/strong\u003e and measuring only \u003cstrong\u003e88.8mm when stowed\u003c\/strong\u003e, this lightweight and compact lens is perfect for photographers and videographers on the go. Its practical zoom range and user-friendly features make it the ideal starting point for your \u003cstrong\u003efull-frame mirrorless journey\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-105mm-f4-7-1-is-stm-Sample-Photo-13.webp?v=1733744028\"\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Features at a Glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e24-105mm Focal Range\u003c\/strong\u003e: Versatile zoom for landscapes, portraits, and close-ups.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e5-Stop Optical IS\u003c\/strong\u003e: Advanced stabilisation for sharp handheld shots.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSTM Motor\u003c\/strong\u003e: Fast and silent autofocus for stills and smooth transitions in movies.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCompact Design\u003c\/strong\u003e: Lightweight and portable, perfect for everyday use.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocus and Lens Control Ring\u003c\/strong\u003e: Customisable for enhanced control over camera settings.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-105mm-f4-7-1-is-stm-Sample-Photo-14.webp?v=1733744028\"\u003e\u003c\/p\u003e\n\u003ch3\u003eWhy Choose the Canon RF 24-105mm F4-7.1 IS STM Lens?\u003c\/h3\u003e\n\u003cp\u003eThis lens combines portability, performance, and versatility, making it an excellent choice for photographers and filmmakers alike. Whether you’re capturing a family outing, exploring a new city, or experimenting with macro photography, the Canon RF 24-105mm F4-7.1 IS STM Lens is your reliable, all-in-one solution.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-105mm-f4-7-1-is-stm-Sample-Photo-5.webp?v=1733744028\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eReady to capture your world in stunning detail? Upgrade to the Canon RF 24-105mm F4-7.1 IS STM Lens today and discover endless creative possibilities!\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eFor full specifications click \u003ca title=\"Expanded Specifications Canon RF 24-105MM F4-7.1 IS STM Lens\" href=\"https:\/\/carmarthencameras.com\/pages\/expanded-specifications-canon-rf-24-105mm-f4-7-1-is-stm-lens\" target=\"_blank\"\u003e\u003cstrong\u003eHere\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-105mm-f4-7-1-is-stm-Sample-Photo-9.webp?v=1733744028\"\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":40066331902049,"sku":"4549292167498","price":449.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-105mm-f4-7-1-is-stm-lens-product-diagonal-top-down-view.webp?v=1733744236"},{"product_id":"nikon-nikkor-z-35mm-f1-8-s-lens","title":"Nikon NIKKOR Z 35mm f1.8 S Lens","description":"\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/OkLElIvG_f4?si=YipLK2PXZ83Dpaqb\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eNikon NIKKOR Z 35mm f\/1.8 S Lens\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eClassic Versatility with Stunning Depth\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCapture every detail and explore the artistic possibilities with the \u003cstrong\u003eNIKKOR Z 35mm f\/1.8 S\u003c\/strong\u003e lens. Offering a perfect blend of classic focal length and cutting-edge optical performance, this full-frame prime lens brings out exceptional depth, colour, and sharpness in every shot. Whether you’re shooting in low light, capturing landscapes, street photography, or creating cinematic videos, the 35mm focal length and fast f\/1.8 aperture ensure vivid, compelling images with a beautiful sense of depth.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-35mm-f1-8-S-Lens-Sample-Photos-1.webp?v=1726824108\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBright, Versatile Aperture\u003c\/strong\u003e: The fast f\/1.8 aperture delivers incredible low-light performance, beautifully soft backgrounds, and creative control over depth of field.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuperior Optical Design\u003c\/strong\u003e: Equipped with two ED and three aspherical elements, this lens ensures superior clarity, rich colours, and minimal aberrations—even in challenging light.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNano Crystal Coating\u003c\/strong\u003e: Nikon’s anti-reflective Nano Crystal Coat minimises ghosting and flare, enhancing clarity and contrast when shooting in backlit conditions or scenes with multiple light sources.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth \u0026amp; Silent Autofocus\u003c\/strong\u003e: The stepping motor offers precise, fast, and virtually silent autofocus—perfect for both photography and video.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRounded 9-Blade Diaphragm\u003c\/strong\u003e: The rounded aperture design creates smooth, natural bokeh, adding artistic flair to portraits and close-up shots.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeather-Sealed for Tough Conditions\u003c\/strong\u003e: Built to withstand dust and water droplets, this lens is ready for any outdoor adventure, from city streets to challenging weather conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-35mm-f1-8-S-Lens-Sample-Photos-8.webp?v=1726824150\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eOutstanding Optical Performance\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThe \u003cstrong\u003eNIKKOR Z 35mm f\/1.8 S\u003c\/strong\u003e is designed to perform beyond expectations. The ultra-wide Z mount allows more light to hit the sensor, resulting in reduced light falloff at the edges and sharp, true-to-life images across the entire frame—even when shooting wide open. Superior resolving power ensures every detail is faithfully reproduced, making it ideal for professionals and enthusiasts alike.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSharper Images\u003c\/strong\u003e: The lens excels at reproducing point light sources, such as streetlights at night, with minimal flare and distortion. Streetlights and other points of light are rendered as sharp, rounded spots, even at the image’s edges.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrighter \u0026amp; More Vibrant\u003c\/strong\u003e: Thanks to two ED glass elements and three aspherical lens elements, images are crisp, bright, and vivid, with exceptional contrast. Peripheral light falloff is controlled for consistent brightness across the frame.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduced Flare\u003c\/strong\u003e: The Nano Crystal Coat significantly reduces ghosting and flare, ensuring clear images even in challenging backlit conditions or scenes with bright light sources.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-35mm-f1-8-S-Lens-Sample-Photos-11.webp?v=1726824278\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eDesigned for Filmmakers\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eWith its smooth, silent operation and sharp, expressive rendering, the \u003cstrong\u003eNIKKOR Z 35mm f\/1.8 S\u003c\/strong\u003e is a perfect choice for videographers. Whether you’re shooting 4K video or cinematic footage, the lens delivers beautifully shallow depth of field, soft bokeh, and smooth, natural transitions in exposure. The silent control ring adds precision, while focus breathing is virtually eliminated for flawless focus transitions.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eQuiet on Set\u003c\/strong\u003e: The near-silent autofocus motor ensures that no noise distracts from your scene. Whether recording emotional moments or intense action, this lens will not interrupt the mood.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth Aperture Control\u003c\/strong\u003e: Seamlessly adjust exposure for fluid, natural transitions during video recording, ensuring your footage looks professional and polished.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-35mm-f1-8-S-Lens-Sample-Photos-12.webp?v=1726824308\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eBuilt for Any Adventure\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eEngineered to meet the demands of outdoor shooting, the \u003cstrong\u003eNIKKOR Z 35mm f\/1.8 S\u003c\/strong\u003e is fully weather-sealed to protect against dust, dirt, and moisture, ensuring reliable performance in all conditions.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-35mm-f1-8-S-Lens-Sample-Photos-7.webp?v=1726824326\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eTechnical Specifications\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Mount\u003c\/strong\u003e: Nikon Z mount\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat\u003c\/strong\u003e: FX\/35 mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocal Length\u003c\/strong\u003e: 35 mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Aperture\u003c\/strong\u003e: f\/1.8\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Aperture\u003c\/strong\u003e: f\/16\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Construction\u003c\/strong\u003e: 11 elements in 9 groups (including 2 ED elements and 3 aspherical elements, Nano Crystal Coat)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAngle of View\u003c\/strong\u003e: FX format: 63°, DX format: 44°\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focus Distance\u003c\/strong\u003e: 0.25 m (0.82 ft)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDiaphragm Blades\u003c\/strong\u003e: 9 (rounded diaphragm opening)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFilter Attachment Size\u003c\/strong\u003e: 62 mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: Approx. 73 mm diameter x 86 mm length\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: Approx. 370 g (13.1 oz)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAutofocus\u003c\/strong\u003e: Yes\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocusing Options\u003c\/strong\u003e: Auto, Manual\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIncluded Accessories\u003c\/strong\u003e: LC-62B 62 mm Snap-on Front Lens Cap, LF-N1 Rear Lens Cap, HB-89 Bayonet Hood, CL-C1 Lens Case\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-35mm-f1-8-S-Lens-Sample-Photos-10.webp?v=1726824343\" alt=\"\"\u003e\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":40066334326881,"sku":"018208200818","price":799.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-35mm-f1-8-S-Lens-Product-Photo-1.webp?v=1737039331"},{"product_id":"nikon-nikkor-z-50mm-f1-8-s-lens","title":"Nikon NIKKOR Z 50mm f1.8 S Lens","description":"\u003ch2\u003eNikon NIKKOR Z 50mm f\/1.8 S Lens\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eNIKKOR Z 50mm f\/1.8 S\u003c\/strong\u003e is a premium prime lens designed for Nikon's Z-mount mirrorless cameras, offering a standard focal length with exceptional performance. It delivers outstanding sharpness, clarity, and bokeh, redefining the possibilities of a 50mm lens. Whether for portraits, landscapes, or low-light scenarios, this lens excels with its advanced optical design and professional-grade features.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/1-Expectations-NIKKOR_Z_50mm_f1.8_S.webp?v=1710423712\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch4\u003e\u003cstrong\u003eExceptional Image Quality\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBright f\/1.8 Aperture\u003c\/strong\u003e: Ideal for low-light shooting and achieving beautiful depth-of-field effects with smooth, creamy bokeh.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvanced Optics\u003c\/strong\u003e: Incorporates two extra-low dispersion (ED) elements and two aspherical elements to reduce chromatic and spherical aberrations for sharp, clear images.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNano Crystal and Super Integrated Coatings\u003c\/strong\u003e: Minimise ghosting and flare, ensuring high contrast and accurate colour reproduction.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cstrong\u003eProfessional Autofocus Performance\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStepping Motor (STM)\u003c\/strong\u003e: Delivers fast, silent, and precise autofocus for both stills and video.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFull-Time Manual Focus\u003c\/strong\u003e: Allows intuitive manual adjustments even in autofocus mode.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInternal Focusing Design\u003c\/strong\u003e: Maintains the lens' compact size during focusing and enhances speed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cstrong\u003eErgonomic Design and Durability\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eProgrammable Control Ring\u003c\/strong\u003e: Customise for easy adjustment of aperture, ISO, or other settings, providing intuitive handling.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeather Sealing\u003c\/strong\u003e: Dust- and moisture-resistant construction, including moving parts, ensures reliability in challenging environments.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRounded Nine-Blade Diaphragm\u003c\/strong\u003e: Produces smooth, circular bokeh for stunning subject-background separation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/3-Iconic-NIKKOR_Z_50mm_f1.8_S.webp?v=1710423810\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eApplications\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePortrait Photography\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eCreate flattering, sharp portraits with beautiful background blur.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLow-Light Shooting\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eThe wide f\/1.8 aperture allows for detailed captures in dimly lit conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEveryday and Travel\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eCompact and versatile for street photography, travel, or casual shooting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVideography\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eQuiet and smooth autofocus, combined with the programmable control ring, makes it ideal for video applications.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eSpecifications\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocal Length\u003c\/strong\u003e: 50mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Aperture\u003c\/strong\u003e: f\/1.8\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Mount\u003c\/strong\u003e: Nikon Z\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat Compatibility\u003c\/strong\u003e: FX (full-frame)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eElements\/Groups\u003c\/strong\u003e: 12\/9\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCoatings\u003c\/strong\u003e: Nano Crystal Coat and Super Integrated Coating\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAutofocus\u003c\/strong\u003e: Stepping Motor (STM)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focus Distance\u003c\/strong\u003e: 0.4 m\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDiaphragm Blades\u003c\/strong\u003e: 9 (rounded)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFilter Size\u003c\/strong\u003e: 62 mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: Approx. 76 mm (diameter) x 86.5 mm (length)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: Approx. 415 g\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eWhat's in the Box\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eNIKKOR Z 50mm f\/1.8 S Lens\u003c\/li\u003e\n\u003cli\u003eFront and Rear Lens Caps\u003c\/li\u003e\n\u003cli\u003eLens Hood (HB-90)\u003c\/li\u003e\n\u003cli\u003eLens Case\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy Choose the NIKKOR Z 50mm f\/1.8 S Lens?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThe \u003cstrong\u003eNIKKOR Z 50mm f\/1.8 S\u003c\/strong\u003e delivers unmatched performance and versatility, redefining what a standard 50mm lens can achieve. Its advanced optical design, professional features, and robust construction make it a must-have for photographers and videographers seeking top-tier quality and reliability. Perfect for portraits, landscapes, and everyday shooting, this lens will elevate your creative potential.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":40066334359649,"sku":"4960759900067","price":469.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-50mm-f1-8-S-Product-Photo-2.webp?v=1736953526"},{"product_id":"sony-fe-24-105-mm-f4-g-oss-standard-zoom-lens","title":"Sony FE 24-105mm F4 G OSS Lens","description":"\u003ch2\u003eSony FE 24-105mm f4 G OSS Lens: Versatile Excellence\u003c\/h2\u003e\n\u003cp\u003eDiscover the versatility and performance of the Sony FE 24-105mm f4 G OSS Lens, a perfect all-in-one solution for everyday shooting. With a wide focal length range and consistent f\/4 aperture, this lens excels in a variety of shooting scenarios, from landscapes and street photography to travel and events. Its advanced optical design, including aspherical and ED elements, ensures sharpness and clarity, while the Nano AR Coating enhances contrast and colour fidelity. The Optical SteadyShot image stabilization and Direct Drive Super Sonic Wave AF Motor provide sharp, stable, and precise results, making this lens a reliable and intuitive choice for photographers seeking high-quality, versatile performance in a compact package.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Sony FE 24-105mm f4 G OSS Lens lifestyle image\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony_FE_24-105mm_f4_G_OSS_Lens_lifestyle_image_5.jpg?v=1722606593\"\u003e\u003c\/div\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eE-Mount Lens\/Full-Frame Format\u003c\/strong\u003e: Compatible with Sony E-mount full-frame cameras.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAperture Range: f\/4 to f\/22\u003c\/strong\u003e: Consistent performance across the zoom range.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e4 Aspherical Elements, 3 ED Elements\u003c\/strong\u003e: Enhanced sharpness and clarity with minimized aberrations.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNano AR and Fluorine Coatings\u003c\/strong\u003e: Reduced reflections, flare, and ghosting for better contrast and colour fidelity.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDirect Drive Super Sonic Wave AF Motor\u003c\/strong\u003e: Fast, quiet, and precise autofocus.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOptical SteadyShot Image Stabilization\u003c\/strong\u003e: Improved handheld shooting stability.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInternal Focus Design\u003c\/strong\u003e: Maintains lens length during focusing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocus Hold Button; AF\/MF Switch\u003c\/strong\u003e: Easy access to focus settings.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDust and Moisture-Resistant Construction\u003c\/strong\u003e: Reliable performance in challenging conditions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRounded 9-Blade Diaphragm\u003c\/strong\u003e: Smooth, pleasing bokeh.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Sony FE 24-105mm f4 G OSS Lens lifestyle image\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony_FE_24-105mm_f4_G_OSS_Lens_lifestyle_image_1.jpg?v=1722606593\"\u003e\u003c\/div\u003e\n\u003ch3\u003eFull-Frame Stabilized Standard Zoom\u003c\/h3\u003e\n\u003cp\u003eThe Sony FE 24-105mm f4 G OSS Lens is designed to be your versatile, everyday companion. Covering wide-angle to short-telephoto focal lengths, this lens is perfect for a range of subjects, including street photography, travel, and events. Its constant f\/4 aperture ensures consistent performance, while advanced optics deliver impressive sharpness and clarity.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Sony FE 24-105mm f4 G OSS Lens lifestyle image\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony_FE_24-105mm_f4_G_OSS_Lens_lifestyle_image_2.jpg?v=1722606593\"\u003e\u003c\/div\u003e\n\u003ch4\u003eG Lens Series: Precision Optics\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFour Aspherical Elements\u003c\/strong\u003e: Including two Advanced Aspherical elements, these reduce spherical aberrations and distortion, providing superior sharpness and clarity throughout the zoom range.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThree Extra-Low Dispersion (ED) Elements\u003c\/strong\u003e: Minimize chromatic aberrations and colour fringing, ensuring accurate colour reproduction.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNano AR Coating\u003c\/strong\u003e: Applied to reduce surface reflections, flare, and ghosting, enhancing contrast and colour rendering in strong lighting conditions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConstant f\/4 Maximum Aperture\u003c\/strong\u003e: Offers consistent performance and greater control over depth of field across the zoom range.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRounded 9-Blade Diaphragm\u003c\/strong\u003e: Produces a pleasing bokeh quality for artistic selective focus.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Sony FE 24-105mm f4 G OSS Lens lifestyle image\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony_FE_24-105mm_f4_G_OSS_Lens_lifestyle_image_3.jpg?v=1722606593\"\u003e\u003c\/div\u003e\n\u003ch3\u003eImage Stabilization, Autofocus, and Handling\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOptical SteadyShot (OSS) Image Stabilization\u003c\/strong\u003e: Minimizes camera shake, allowing for sharper images when shooting handheld. This system can also be combined with select cameras' sensor-shift stabilization for even more effective control.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDirect Drive Super Sonic Wave AF Motor (DDSSM)\u003c\/strong\u003e: Provides quick, quiet, and precise autofocus, ideal for both still photography and video.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInternal Focus Mechanism\u003c\/strong\u003e: Maintains the lens's length during focusing, contributing to more natural, intuitive manual focus control.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocus Hold Button and AF\/MF Switch\u003c\/strong\u003e: Located on the lens barrel for easy tactile control and quick access to focus settings.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focusing Distance\u003c\/strong\u003e: At 1.25 feet, the lens offers a maximum magnification of 0.31x, making it suitable for close-up shots.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDust and Moisture-Resistant Design\u003c\/strong\u003e: Ensures reliable performance in challenging shooting conditions, with rubberized control rings for better handling in colder temperatures.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFluorine Coating on Front Element\u003c\/strong\u003e: Protects against smudges and dust, making it easier to clean and maintain.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"float: none;\" alt=\"Sony FE 24-105mm f4 G OSS Lens lifestyle image\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony_FE_24-105mm_f4_G_OSS_Lens_lifestyle_image_4.jpg?v=1722606593\"\u003e\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":40066334720097,"sku":"4548736074132","price":899.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony-FE-24-105mm-f4-G-OSS-Lens-product-photo-1.jpg?v=1722607308"},{"product_id":"om-system-olympus-m-zuiko-digital-ed-12-200mm-f3-5-6-3-lens","title":"OM System \/ Olympus M.Zuiko Digital ED 12-200mm F3.5-6.3 Lens","description":"\u003ch2\u003e\u003cstrong\u003eOM System \/ Olympus M.Zuiko Digital ED 12-200mm F3.5-6.3 Lens\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch3\u003e\u003cstrong\u003eAll-in-One Zoom for Maximum Versatility\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThe \u003cstrong\u003eM.Zuiko Digital ED 12-200mm F3.5-6.3\u003c\/strong\u003e is a \u003cstrong\u003epowerful, all-in-one zoom lens\u003c\/strong\u003e designed for \u003cstrong\u003eMicro Four Thirds cameras\u003c\/strong\u003e. Offering an incredible \u003cstrong\u003e16.6x zoom range\u003c\/strong\u003e, this lens covers everything from \u003cstrong\u003eultra-wide 12mm to super-telephoto 200mm\u003c\/strong\u003e (35mm equivalent: \u003cstrong\u003e24-400mm\u003c\/strong\u003e), making it one of the \u003cstrong\u003emost versatile mirrorless zoom lenses available\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_M.Zuiko_Digital_ED_12-200mm_F3.5-6.3_Sample_Photo_39.webp?v=1740389885\"\u003e\u003c\/p\u003e\n\u003cp\u003eDespite its extended zoom range, this lens remains \u003cstrong\u003ecompact and lightweight\u003c\/strong\u003e, ensuring \u003cstrong\u003eportability without compromising performance\u003c\/strong\u003e. With \u003cstrong\u003eweather-sealed construction\u003c\/strong\u003e and \u003cstrong\u003ehigh-speed autofocus\u003c\/strong\u003e, it is the \u003cstrong\u003eperfect travel companion\u003c\/strong\u003e, ready to tackle \u003cstrong\u003elandscapes, street photography, portraits, and distant subjects\u003c\/strong\u003e in any environment.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_M.Zuiko_Digital_ED_12-200mm_F3.5-6.3_Sample_Photo_40.webp?v=1740389911\"\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch3\u003e\u003cstrong\u003eUnmatched 16.6x Zoom Range\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCovers 12-200mm (24-400mm equivalent)\u003c\/strong\u003e from wide-angle to super-telephoto.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEliminates the need for multiple lenses\u003c\/strong\u003e, offering exceptional convenience.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003ePerfect for landscapes, portraits, travel, and distant subjects.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_M.Zuiko_Digital_ED_12-200mm_F3.5-6.3_Sample_Photo_4.webp?v=1740389929\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eCompact, Lightweight \u0026amp; Weather-Sealed\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDustproof, splashproof, and freezeproof construction\u003c\/strong\u003e for all-weather shooting.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeighs significantly less than traditional telephoto zooms\u003c\/strong\u003e, ideal for travel.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDurable design inspired by the M.Zuiko PRO series\u003c\/strong\u003e.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_M.Zuiko_Digital_ED_12-200mm_F3.5-6.3_Sample_Photo_6.webp?v=1740390316\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eAdvanced Optical Performance\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuper ED and aspherical lens elements\u003c\/strong\u003e minimise chromatic aberrations and distortion.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eZERO (Zuiko Extra-low Reflection Optical) coating\u003c\/strong\u003e reduces ghosting and flare for crisp, high-contrast images.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eDelivers sharp, clear results across the entire zoom range.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_M.Zuiko_Digital_ED_12-200mm_F3.5-6.3_Sample_Photo_35.webp?v=1740390347\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eHigh-Speed, Precise Autofocus\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMSC (Movie \u0026amp; Still Compatible) autofocus system\u003c\/strong\u003e for fast, silent, and accurate focusing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInner focus system moves a single lightweight lens\u003c\/strong\u003e for smooth operation.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eDesigned for split-second shooting, ensuring you never miss the moment.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_M.Zuiko_Digital_ED_12-200mm_F3.5-6.3_Sample_Photo_10.webp?v=1740390370\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eTechnical Specifications\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch3\u003e\u003cstrong\u003eFocal Length \u0026amp; Aperture\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocal length:\u003c\/strong\u003e 12-200mm (24-400mm equivalent on Micro Four Thirds)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum aperture:\u003c\/strong\u003e f\/3.5-6.3\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum aperture:\u003c\/strong\u003e f\/22\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_M.Zuiko_Digital_ED_12-200mm_F3.5-6.3_Sample_Photo_24.webp?v=1740390396\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eOptical Design\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvanced multi-element construction\u003c\/strong\u003e for outstanding sharpness and contrast.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuper ED, aspherical, and high-refractive elements\u003c\/strong\u003e to minimise optical distortions.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eZERO (Zuiko Extra-low Reflection Optical) coating for improved clarity.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_M.Zuiko_Digital_ED_12-200mm_F3.5-6.3_Sample_Photo_14.webp?v=1740390421\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eFocusing \u0026amp; 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Stylish and portable, the lightweight durable body is waterproof and comfortable to hold. The multilayer coating for all lenses and prisms means the images are brighter and more natural in colour, while the phase correction coating ensures high-contrast results.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eA clear view\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eEnjoy the finer details of the outside world by experiencing the binoculars’ incredibly clear image quality. 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The binoculars feature fully multi-layer coated lenses and prisms, as well as a Dielectric high-reflective multilayer prism coating to ensure superior transmittance uniformity across the visible range, which results in brighter images and more natural colours. Meanwhile, its phase-correction coating minimises the loss of resolution to deliver high-contrast images.\u003c\/p\u003e\n\u003cp\u003e\u003cimg height=\"1280\" width=\"1920\" alt=\"photo of hands holding binoculars\" src=\"https:\/\/www.nikon.co.uk\/globalassets\/digizuite\/165183-en-m5_m7_usdd_js_1599.jpg\/OptimizelyDesktop\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eEasy on the eyes\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eEnjoy extra comfort with the turn-and-slide rubber eyecups, which make it easy to position your eyes at the correct eye point. The multi-setting click stops allow users to adjust the eye relief for a custom fit – providing the full field of view and maximum comfort during extended periods of use.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eGo hands-free\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThe MONARCH M5 is tripod mountable, meaning you can place a tripod mount or a tripod mount adaptor (sold separately) in the middle of the binoculars’ frame. This is particularly useful if you’re planning on using these from a static position for a lengthy period of time, like in a hide, for example.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"8X42","offer_id":40332064686177,"sku":"4580130921407","price":229.0,"currency_code":"GBP","in_stock":false},{"title":"10X42","offer_id":40332064718945,"sku":"4580130921421","price":259.0,"currency_code":"GBP","in_stock":false},{"title":"12X42","offer_id":40332064751713,"sku":"4580130921445","price":339.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/products\/45801309214212.jpg?v=1692155289"},{"product_id":"nikon-nikkor-z-28mm-f2-8-lens","title":"Nikon Nikkor Z 28mm f2.8 Lens","description":"\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/XqYfDf5abDg?si=pXRePhQuS9e7Vp3T\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eNikon NIKKOR Z 28mm f\/2.8 Lens\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eCompact Powerhouse for Stunning Everyday Shots\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eNIKKOR Z 28mm f\/2.8\u003c\/strong\u003e is the smallest and lightest full-frame prime lens in the Nikon Z series, making it perfect for photographers and videographers who need portability without sacrificing image quality. With its bright f\/2.8 aperture, this wide-angle lens is ideal for capturing landscapes, street scenes, and portraits, even in low light. Its fast and quiet autofocus, combined with a rounded 7-blade aperture, ensures soft bokeh and precise subject isolation.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-28mm-f2-8-lens-Sample-Photo-12.webp?v=1726823317\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-28mm-f2-8-lens-Sample-Photo-3.webp?v=1726823318\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltra-Compact \u0026amp; Lightweight\u003c\/strong\u003e: Weighing just 155g and measuring 43mm in length, this lens is easy to carry and ideal for handheld shooting or use with a gimbal.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Wide-Angle\u003c\/strong\u003e: Offering a 28mm angle of view in FX format (42mm in DX format), it is perfect for capturing everything from expansive landscapes to close-up street scenes and portraits.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCinematic Focal Length\u003c\/strong\u003e: Often used in cinematic work, the 28mm focal length delivers vibrant colours, deep contrast, and a dynamic field of view for high-quality video production.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth, Silent Autofocus\u003c\/strong\u003e: The stepping motor provides quick, accurate, and virtually silent autofocus, making this lens great for both stills and video shooting, even at close range.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDynamic Close-Ups\u003c\/strong\u003e: A minimum focusing distance of just 0.19m lets you get close to your subject and capture striking details, perfect for food photography and creative portraits.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCustomisable Control Ring\u003c\/strong\u003e: The silent control ring can be easily adjusted to control focus, aperture, ISO, or exposure compensation, offering flexibility and creative control.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeather-Sealed Design\u003c\/strong\u003e: Built to endure, the lens is sealed against dust and water droplets, ensuring durability and reliability in tough shooting conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-28mm-f2-8-lens-Sample-Photo-10.webp?v=1726823317\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-28mm-f2-8-lens-Sample-Photo-7.webp?v=1726823317\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eOptical Brilliance for Any Situation\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eFrom low-light indoor shots to bright outdoor landscapes, the \u003cstrong\u003eNIKKOR Z 28mm f\/2.8\u003c\/strong\u003e delivers sharp, richly detailed images with excellent colour reproduction. The wide Z mount allows more light to reach the sensor, while the f\/2.8 aperture enables beautifully soft backgrounds for subject isolation and smooth, natural bokeh.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-28mm-f2-8-lens-Sample-Photo-5.webp?v=1726823317\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003ePerfect for Full-Frame and DX Mirrorless Cameras\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eWhen used with full-frame Z series cameras, the 28mm focal length is ideal for wide-angle shots, such as landscapes and street photography. On a DX-format Z camera, the lens provides a 42mm field of view, perfect for portraiture and vlogging, giving you the versatility you need to capture a range of subjects.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-28mm-f2-8-lens-Sample-Photo-14.webp?v=1726823317\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eTechnical Specifications\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Mount\u003c\/strong\u003e: Nikon Z mount\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat\u003c\/strong\u003e: FX\/35 mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocal Length\u003c\/strong\u003e: 28 mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Aperture\u003c\/strong\u003e: f\/2.8\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Aperture\u003c\/strong\u003e: f\/16\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Construction\u003c\/strong\u003e: 9 elements in 8 groups (including 2 aspherical elements)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAngle of View\u003c\/strong\u003e: FX format: 75°, DX format: 53°\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focus Distance\u003c\/strong\u003e: 0.19 m (0.63 ft) from focal plane\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDiaphragm Blades\u003c\/strong\u003e: 7 (rounded diaphragm opening)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAperture Range\u003c\/strong\u003e: f\/2.8 to f\/16\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFilter Size\u003c\/strong\u003e: 52 mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: Approx. 70 mm diameter x 43 mm length\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: Approx. 155 g (5.5 oz)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAutofocus\u003c\/strong\u003e: Yes\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInternal Focusing\u003c\/strong\u003e: Yes\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocusing Options\u003c\/strong\u003e: Auto, Manual\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIncluded Accessories\u003c\/strong\u003e: LC-52B front lens cap, LF-N1 rear lens cap\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-28mm-f2-8-lens-Sample-Photo-9.webp?v=1726823318\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-28mm-f2-8-lens-Sample-Photo-11.webp?v=1726823318\"\u003e\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":40066339668065,"sku":"4960759904911","price":194.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-28mm-f2-8-Product-Photo-5.webp?v=1737038882"},{"product_id":"viltrox-13mm-f1-4-fx-af-fuji-x-mount-lens","title":"Viltrox AF 13mm F1.4 Lens - Fujifilm X","description":"\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/gw9nWma91_o?si=bNZavh4ZsSOVmRxH\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003eViltrox 13mm F1.4 AF Lens for Fujifilm X Mount Cameras\u003c\/h2\u003e\n\u003cp\u003eUnleash your creativity with the \u003cstrong\u003eViltrox AF 13mm f\/1.4 STM Lens\u003c\/strong\u003e, a versatile wide-angle prime lens designed specifically for \u003cstrong\u003eFujifilm X mount cameras\u003c\/strong\u003e. With its \u003cstrong\u003eAPS-C crop sensor coverage\u003c\/strong\u003e, this lens delivers a 20mm equivalent focal length, making it the ultimate choice for landscape, architecture, street photography, and vlogging. Whether you're shooting stills or videos, the Viltrox 13mm f\/1.4 offers superb optical performance, professional-grade features, and exceptional ease of use.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Viltrox 13mm F1.4 AF Fuji X Mount Lens lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-13mm-F1-4-AF-Fuji-X-Mount-Lens-lifestyle-photo-1.webp?v=1733492960\"\u003e\u003c\/div\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFujifilm X Mount Compatibility\u003c\/strong\u003e: Designed exclusively for Fujifilm APS-C cameras, providing seamless integration and optimal performance.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e20mm Ultra-Wide Equivalent\u003c\/strong\u003e: Capture expansive views with minimal distortion, perfect for dynamic compositions and immersive visuals.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFast f\/1.4 Aperture\u003c\/strong\u003e: Excel in low-light conditions and achieve stunning depth of field with creamy bokeh, ideal for portraits, astrophotography, and cinematic effects.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvanced Autofocus Technology\u003c\/strong\u003e: Equipped with an STM (Stepping Motor), the lens delivers fast, smooth, and whisper-quiet autofocus—perfect for high-speed photography and video recording.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Viltrox 13mm F1.4 AF Fuji X Mount Lens lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-13mm-F1-4-AF-Fuji-X-Mount-Lens-lifestyle-photo-3.webp?v=1733492960\"\u003e\u003c\/div\u003e\n\u003ch3\u003ePremium Optical Design\u003c\/h3\u003e\n\u003cp\u003eEngineered with precision, the lens boasts an \u003cstrong\u003eall-metal construction\u003c\/strong\u003e that ensures durability and a premium feel. Inside, the optical design features:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e14 elements in 11 groups\u003c\/strong\u003e, including:\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e4 ED (Extra-low Dispersion) elements\u003c\/strong\u003e to reduce chromatic aberrations.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e2 HR (High Refraction) elements\u003c\/strong\u003e for edge-to-edge sharpness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e2 aspherical elements\u003c\/strong\u003e for distortion correction and excellent image clarity.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHD Nano Multilayer Coating\u003c\/strong\u003e: Protects against dirt, water, and reflections for enhanced contrast and colour fidelity, even in challenging lighting conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Viltrox 13mm F1.4 AF Fuji X Mount Lens lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-13mm-F1-4-AF-Fuji-X-Mount-Lens-lifestyle-photo-2.webp?v=1733492960\"\u003e\u003c\/div\u003e\n\u003ch3\u003eEnhanced Handling \u0026amp; Versatility\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e67mm Filter Thread\u003c\/strong\u003e: Easily attach popular filters like ND, polarising, or UV for creative control.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInternal Focusing\u003c\/strong\u003e: Maintains a constant lens length for better handling and balance during use.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focusing Distance of 0.22m\u003c\/strong\u003e: Get up close and capture intricate details with stunning clarity.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight at 420g\u003c\/strong\u003e: Compact and portable, perfect for travel and on-the-go shooting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Viltrox 13mm F1.4 AF Fuji X Mount Lens lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-13mm-F1-4-AF-Fuji-X-Mount-Lens-lifestyle-photo-5.webp?v=1733492960\"\u003e\u003c\/div\u003e\n\u003ch3\u003eAdvanced Features for Modern Creators\u003c\/h3\u003e\n\u003cp\u003eStay future-ready with the \u003cstrong\u003ebuilt-in USB port\u003c\/strong\u003e for firmware updates, ensuring your lens always operates with the latest enhancements. The \u003cstrong\u003eelectronically controlled aperture\u003c\/strong\u003e offers precise exposure adjustments, while the quiet autofocus motor makes it ideal for both professional videographers and casual vloggers.\u003c\/p\u003e\n\u003ch3\u003eWhy Choose the Viltrox 13mm F1.4 AF?\u003c\/h3\u003e\n\u003cp\u003eThe Viltrox 13mm f\/1.4 lens offers an unbeatable combination of performance, durability, and value. Whether you're capturing breathtaking landscapes, creating cinematic vlogs, or shooting in dimly lit environments, this lens delivers exceptional results every time. Its \u003cstrong\u003ewide aperture\u003c\/strong\u003e, \u003cstrong\u003epremium build\u003c\/strong\u003e, and \u003cstrong\u003estate-of-the-art autofocus\u003c\/strong\u003e make it a must-have for Fujifilm X mount users looking to elevate their creative potential.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Viltrox 13mm F1.4 AF Fuji X Mount Lens lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-13mm-F1-4-AF-Fuji-X-Mount-Lens-lifestyle-photo-4.webp?v=1733492960\"\u003e\u003c\/div\u003e\n\u003ch3\u003eBuy Now and Transform Your Photography\u003c\/h3\u003e\n\u003cp\u003eDiscover the freedom of wide-angle photography with the \u003cstrong\u003eViltrox AF 13mm f\/1.4 STM Lens for Fujifilm X mount cameras\u003c\/strong\u003e. Order today and experience the perfect blend of innovation and reliability!\u003c\/p\u003e\n\u003cp\u003eOptimised for enthusiasts and professionals alike, this lens is your key to achieving stunning visuals and unforgettable moments.\u003c\/p\u003e","brand":"Viltrox","offers":[{"title":"Default Title","offer_id":40066344714337,"sku":"6953400302516","price":396.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-13mm-F1-4-AF-Fuji-X-Mount-Lens-product-photo-7_538fe262-d5c1-45e6-aa3a-aff441978ecc.webp?v=1733908572"},{"product_id":"nikon-nikkor-z-14-30mm-f4-ultra-wide-zoom-lens","title":"Nikon NIKKOR Z 14-30mm f4 Lens","description":"\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/sOMn7xSNqSw?si=X1ReSPCO1HtHnvIu\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003eNikon NIKKOR Z 14-30mm f\/4 S Lens\u003c\/h2\u003e\n\u003ch4\u003eOverview\u003c\/h4\u003e\n\u003cp\u003eThe \u003cstrong\u003eNikon NIKKOR Z 14-30mm f\/4 S Lens\u003c\/strong\u003e is a compact, ultra-wide-angle zoom lens designed exclusively for Nikon's \u003cstrong\u003eZ-series mirrorless cameras\u003c\/strong\u003e. 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With its lightweight and travel-friendly design, it's perfect for photographers on the move.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-14-30mm-f4-Lens-1.jpg?v=1736952981\"\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMount\u003c\/strong\u003e: Nikon Z Mount\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocal Length\u003c\/strong\u003e: 14-30mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Aperture\u003c\/strong\u003e: f\/4 (constant across the zoom range)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Design\u003c\/strong\u003e: S-Line ultra-wide zoom\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCoatings\u003c\/strong\u003e: Nano Crystal Coat and Super Integrated Coating for superior contrast and reduced flare\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFilter Compatibility\u003c\/strong\u003e: Accepts 82mm filters, a unique feature for ultra-wide lenses\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-14-30mm-f4-Lens-7.jpg?v=1736952981\"\u003e\u003c\/p\u003e\n\u003ch3\u003eOptical Excellence\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eAdvanced Optical Elements\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFour extra-low dispersion (ED) elements and four aspherical elements for precise correction of chromatic aberrations and distortions.\u003c\/li\u003e\n\u003cli\u003eProvides sharpness, vibrant colours, and edge-to-edge clarity.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eNano Crystal and Super Integrated Coatings\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEffectively suppress ghosting and flare, ensuring high contrast and vivid colour reproduction, even in challenging lighting conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-14-30mm-f4-Lens-3.jpg?v=1736952981\"\u003e\u003c\/p\u003e\n\u003ch3\u003eAutofocus and Handling\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eStepping Motor (STM)\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDelivers fast, quiet, and precise autofocus, ideal for both stills and video.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eManual Focus Override\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSeamlessly switch between autofocus and manual focus for added control.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eProgrammable Control Ring\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAssignable to focus, aperture control, or exposure compensation for intuitive operation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eInternal Focusing\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMaintains the lens's compact size during focus adjustments.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-14-30mm-f4-Lens-11.jpg?v=1736952981\"\u003e\u003c\/p\u003e\n\u003ch3\u003eBuild and Durability\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eWeather Sealing\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDust- and moisture-resistant construction ensures reliability in challenging environments.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFluorine Coating\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRepels dust, water, and grease for easy maintenance of exposed lens elements.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCompact and Lightweight\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRetractable design for easy portability; weighs just 485g.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eRounded 7-Blade Diaphragm\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eProduces smooth, natural bokeh for creative compositions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-14-30mm-f4-Lens-5.jpg?v=1736952980\"\u003e\u003c\/p\u003e\n\u003ch3\u003eApplications\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLandscape Photography\u003c\/strong\u003e: Capture sweeping vistas with sharp detail.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eArchitecture\u003c\/strong\u003e: Minimise distortion while emphasising intricate details.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAstrophotography\u003c\/strong\u003e: Wide focal lengths and coatings ensure excellent light transmission and minimal aberration.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTravel\u003c\/strong\u003e: Lightweight design and robust build make it perfect for adventures.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-14-30mm-f4-Lens-6.jpg?v=1736952981\"\u003e\u003c\/p\u003e\n\u003ch3\u003eSpecifications\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocal Length\u003c\/strong\u003e: 14-30mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Aperture\u003c\/strong\u003e: f\/4\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Aperture\u003c\/strong\u003e: f\/22\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Construction\u003c\/strong\u003e: 14 elements in 12 groups\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFilter Size\u003c\/strong\u003e: 82mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: 485g\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: Approx. 89mm x 85mm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-14-30mm-f4-Lens-9.jpg?v=1736952981\"\u003e\u003c\/p\u003e\n\u003ch3\u003eIncluded Accessories\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Hood\u003c\/strong\u003e: HB-86\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFront Lens Cap\u003c\/strong\u003e: LC-82B\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRear Lens Cap\u003c\/strong\u003e: LF-N1\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Case\u003c\/strong\u003e: Included for added protection during travel.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-14-30mm-f4-Lens-10.jpg?v=1736952981\"\u003e\u003c\/p\u003e\n\u003ch3\u003eWhy Choose the Nikon NIKKOR Z 14-30mm f\/4 S Lens?\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Ultra-Wide Angle\u003c\/strong\u003e: Ideal for a variety of shooting scenarios, from landscapes to interiors.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eExceptional Image Quality\u003c\/strong\u003e: Advanced optics deliver stunning sharpness and clarity.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDurable and Portable\u003c\/strong\u003e: Designed for professionals and enthusiasts who need a reliable, travel-friendly lens.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInnovative Features\u003c\/strong\u003e: Programmable control ring and filter compatibility set it apart from other ultra-wide lenses.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-14-30mm-f4-Lens-4.jpg?v=1736952981\"\u003e\u003c\/p\u003e\n\u003cp\u003eElevate your photography with the \u003cstrong\u003eNikon NIKKOR Z 14-30mm f\/4 S Lens\u003c\/strong\u003e—a lens that combines uncompromising optical performance, user-friendly features, and rugged build quality to meet the demands of modern photographers and videographers.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":40066347728993,"sku":"018208200702","price":1099.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/NIKKOR-Z-14-30mm-f_4-S-product-photo-1.jpg?v=1736952804"},{"product_id":"nikon-z-50mm-f1-2-s-lens-with-oled-display","title":"Nikon Nikkor Z 50mm f1.2 S Lens","description":"\u003cp\u003e\u003ciframe width=\"100%\" height=\"390\" src=\"https:\/\/www.youtube.com\/embed\/mEMpQhcULVk?si=aLOc-cPeGFR-1sRD\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003eNikon Z 50mm f\/1.2 S Lens with OLED Display\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eType:\u003c\/strong\u003e Nikon Z Mount\u003cbr\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e FX\/35mm\u003cbr\u003e\u003cstrong\u003eFocal Length:\u003c\/strong\u003e 50mm\u003cbr\u003e\u003cstrong\u003eMaximum Aperture:\u003c\/strong\u003e f\/1.2\u003cbr\u003e\u003cstrong\u003eMinimum Aperture:\u003c\/strong\u003e f\/16\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-50mm-f1-2-S-Lens-Sample-Photos-11.webp?v=1726833064\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eOverview\u003c\/h3\u003e\n\u003cp\u003eDiscover the Nikon Z 50mm f\/1.2 S Lens, a quintessential addition to your photography toolkit, often dubbed the \"nifty fifty.\" Renowned for its classic focal length, this lens excels in delivering remarkable brightness, stunning depth of field, and exceptional detail, making it an ideal choice for both photographers and videographers using Nikon mirrorless cameras.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-50mm-f1-2-S-Lens-Sample-Photos-1.webp?v=1726833064\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eUnmatched Low-Light Performance\u003c\/h3\u003e\n\u003cp\u003eThe impressive f\/1.2 maximum aperture offers unparalleled opportunities to experiment with light, allowing you to achieve stunning results even in challenging low-light conditions. The large Z mount complements this, enabling effortless captures, even with backlit subjects.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-50mm-f1-2-S-Lens-Sample-Photos-3.webp?v=1726833064\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eAdvanced Optical Technology\u003c\/h3\u003e\n\u003cp\u003eEquipped with Nikon’s ARNEO and Nano Crystal Coatings, this lens virtually eliminates ghosting and flare, ensuring crystal-clear images. With 17 elements in 15 groups—including 2 ED (Extra-low Dispersion) elements and 3 aspherical elements—this lens guarantees outstanding optical performance. These innovative coatings enhance contrast and clarity, making it perfect for a wide range of shooting scenarios.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-50mm-f1-2-S-Lens-Sample-Photos-8.webp?v=1726833064\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eCreative Control for Videography\u003c\/h3\u003e\n\u003cp\u003eThe Nikon Z 50mm f\/1.2 S Lens is not just for photography; it’s an exceptional tool for video creators as well. With precise and quiet autofocus, you can utilise the lens's capabilities with minimal focus breathing. The smooth and customisable control ring provides effortless adjustments with the perfect amount of torque, allowing you to control exposure seamlessly—from bright highlights to deep shadows—ensuring your footage remains polished and professional.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-50mm-f1-2-S-Lens-Sample-Photos-9.webp?v=1726833064\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eRobust Build Quality\u003c\/h3\u003e\n\u003cp\u003eDesigned for durability, the Nikon Z 50mm f\/1.2 S Lens features a superior build quality with tightly sealed moving parts that keep dust and moisture at bay. The rubber sealing around the metal lens mount adds an extra layer of protection, making this lens a reliable companion in various shooting environments. Its fast and precise focusing capabilities allow for quick adaptations, whether shooting close-ups or creating dreamy backgrounds with a shallow depth of field.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-50mm-f1-2-S-Lens-Sample-Photos-2.webp?v=1726833064\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eSupplied Accessories\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLC-82B Lens Cap\u003c\/strong\u003e (Front Cap)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLF-N1 Lens Cap\u003c\/strong\u003e (Rear Cap)\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eHB-94 Lens Hood\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eCL-C2 Lens Case\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-50mm-f1-2-S-Lens-Sample-Photos-5.webp?v=1726833064\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch4\u003eConclusion\u003c\/h4\u003e\n\u003cp\u003eThe Nikon Z 50mm f\/1.2 S Lens is an essential lens for any serious photographer or videographer looking to elevate their craft. Its combination of exceptional optical quality, low-light performance, and robust construction makes it a versatile choice for capturing stunning images and high-quality video. Elevate your photography with the incredible capabilities of the Nikon Z 50mm f\/1.2 S Lens today!\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-50mm-f1-2-S-Lens-Sample-Photos-7.webp?v=1726833064\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003eFor full specifications click \u003ca href=\"https:\/\/carmarthencameras.com\/pages\/expanded-specifications-nikon-z-50mm-f1-2-s-lens-with-oled-display\" title=\"https:\/\/carmarthencameras.com\/pages\/expanded-specifications-nikon-z-50mm-f1-2-s-lens-with-oled-display\" rel=\"noopener noreferrer\" target=\"_blank\"\u003e\u003cstrong\u003eHere\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":40066361491553,"sku":"4960759903495","price":2099.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/NikonNikkorZ50mmf1.2SLens5.webp?v=1736952633"},{"product_id":"pentax-papilio-ii-8-5x21-compact-bak4-prism-binoculars-black","title":"Pentax Papilio II 8.5x21 Compact Bak4 Prism Binoculars","description":"\u003ch2\u003e\u003cstrong\u003ePentax Papilio II 8.5x21 Compact Binoculars – Macro Precision and Versatile Performance\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003ePentax Papilio II 8.5x21 Compact Binoculars\u003c\/strong\u003e deliver a unique combination of close-up and long-distance viewing, making them ideal for nature enthusiasts, art lovers, and adventurers. With innovative macro technology and high-quality optics, these binoculars offer exceptional clarity and versatility in a compact, durable design.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch4\u003e\u003cstrong\u003eExceptional Optical Performance\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBAK4 Porro Prisms\u003c\/strong\u003e: High refractive index prisms ensure bright, sharp, and colour-accurate images.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFully Multi-Coated Optics\u003c\/strong\u003e: Enhances light transmission for clear, detailed views with vibrant colours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAspherical Lens Elements\u003c\/strong\u003e: Provide edge-to-edge image sharpness, ensuring clarity across the entire field of view.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cstrong\u003eInnovative Macro Capability\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e50 cm Minimum Focus Distance\u003c\/strong\u003e: Offers a fresh viewing experience for close-up details, perfect for observing flowers, insects, and artwork with precision.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cstrong\u003eUser-Friendly Adjustments\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eInterpupillary and Diopter Adjustments\u003c\/strong\u003e: Customise the fit to match your vision, including independent lens adjustments for differing prescriptions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTwist-Up Rubber Eyecups\u003c\/strong\u003e: Provides comfortable viewing, even for users wearing glasses.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCenter Focus Knob\u003c\/strong\u003e: Smooth and precise focusing for effortless operation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cstrong\u003eCompact and Durable Design\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight and Portable\u003c\/strong\u003e: Ideal for hiking, travel, concerts, and spectator sports.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRubber-Coated Body\u003c\/strong\u003e: Shock-resistant housing ensures durability and provides a secure grip.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIntegrated Tripod Socket\u003c\/strong\u003e: Offers stability during extended viewing sessions with an optional tripod adapter.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eVersatility for Every Occasion\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eFrom close-up exploration to distant landscapes, the \u003cstrong\u003ePentax Papilio II\u003c\/strong\u003e binoculars are perfect for a wide range of activities, including:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMacro observation of flowers, insects, and artwork.\u003c\/li\u003e\n\u003cli\u003eStar gazing and birdwatching.\u003c\/li\u003e\n\u003cli\u003eSpectator sports and concerts.\u003c\/li\u003e\n\u003cli\u003eTravel and outdoor adventures.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eSpecifications\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMagnification\u003c\/strong\u003e: 8.5x\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eObjective Lens Diameter\u003c\/strong\u003e: 21mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAngular Field of View\u003c\/strong\u003e: 6°\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focus Distance\u003c\/strong\u003e: 20\" (50.8 cm)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEye Relief\u003c\/strong\u003e: Adjustable via helicoid eyecups\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: Compact and lightweight for portability\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAccessories\u003c\/strong\u003e: Includes case, neck strap, and lens covers\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy Choose the Pentax Papilio II 8.5x21 Binoculars?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eCombining innovative macro viewing with high-quality optics, these binoculars are a unique and reliable choice for users who value versatility, comfort, and durability. Whether observing the intricate details of nature or enjoying distant views, the \u003cstrong\u003ePentax Papilio II\u003c\/strong\u003e offers an unparalleled experience.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOrder your Pentax Papilio II 8.5x21 Compact Binoculars today\u003c\/strong\u003e and discover the world in stunning detail, near and far!\u003c\/p\u003e","brand":"Pentax","offers":[{"title":"Default Title","offer_id":40066373550177,"sku":"27075288928","price":199.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/products\/Papilio-II-500x500.png?v=1692155626"},{"product_id":"nikon-nikkor-z-24-200mm-f4-6-3-vr-lens","title":"Nikon NIKKOR Z 24-200mm f4-6.3 VR Lens","description":"\u003cp\u003e\u003ciframe src=\"https:\/\/www.youtube.com\/embed\/dRHFz672X5I?si=yV1H_YsObaV680zb\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003eNikon NIKKOR Z 24-200mm f\/4-6.3 VR Lens\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eNikon NIKKOR Z 24-200mm f\/4-6.3 VR Lens\u003c\/strong\u003e is a versatile and compact telephoto zoom lens designed for Nikon’s FX-format Z-mount mirrorless cameras. It provides an extensive zoom range from wide-angle to telephoto, making it a comprehensive solution for various shooting scenarios, whether you're capturing landscapes, portraits, or distant subjects.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-24-200mm-f4-6-3-VR-Lens-Sample-Photos-4.webp?v=1726760536\"\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Features:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll-in-One Zoom Range\u003c\/strong\u003e: Covers a focal length of 24-200mm, offering an 8.3x zoom ratio that caters to both wide-angle and telephoto needs.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCompact and Lightweight\u003c\/strong\u003e: Its design is highly portable, making it ideal for travel and everyday use.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvanced Optical Design\u003c\/strong\u003e: Incorporates two aspherical elements, one aspherical ED element, and two extra-low dispersion elements to minimise distortion, chromatic aberrations, and colour fringing, resulting in sharp, clear images with vivid colours and deep contrasts.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eARNEO and Nano Crystal Coatings\u003c\/strong\u003e: These coatings combat ghosting, flare, and reflections, ensuring improved contrast and clarity, especially in strong or backlit lighting conditions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVibration Reduction (VR)\u003c\/strong\u003e: Built-in image stabilisation reduces the appearance of camera shake by up to 5 stops, facilitating sharper handheld shooting and smooth video recording.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStepping Motor Autofocus\u003c\/strong\u003e: Delivers fast, quiet, and precise autofocus performance, ideal for both still photography and video. Full-time manual focus override is available.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProgrammable Control Ring\u003c\/strong\u003e: The lens features a programmable control ring that can be set to adjust manual focus, aperture, or exposure compensation for intuitive control over various settings.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRounded 7-Blade Diaphragm\u003c\/strong\u003e: Produces smooth, aesthetically pleasing bokeh for shallow depth of field and selective focus effects.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDurable Build\u003c\/strong\u003e: Dust and moisture-resistant construction enhances the lens's durability in challenging environments.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-24-200mm-f4-6-3-VR-Lens-Sample-Photos-14.webp?v=1726760569\"\u003e\u003c\/p\u003e\n\u003ch3\u003eOptical Performance:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eElements\u003c\/strong\u003e: 16 elements in 12 groups, including 1 ED glass element and 2 extra-low dispersion elements.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCoatings\u003c\/strong\u003e: ARNEO Coat, Nano Crystal Coat, and Super Integrated Coating to prevent flare, ghosting, and reflections.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-24-200mm-f4-6-3-VR-Lens-Sample-Photos-19.webp?v=1726760604\"\u003e\u003c\/p\u003e\n\u003ch3\u003ePractical Benefits:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focusing Distance\u003c\/strong\u003e: 0.5m, allowing for detailed close-up shots and versatility in framing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eExposure Control\u003c\/strong\u003e: Electromagnetic aperture mechanism ensures consistent exposure 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alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-24-200mm-f4-6-3-VR-Lens-Sample-Photos-17.webp?v=1726760814\"\u003e\u003c\/p\u003e\n\u003ch3\u003eOptional Accessories:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eHN-43\u003c\/strong\u003e: Lens Hood\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCL-C1\u003c\/strong\u003e: Lens Case\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e72mm Screw-on Filters\u003c\/strong\u003e: Compatible with standard 72mm filters for additional creative options.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-24-200mm-f4-6-3-VR-Lens-Sample-Photos-6.webp?v=1726760662\"\u003e\u003c\/p\u003e\n\u003ch3\u003eSpecifications:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocal Length\u003c\/strong\u003e: 24-200mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Aperture\u003c\/strong\u003e: f\/4-6.3\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Aperture\u003c\/strong\u003e: f\/22\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAngle of View\u003c\/strong\u003e: 84° to 12° 20'\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focusing Distance\u003c\/strong\u003e: 0.5m\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Construction\u003c\/strong\u003e: 16 elements in 12 groups\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFilter Size\u003c\/strong\u003e: 67mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: Approx. 570g\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-24-200mm-f4-6-3-VR-Lens-Sample-Photos-18.webp?v=1726760682\"\u003e\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eNikon NIKKOR Z 24-200mm 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(VR)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eProvides up to \u003cstrong\u003e5 stops of stabilization\u003c\/strong\u003e, ensuring steady stills and video even in low light.\u003c\/li\u003e\n\u003cli\u003eCompatible with adapted F-mount lenses (via optional FTZ Adapter) with 3-axis VR.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OptimizelyDesktop_11.jpg?v=1710776602\"\u003e\u003c\/p\u003e\n\u003ch4\u003eBody and Design\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCompact and Weather-Sealed\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLightweight magnesium alloy body offers durability and weather resistance for challenging conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eHigh-Resolution Viewfinder and Touchscreen\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e3.6m-dot OLED EVF\u003c\/strong\u003e provides a sharp, eye-level view.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e3.2\" tilting touchscreen LCD\u003c\/strong\u003e allows for intuitive control and shooting at high or low angles.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eDual SD UHS-II Card Slots\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSupports efficient file saving with dual slots, ideal for backups or extended shooting sessions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eEnhanced Connectivity\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBuilt-in \u003cstrong\u003eWi-Fi and Bluetooth\u003c\/strong\u003e with Nikon SnapBridge for seamless image transfer and remote camera control via smartphone or tablet.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OptimizelySmallDesktop_1_31d98e9e-9a34-42f7-a3ea-c7f7c3df8917.jpg?v=1710776602\"\u003e\u003c\/p\u003e\n\u003ch4\u003eLens: Nikon Z 24-50mm f\/4-6.3\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eUltra-compact and lightweight, this versatile lens covers a wide range of focal lengths for landscapes, portraits, and general photography.\u003c\/li\u003e\n\u003cli\u003eFeatures \u003cstrong\u003easpherical and ED elements\u003c\/strong\u003e to reduce chromatic aberrations and deliver sharp, high-contrast images.\u003c\/li\u003e\n\u003cli\u003eIdeal for travel and everyday use due to its portable design.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OptimizelyDesktop_12.jpg?v=1710776602\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch4\u003eSpecifications\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSensor\u003c\/strong\u003e: 24.3MP FX-format CMOS\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProcessor\u003c\/strong\u003e: EXPEED 6\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eISO Range\u003c\/strong\u003e: 100-51200 (expandable to 102400)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAutofocus\u003c\/strong\u003e: 273-point hybrid AF with Eye\/Face Detection\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVideo\u003c\/strong\u003e: UHD 4K at 30 fps, Full HD at 60 fps\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eViewfinder\u003c\/strong\u003e: 3.6m-dot OLED EVF\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eScreen\u003c\/strong\u003e: 3.2\" 1.04m-dot tilting touchscreen LCD\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStabilization\u003c\/strong\u003e: 5-axis sensor-shift VR\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStorage\u003c\/strong\u003e: Dual SD UHS-II card slots\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBattery Life\u003c\/strong\u003e: ~470 shots per charge (EN-EL15c)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConnectivity\u003c\/strong\u003e: Wi-Fi, Bluetooth, SnapBridge app compatibility\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: 134 x 100.5 x 69.5mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: 675g (body only)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch4\u003eAdditional Features\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eCreative Picture Controls for unique visual effects.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocus Shift Mode\u003c\/strong\u003e: Automatically captures a series of images with varying focus points, ideal for focus stacking.\u003c\/li\u003e\n\u003cli\u003eIn-camera charging via USB-C for added convenience.\u003c\/li\u003e\n\u003cli\u003eCompatibility with optional \u003cstrong\u003eMB-N10 battery grip\u003c\/strong\u003e for extended shooting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch4\u003eWho Is It For?\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTravel Photographers\u003c\/strong\u003e: Compact size and versatile lens make it perfect for travel and everyday photography.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePortrait and Wedding Photographers\u003c\/strong\u003e: Eye\/Face Detection AF and stunning image quality ensure sharp, beautiful portraits.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVideographers\u003c\/strong\u003e: 4K video and built-in stabilization deliver professional-looking footage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOutdoor Enthusiasts\u003c\/strong\u003e: Weather-sealed design allows shooting in challenging conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003cp\u003eThe \u003cstrong\u003eNikon Z5 Mirrorless Camera with 24-50mm Lens\u003c\/strong\u003e offers an unbeatable combination of full-frame performance, advanced features, and portability. Whether you're capturing stills or recording video, this camera delivers professional-quality results with ease.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":40066377252961,"sku":"4960759904676","price":1099.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/products\/1595299621_1578205.jpg?v=1692155321"},{"product_id":"viltrox-20mm-f1-8-ultra-wide-lens-nikon-z","title":"Viltrox 20mm F1.8 Lens - Nikon Z","description":"\u003ch2\u003e\u003cstrong\u003eViltrox 20mm f\/1.8 Ultra-Wide Lens for Nikon Z\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eViltrox 20mm f\/1.8 Ultra-Wide Lens\u003c\/strong\u003e is a versatile and high-performance prime lens designed for Nikon Z-mount mirrorless cameras. Whether you're capturing sweeping landscapes, dramatic architecture, or the starry night sky, this lens offers exceptional optical quality and creative control.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltra-Wide Field of View\u003c\/strong\u003e: Perfect for astrophotography, landscapes, interiors, and architectural photography.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBright f\/1.8 Aperture\u003c\/strong\u003e: Excels in low-light conditions and offers enhanced depth of field control for artistic compositions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrecision Optics\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eOne aspherical and four extra-low dispersion (ED) elements minimise spherical and chromatic aberrations for sharp, high-fidelity images.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHD Nano Multi-Layer Coating\u003c\/strong\u003e reduces flare and ghosting, ensuring optimal contrast and colour accuracy in challenging lighting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eManual Focus Design\u003c\/strong\u003e: Ideal for precise adjustments, with depth of field and focus distance scales for enhanced control.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClose Focusing Distance\u003c\/strong\u003e: A minimum focusing distance of 9.8 inches (25 cm) enables creative close-up photography with ultra-wide perspectives.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e14-Blade Diaphragm\u003c\/strong\u003e: Produces smooth, pleasing bokeh for out-of-focus highlights.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eBuilt for Durability and Handling\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrass Lens Barrel\u003c\/strong\u003e: Robust and durable, designed for long-lasting performance with smooth manual focus operation.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight and Compact\u003c\/strong\u003e: A perfect travel companion for photographers on the go.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eCompatibility\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFX Format\u003c\/strong\u003e: Optimised for full-frame Nikon Z-mount mirrorless cameras.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDX Format\u003c\/strong\u003e: Offers a 30mm equivalent focal length when used on Nikon DX-format cameras, adding versatility for various shooting styles.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eTechnical Specifications\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMount\u003c\/strong\u003e: Nikon Z\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocal Length\u003c\/strong\u003e: 20mm (30mm equivalent on DX models)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAperture Range\u003c\/strong\u003e: f\/1.8 to f\/16\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eElements\/Groups\u003c\/strong\u003e: Aspherical and ED elements for superior optical performance\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focus Distance\u003c\/strong\u003e: 9.8 inches (25 cm)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDiaphragm Blades\u003c\/strong\u003e: 14, for smooth bokeh\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConstruction\u003c\/strong\u003e: Brass lens barrel for durability\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy Choose the Viltrox 20mm f\/1.8 Ultra-Wide Lens?\u003c\/h3\u003e\n\u003cp\u003eThis lens combines advanced optics, robust construction, and a bright aperture to meet the demands of professional and enthusiast photographers alike. From capturing stunning astrophotography to intricate architectural details, the Viltrox 20mm f\/1.8 offers reliability and flexibility in every shot.\u003c\/p\u003e\n\u003cp\u003eTransform your photography with the \u003cstrong\u003eViltrox 20mm f\/1.8 Ultra-Wide Lens for Nikon Z\u003c\/strong\u003e—an essential tool for any creative photographer.\u003c\/p\u003e","brand":"Viltrox","offers":[{"title":"Default Title","offer_id":40066377384033,"sku":"6953400317466","price":350.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/products\/1604582132_img_1441675__32759.1613001555.jpg?v=1736165442"},{"product_id":"canon-rf-85mm-f1-2-l-usm-lens","title":"Canon RF 85mm F1.2 L USM Lens","description":"\u003ch3\u003e\u003cstrong\u003eCanon RF 85mm f1.2 L USM Lens\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThe Canon RF 85mm f1.2L USM Lens is the fastest portrait prime in the EOS R system. Great for shooting in low light and isolating the subject from its background, the lens combines a short telephoto focal length with a fast f1.2 aperture to provide an extremely shallow depth of field and incredible sharpness with pleasing bokeh. Canon’s RF lenses offer higher quality and speed with a performance optimised for the EOS R camera.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features: \u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRF lens mount for Canon's EOS R mirrorless cameras\u003c\/li\u003e\n\u003cli\u003eShort telephoto focal length perfect for portraiture, street and low light photography\u003c\/li\u003e\n\u003cli\u003eSuper-fast and wide f\/1.2 aperture for shallow focus and exceptional edge-to-edge sharpness\u003c\/li\u003e\n\u003cli\u003eSmooth, near-silent autofocusing, with Canon's USM technology\u003c\/li\u003e\n\u003cli\u003eBlue Spectrum Refractive (BR) optics and aspheric lens element eliminates colour and spherical aberrations\u003c\/li\u003e\n\u003cli\u003eLens control ring for extra control over ISO, aperture and shutter\u003c\/li\u003e\n\u003cli\u003eL-series build quality and weather-sealing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eThe perfect focal length for portraits\u003cbr\u003e\u003c\/strong\u003eThe RF 85mm F1.2L USM is the ideal short telephoto for flattering portraits, producing elegant and detailed results with a pleasing perspective and no distortion.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFast and bright with superb optical precision\u003cbr\u003e\u003c\/strong\u003eWith a fast f\/1.2 aperture, the lens is superb in low light offering incredible sharpness and creative expression with a pleasing and unique bokeh.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAdvanced lens elements and coatings\u003cbr\u003e\u003c\/strong\u003eThe lens employs Blue Spectrum Refractive (BR) optics and a UD lens element which negates colour aberrations from affecting image quality, while a ground aspheric lens element ensures the highest image quality and ASC coating prevents flare and ghosting.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eL-series build quality and weather-sealing\u003cbr\u003e\u003c\/strong\u003eThe build quality redefines L-series quality with weather-sealing and fluorine coatings on the front and rear elements to guard against water and dust.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFast USM motor and Lens Control Ring\u003cbr\u003e\u003c\/strong\u003eThanks to the fast speed of the RF mount and the use of a large ring type USM focusing motor, the RF 85mm F1.2L USM is fast to lock onto a subject while the Lens Control Ring provides additional customisable control over settings.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRF lens mount\u003cbr\u003e\u003c\/strong\u003eThe RF mount has been built on the strengths of the existing EF mount and is the result of detailed research by Canon engineers, who have designed an impressive optical system with a flange back distance of 20mm and a wide 54mm diameter lens mount - allowing for faster and lighter lenses with higher performing optics. The new mount's 12-pin connection enables enhanced communication and power transmission between the lens and camera body, further enhancing lens design options, resulting in higher image quality and enhanced usability.\u003c\/p\u003e\n\u003cp\u003eFor full specifications click \u003ca href=\"https:\/\/carmarthencameras.com\/pages\/expanded-specifications-canon-rf-85mm-f1-2-l-usm-ds-lens\" title=\"Expanded Specifications Canon RF 85mm f1.2 L USM DS Lens\" target=\"_blank\"\u003e\u003cstrong\u003eHere\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":40066378858593,"sku":"4549292146691","price":2999.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/products\/1701421-3.jpg?v=1767108784"},{"product_id":"canon-rf-85mm-f1-2-l-usm-ds-lens","title":"Canon RF 85mm F1.2 L USM DS Lens","description":"\u003ch2\u003e\u003cstrong\u003eCanon RF 85mm f1.2 L USM DS Lens\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eThe Canon RF 85mm f1.2L USM DS is a full-frame L-series lens fantastic for portraiture with gorgeous bokeh and fabulous optical precision. Featuring high-performance AF, brand new DS coating, and the famous L-series built quality this lens is a dream to work with.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThis is a fantastic lens for portraiture with gorgeous bokeh and fabulous optical precision\u003c\/li\u003e\n\u003cli\u003eThe lens is constructed from 13 elements in 9 groups\u003c\/li\u003e\n\u003cli\u003eIncorporates 9 diaphragm blades\u003c\/li\u003e\n\u003cli\u003eUsers benefit from a max aperture of 16\u003c\/li\u003e\n\u003cli\u003eThe closest focusing distance is 0.85m whereas the max magnification is 0.12x\u003c\/li\u003e\n\u003cli\u003eFeatures an L-series build quality weighing only 1195g\u003c\/li\u003e\n\u003cli\u003eWeather-sealing with dust and moisture resistance thanks to the applied fluorine coating on the front and rear of the lens\u003c\/li\u003e\n\u003cli\u003eIncludes 82mm filter diameter\u003c\/li\u003e\n\u003cli\u003eOffers an angle of view at 24,16,28,30 – degrees\u003c\/li\u003e\n\u003cli\u003eIncorporates a Lens Control Ring for increased control over the ISO, shutter, and aperture\u003c\/li\u003e\n\u003cli\u003eFast USM Motor for fast locking onto a subject and near-silent operation\u003c\/li\u003e\n\u003cli\u003eSharpness with exquisite style\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eStunning Portraiture\u003cbr\u003e\u003c\/strong\u003eThanks to the 85mm focal length this lens is perfect for portraiture work. The resulting photographs feature elegant detail and a pleasing perspective without distortion.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGorgeous Bokeh and Fantastic Optical Precision\u003cbr\u003e\u003c\/strong\u003eUsers are free to create the bokeh of their dreams with Canon’s one of a kind DS (Defocus Smoothing) Coating along with the F1.2, and 9-bladed aperture. This lens aids the creation of creative images like no other.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuperior Lens Elements with Coatings\u003cbr\u003e\u003c\/strong\u003eColour aberrations are minimised thanks to the Special Blue Spectrum Refractive (BR) optics; whereas, ASC (Air Sphere) Coating along with the ground aspheric element guard against flare and ghosting.\u003c\/p\u003e\n\u003cp\u003eFor full specifications click \u003ca title=\"Expanded Specifications Canon RF 85mm f1.2 L USM DS Lens\" href=\"https:\/\/carmarthencameras.com\/pages\/expanded-specifications-canon-rf-85mm-f1-2-l-usm-ds-lens\" target=\"_blank\"\u003eHere\u003c\/a\u003e\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":40066379317345,"sku":"4549292159608","price":3499.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/products\/1720542.jpg?v=1692153980"},{"product_id":"olympus-40-150mm-f2-8-m-zuiko-digital-pro-lens","title":"OM-System \/ Olympus M.Zuiko Digital ED 40-150mm F2.8 PRO Lens","description":"\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/C-bTaS-GMT0?si=R1l0o__6CRvKKdqm\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003eOM-System M.Zuiko Digital ED 40-150mm F2.8 PRO Lens\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eOM-System 40-150mm F2.8 M.ZUIKO DIGITAL PRO Lens\u003c\/strong\u003e is a high-performance telephoto zoom lens designed for professional photographers seeking exceptional optical quality, reliability, and versatility. Offering a bright, constant \u003cstrong\u003ef\/2.8 aperture\u003c\/strong\u003e, advanced lens technologies, and a lightweight, weather-sealed design, this lens is ideal for wildlife, sports, and wedding photography.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_28.webp?v=1740153516\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_30.webp?v=1740153536\" alt=\"\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch4\u003eKey Features:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Telephoto Zoom Range\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCovers a versatile \u003cstrong\u003e40-150mm focal length\u003c\/strong\u003e (80-300mm equivalent on Micro Four Thirds).\u003c\/li\u003e\n\u003cli\u003eIdeal for capturing distant subjects, portraits, and close-ups with stunning detail.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_12.webp?v=1740153412\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_13.webp?v=1740153424\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_14.webp?v=1740153461\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eBright f\/2.8 Aperture\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMaintains a wide maximum aperture throughout the zoom range for excellent low-light performance and beautiful background separation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_39.webp?v=1740153555\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eAdvanced Optical Technologies\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIncorporates \u003cstrong\u003eSuper EDA glass\u003c\/strong\u003e and \u003cstrong\u003eZERO Coating\u003c\/strong\u003e to minimise chromatic aberrations, flaring, and ghosting.\u003c\/li\u003e\n\u003cli\u003eDelivers exceptional sharpness and clarity across the frame.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_71.webp?v=1740153597\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_70.webp?v=1740153597\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eDual VCM Autofocus System\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFirst-ever dual linear motor focusing system for fast, precise, and virtually silent autofocus.\u003c\/li\u003e\n\u003cli\u003ePerfect for capturing fleeting moments in wildlife, sports, and event photography.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_48.webp?v=1740153629\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_47.webp?v=1740153629\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e1.4x Teleconverter Compatible\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eExtend your reach further with the optional \u003cstrong\u003e1.4x teleconverter\u003c\/strong\u003e, achieving a maximum focal length of \u003cstrong\u003e420mm equivalent\u003c\/strong\u003e (in 35mm terms).\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_69.webp?v=1740153666\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_52.webp?v=1740154012\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eWeather-Sealed Construction\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDustproof, splashproof, and freezeproof to handle harsh environments and challenging conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_40.webp?v=1740153709\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_41.webp?v=1740153709\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eExceptional Versatility\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMinimum focusing distance of \u003cstrong\u003e70cm\u003c\/strong\u003e at all focal lengths enables close-up and macro-style photography.\u003c\/li\u003e\n\u003cli\u003eFeatures a \u003cstrong\u003emanual focus clutch\u003c\/strong\u003e for intuitive manual focusing and a \u003cstrong\u003ededicated Fn button\u003c\/strong\u003e for customisation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_67.webp?v=1740153736\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_66.webp?v=1740153736\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eRetractable Lens Hood\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBuilt-in sliding lens hood provides convenient protection against glare and stray light.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_31.webp?v=1740153787\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_32.webp?v=1740153787\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eLightweight and Portable\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWeighs significantly less than comparable full-frame lenses, ensuring portability without sacrificing performance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_17.webp?v=1740153825\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_16.webp?v=1740153825\" alt=\"\"\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch4\u003eBox Contents:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eOlympus M.ZUIKO 40-150mm F2.8 PRO Lens\u003c\/li\u003e\n\u003cli\u003eLens Cap (LC-72D)\u003c\/li\u003e\n\u003cli\u003eLens Rear Cap (LR-2)\u003c\/li\u003e\n\u003cli\u003eLens Hood (LH-76)\u003c\/li\u003e\n\u003cli\u003eLens Case (LSC-1120)\u003c\/li\u003e\n\u003cli\u003eInstruction Manual\u003c\/li\u003e\n\u003cli\u003eWarranty Card\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_61.webp?v=1740153865\" alt=\"\"\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch4\u003eTechnical Specifications:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocal Length\u003c\/strong\u003e: 40-150mm (80-300mm equivalent)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Aperture\u003c\/strong\u003e: f\/2.8\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Aperture\u003c\/strong\u003e: f\/22\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Construction\u003c\/strong\u003e: 16 elements in 10 groups, including Super EDA glass\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focus Distance\u003c\/strong\u003e: 70cm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Magnification\u003c\/strong\u003e: 0.21x\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFilter Size\u003c\/strong\u003e: 72mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: Approx. 760g\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeather Sealing\u003c\/strong\u003e: Dustproof, splashproof, and freezeproof\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_65.webp?v=1740153888\" alt=\"\"\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_68.webp?v=1740153888\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch4\u003eIdeal Applications:\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eWildlife Photography\u003c\/strong\u003e: Silent autofocus and weather-sealed construction make it perfect for outdoor shoots.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSports Photography\u003c\/strong\u003e: Fast autofocus and a constant f\/2.8 aperture capture action with precision.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWedding Photography\u003c\/strong\u003e: Versatile zoom range and soft bokeh create stunning portraits and detail shots.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMacro and Close-Ups\u003c\/strong\u003e: 70cm minimum focusing distance allows for telephoto macro-style shots.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_27.webp?v=1740153933\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_26.webp?v=1740153945\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch4\u003eWhy Choose the OM-System 40-150mm F2.8 PRO Lens?\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOutstanding Optical Performance\u003c\/strong\u003e: Delivers sharpness and clarity comparable to prime lenses.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDurable and Portable\u003c\/strong\u003e: Lightweight and rugged for professional use in any environment.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatility\u003c\/strong\u003e: Covers a wide range of photography styles with a single lens.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInnovative Features\u003c\/strong\u003e: Advanced autofocus, manual focus clutch, and weather sealing enhance usability.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_78.webp?v=1740153969\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eOM-System 40-150mm F2.8 M.ZUIKO DIGITAL PRO Lens\u003c\/strong\u003e combines professional-grade performance with exceptional versatility, making it an essential tool for photographers seeking precision, reliability, and creative freedom. Whether you're capturing action, portraits, or close-up details, this lens delivers consistently stunning results.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_Olympus_M.Zuiko_Digital_ED_40-150mm_F2.8_PRO_Sample_Photo_79.webp?v=1740153969\" alt=\"\"\u003e\u003c\/p\u003e","brand":"OM System","offers":[{"title":"Default Title","offer_id":40066388361313,"sku":"4545350054182","price":1074.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System_OlympusM.ZuikoDigitalED40-150mmF2.8PROProductPhoto2.webp?v=1740153280"},{"product_id":"canon-ef-70-200mm-f4l-is-ii-usm-lens","title":"Canon EF 70-200mm F4 L IS II USM Lens","description":"\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/dFX0qmgkZ8s?si=qL15y1hlmub_DeoC\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen\u003e\u003c\/iframe\u003e\n\n\u003ch2\u003e\u003cstrong\u003eCanon EF 70-200mm f\/4L IS II USM Lens\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003ePortable Performance, Professional Results\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eCanon EF 70-200mm f\/4L IS II USM\u003c\/strong\u003e is a lightweight and versatile telephoto zoom lens designed for photographers who demand exceptional image quality without the bulk. Perfect for travel, landscapes, reportage, and more, this lens combines cutting-edge optical design with reliable performance in any conditions.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch4\u003e\u003cstrong\u003eCompact and Portable\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Design\u003c\/strong\u003e: Ideal for photographers on the move, this lens is perfect for travel and outdoor shoots.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cstrong\u003eConsistent Exposure\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eConstant f\/4 Aperture\u003c\/strong\u003e: Delivers consistent exposures throughout the zoom range, simplifying composition and shooting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cstrong\u003eExceptional Stability\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e5-Stop Image Stabiliser\u003c\/strong\u003e: Minimises blur caused by camera shake, even at 200mm or in low-light conditions, enabling sharp handheld shots.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cstrong\u003eOptical Excellence\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFluorite Element\u003c\/strong\u003e: Reduces chromatic aberration and ensures superb sharpness across the frame.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuper Spectra Coating\u003c\/strong\u003e: Minimises ghosting and flare for vibrant, high-contrast images.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cstrong\u003eDurable and Reliable\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eL-Series Build Quality\u003c\/strong\u003e: Weather-sealed to resist dust and moisture, ensuring reliable performance in challenging environments.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eSpecifications\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocal Length\u003c\/strong\u003e: 70-200mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Aperture\u003c\/strong\u003e: f\/4\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Aperture\u003c\/strong\u003e: f\/32\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Construction\u003c\/strong\u003e: 20 elements in 15 groups\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAperture Blades\u003c\/strong\u003e: 9 (circular diaphragm for smooth bokeh)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focusing Distance\u003c\/strong\u003e: 1m\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Magnification\u003c\/strong\u003e: 0.27x\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFilter Diameter\u003c\/strong\u003e: 72mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: Approx. 780g\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: Approx. 80 x 176mm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eIdeal For\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTravel Photography\u003c\/strong\u003e: Lightweight and portable for easy carrying.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePortraits\u003c\/strong\u003e: Create beautifully separated subjects with smooth bokeh.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLandscape Photography\u003c\/strong\u003e: Capture stunning detail across the frame.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSports and Wildlife\u003c\/strong\u003e: Fast focusing and stabilisation ensure sharp images of moving subjects.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eWhat's in the Box\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eCanon EF 70-200mm f\/4L IS II USM Lens\u003c\/li\u003e\n\u003cli\u003eLens Hood (ET-78B)\u003c\/li\u003e\n\u003cli\u003eLens Cap (E-72 II)\u003c\/li\u003e\n\u003cli\u003eRear Lens Cap\u003c\/li\u003e\n\u003cli\u003eSoft Lens Case\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003cp\u003eThe \u003cstrong\u003eCanon EF 70-200mm f\/4L IS II USM\u003c\/strong\u003e is the perfect combination of professional performance and portability. Whether you’re shooting in the field or on the go, this lens ensures stunning results with every click.\u003c\/p\u003e\n\u003cp\u003eFor full specifications click \u003ca href=\"https:\/\/carmarthencameras.com\/pages\/copy-of-expanded-specifications-canon-ef-70-200mm-f-2-8l-is-iii-usm-lens\" title=\"Expanded Specifications Canon EF 70-200mm f4L IS II USM Lens\" target=\"_blank\"\u003e\u003cstrong\u003eHere\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":40066391769185,"sku":"4549292095135","price":1319.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-ef-70-200mm-f-4l-is-ii-usm-lens-product-front-view_1.webp?v=1737562303"},{"product_id":"nikon-z-24mm-f1-8-s-mirrorless-prime-lens","title":"Nikon Nikkor Z 24mm f1.8 S Prime Lens","description":"\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/rfDBiU2iZF0?si=chEm136yToPSPaAA\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003eNikon Nikkor Z 24mm f\/1.8 S Mirrorless Prime Lens\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eNikon Z 24mm f\/1.8 S Mirrorless Prime Lens\u003c\/strong\u003e is a standout addition to Nikon’s line of mirrorless prime lenses, designed to deliver exceptional performance for landscape, architectural, and general wide-angle photography. With its impressive optical design and versatile features, this lens ensures outstanding image quality and creative flexibility.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-24mm-f1-8-S-Prime-Lens-Sample-Photos-4.webp?v=1726758228\"\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Features:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLarge Maximum Aperture\u003c\/strong\u003e: f\/1.8 for excellent low-light performance and beautiful background blur.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEdge-to-Edge Sharpness\u003c\/strong\u003e: Designed to deliver consistently sharp images from centre to edge, even at wide apertures.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWide 24mm Focal Length\u003c\/strong\u003e: Ideal for capturing expansive landscapes, architectural details, and dynamic wide-angle shots.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNano Crystal Coating\u003c\/strong\u003e: Nikon's advanced anti-reflective coating significantly reduces ghosting and flare for improved image clarity and contrast.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeather-Sealed Construction\u003c\/strong\u003e: Built to withstand challenging shooting conditions with a durable, weather-resistant design.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focusing Distance\u003c\/strong\u003e: Just 0.25m, allowing for close-up shots and creative framing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFast, Near-Silent Autofocus\u003c\/strong\u003e: Ensures smooth and discreet focusing, making it ideal for both stills and video.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eControl Ring\u003c\/strong\u003e: Customisable for aperture control, exposure compensation, or manual focus, providing seamless operation during shooting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-24mm-f1-8-S-Prime-Lens-Sample-Photos-3.webp?v=1726758246\"\u003e\u003c\/p\u003e\n\u003ch3\u003eSuperior Optical Performance:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvanced Optics\u003c\/strong\u003e: The lens features 12 elements in 10 groups, including one Extra-Low Dispersion (ED) glass element and four aspherical lens elements, enhancing sharpness and reducing aberrations.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNano Crystal Coat\u003c\/strong\u003e: Applied to lens elements to combat ghosting and flare, resulting in sharper, clearer images with better colour accuracy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-24mm-f1-8-S-Prime-Lens-Sample-Photos-1.webp?v=1726758280\"\u003e\u003c\/p\u003e\n\u003ch3\u003eVersatile and Creative:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWide-Angle Advantage\u003c\/strong\u003e: The 24mm focal length is perfect for capturing wide scenes and architectural compositions with minimal distortion.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClose Focusing\u003c\/strong\u003e: With a minimum focusing distance of just 0.25m, you can explore close-up details and creative perspectives.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-24mm-f1-8-S-Prime-Lens-Sample-Photos-2.webp?v=1726758371\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-24mm-f1-8-S-Prime-Lens-Sample-Photos-7.webp?v=1726758297\"\u003e\u003c\/p\u003e\n\u003ch3\u003eIdeal for Video:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSilent Autofocus\u003c\/strong\u003e: The near-silent autofocus system is ideal for video recording, ensuring no distracting noise during filming.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eControl Ring\u003c\/strong\u003e: Offers silent and precise control over aperture and exposure compensation, and can be switched to manual focus mode when needed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-24mm-f1-8-S-Prime-Lens-Sample-Photos-10.webp?v=1726758316\"\u003e\u003c\/p\u003e\n\u003ch3\u003eSupplied Accessories:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLC-72B\u003c\/strong\u003e: 72mm Snap-on Front Lens Cap\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLF-N1\u003c\/strong\u003e: Rear Lens Cap\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHB-88\u003c\/strong\u003e: Bayonet Lens Hood\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCL-C1\u003c\/strong\u003e: Lens Case\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-24mm-f1-8-S-Prime-Lens-Sample-Photos-9.webp?v=1726758334\"\u003e\u003c\/p\u003e\n\u003ch3\u003eSpecifications:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocal Length\u003c\/strong\u003e: 24mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Aperture\u003c\/strong\u003e: f\/1.8\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Aperture\u003c\/strong\u003e: f\/16\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAngle of View\u003c\/strong\u003e: 84° (for FX-format cameras)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focusing Distance\u003c\/strong\u003e: 0.25m\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Construction\u003c\/strong\u003e: 12 elements in 10 groups\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFilter Size\u003c\/strong\u003e: 72mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: Approx. 450g\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Z-24mm-f1-8-S-Prime-Lens-Sample-Photos-11.webp?v=1726758349\"\u003e\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eNikon Z 24mm f\/1.8 S Mirrorless Prime Lens\u003c\/strong\u003e is an essential tool for photographers and videographers seeking a wide-angle lens with exceptional image quality, versatile shooting capabilities, and robust build. Whether you're capturing stunning landscapes, intricate architectural details, or engaging video content, this lens delivers reliable performance and outstanding results.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":40066393866337,"sku":"18208200801","price":999.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-NIKKOR-Z-24mm-f1-8-S-Product-Photo-4.webp?v=1737036095"},{"product_id":"canon-rf-28-70mm-f2l-usm-lens","title":"Canon RF 28-70mm F2 L USM Lens","description":"\u003ch2\u003eCanon RF 28-70mm f\/2L USM Lens – Exceptional Zoom with Prime Lens Quality\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eCanon RF 28-70mm f\/2L USM Lens\u003c\/strong\u003e redefines the standard zoom lens by delivering image quality rivaling prime lenses. With its groundbreaking \u003cstrong\u003ef\/2 maximum aperture\u003c\/strong\u003e, advanced optical design, and robust build quality, this lens is perfect for professionals and enthusiasts seeking creative control and superior performance. 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diameter\u003c\/strong\u003e, allowing for more advanced lens designs and improved image quality.\u003c\/li\u003e\n\u003cli\u003eThe \u003cstrong\u003e12-pin connection\u003c\/strong\u003e enhances communication between the lens and camera for faster focusing and improved power transmission.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePrime Lens-Level Image Quality\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDelivers extraordinary sharpness and clarity across the zoom range, with low distortion and minimal aberrations.\u003c\/li\u003e\n\u003cli\u003eIdeal for a variety of shooting scenarios, including portraits, landscapes, events, and travel.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eSmooth and Silent Autofocusing\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEquipped with Canon's \u003cstrong\u003eUltrasonic Motor (USM)\u003c\/strong\u003e technology for near-silent, precise, and fast autofocus performance.\u003c\/li\u003e\n\u003cli\u003ePerfect for both photography and videography, ensuring smooth focusing transitions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eIntuitive Design and Controls\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eErgonomically designed with a programmable \u003cstrong\u003eControl Ring\u003c\/strong\u003e, allowing customisation for adjusting settings such as aperture, ISO, or exposure compensation.\u003c\/li\u003e\n\u003cli\u003eOffers a natural and seamless shooting experience, inspiring confidence in every shot.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCanon L-Series Quality\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePart of Canon’s legendary \u003cstrong\u003eL-Series\u003c\/strong\u003e, known for its rugged construction and professional-grade performance.\u003c\/li\u003e\n\u003cli\u003eFeatures \u003cstrong\u003eweather-sealing\u003c\/strong\u003e for protection against dust and moisture, making it suitable for challenging environments.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003eTechnical Specifications:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocal Length\u003c\/strong\u003e: 28-70mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Aperture\u003c\/strong\u003e: f\/2\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Aperture\u003c\/strong\u003e: f\/22\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Construction\u003c\/strong\u003e: 19 elements in 13 groups\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDiaphragm Blades\u003c\/strong\u003e: 9 (rounded) for beautiful bokeh\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFilter Size\u003c\/strong\u003e: 95mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: Approx. 1430g\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: 103.8mm diameter x 139.8mm length\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMount\u003c\/strong\u003e: Canon RF\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003eBenefits for Photographers:\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eUnparalleled Versatility\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe wide 28-70mm range and f\/2 aperture make it ideal for portraits, landscapes, events, and low-light photography.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCreative Freedom\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAchieve stunning subject isolation and bokeh, giving your images a professional and cinematic look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eReliable Performance\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCanon L-Series durability and weather resistance ensure consistent performance in demanding conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eSeamless Integration\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOptimised for the EOS R system, the RF 28-70mm f\/2L USM leverages advanced communication for fast, precise, and smooth operation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003chr\u003e\n\u003ch3\u003eWhy Choose the Canon RF 28-70mm f\/2L USM Lens?\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrime Lens Quality in a Zoom\u003c\/strong\u003e: Offers professional-grade sharpness and clarity across its entire focal range.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltimate Low-Light Performer\u003c\/strong\u003e: With an f\/2 aperture, this lens excels in dim lighting and produces exceptional results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional Build\u003c\/strong\u003e: Canon’s L-Series pedigree ensures reliability and durability for any shooting scenario.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003cp\u003eWhether you’re capturing portraits, documenting events, or exploring creative compositions, the \u003cstrong\u003eCanon RF 28-70mm f\/2L USM Lens\u003c\/strong\u003e delivers exceptional results with unmatched versatility. Experience the freedom to push your creative boundaries with this groundbreaking lens for the Canon EOS R system.\u003c\/p\u003e\n\u003cp\u003eFor full specification click \u003ca title=\"Expanded Specifications Canon RF 28-70mm f\/2L USM Lens\" href=\"https:\/\/carmarthencameras.com\/pages\/expanded-specifications-canon-rf-28-70mm-f-2l-usm-lens\" target=\"_blank\"\u003eHere\u003c\/a\u003e\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":40066401796193,"sku":"4549292115642","price":3299.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/products\/28-70_thumbnail.jpg?v=1692153979"},{"product_id":"olympus-12-100mm-f4-0-is-pro-m-zuiko-digital-ed-lens","title":"OM System M.Zuiko Digital ED 12-100mm F4.0 IS Pro Lens","description":"\u003cp\u003e\u003ciframe width=\"100%\" height=\"390\" src=\"https:\/\/www.youtube.com\/embed\/ke8lebNitXo?si=YUCAfYWUtoffODGB\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003eOM System M.Zuiko DIGITAL ED 12-100mm F4.0 IS PRO Lens\u003c\/h2\u003e\n\u003ch3\u003eM.Zuiko ED 12-100mm f4.0 IS PRO at a Glance\u003c\/h3\u003e\n\u003cp\u003eDiscover unparalleled versatility with the \u003cstrong\u003eM. Zuiko Digital ED 12-100mm f4.0 IS PRO\u003c\/strong\u003e lens. As the only professional high magnification zoom lens covering a 35mm equivalent 24-200mm focal range, this Micro Four Thirds lens is engineered for exceptional optical performance. With premium construction and superior glass, it delivers razor-sharp images, enhanced by the world's most powerful image stabilization system, the 5-Axis Sync IS. This weatherproof, fast-focusing lens offers effortless control and is perfect for portraits, wide-angle shots, landscapes, and macro photography. One lens. Unmatched versatility.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System-M-Zuiko-Digital-ED-12-100mm-F4-0-IS-PRO-Sample-Photos-18.jpg?v=1721897350\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eF4.0 Aperture\u003c\/strong\u003e: Maintain consistent brightness with a constant f4.0 aperture.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e24-200mm Focal Length\u003c\/strong\u003e: 35mm equivalent focal length offers extensive reach.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e0.6x - 0.42x Magnification\u003c\/strong\u003e: Achieve exceptional close-ups with 35mm equivalent max. image magnification.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System-M-Zuiko-Digital-ED-12-100mm-F4-0-IS-PRO-Sample-Photos-19.jpg?v=1721897373\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eHigh Performance\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eM.Zuiko PRO Lenses\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eM.Zuiko PRO lenses are designed for top-tier performance, boasting fast apertures and robust weathersealed construction.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System-M-Zuiko-Digital-ED-12-100mm-F4-0-IS-PRO-Sample-Photos-12.jpg?v=1721897394\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003ePowerful Image Stabilization\u003c\/h3\u003e\n\u003cp\u003eThe 12-100mm f4.0 IS PRO features in-lens image stabilization, providing up to 5 shutter speed steps of compensation, ensuring clear, sharp images even in challenging conditions.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System-M-Zuiko-Digital-ED-12-100mm-F4-0-IS-PRO-Sample-Photos-14.jpg?v=1721897412\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eWeathersealed Durability\u003c\/h3\u003e\n\u003cp\u003ePair this lens with a weatherproof OM-D body to capture every moment without worrying about your equipment. Dust, splash, and freezeproof construction make it an ideal companion for any adventure.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System-M-Zuiko-Digital-ED-12-100mm-F4-0-IS-PRO-Sample-Photos-13.jpg?v=1721897536\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eMicro Shooting Capabilities\u003c\/h3\u003e\n\u003cp\u003eCapture subjects both near and far with the 12-100mm f4.0 PRO's minimum working distance of just 15 cm, allowing for stunning macro photography.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System-M-Zuiko-Digital-ED-12-100mm-F4-0-IS-PRO-Sample-Photos-20.jpg?v=1721897567\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eTravel Light with Heavy Performance\u003c\/h3\u003e\n\u003cp\u003eProfessional photographers can now travel light while enjoying exceptional zoom performance with the Olympus M.ZUIKO DIGITAL ED 12-100mm 1:4.0 IS PRO. Covering a focal length range equivalent to 24-200mm in 35mm terms, this 8.3x zoom lens combines quality that once required multiple lenses. The Sync IS system delivers up to 6.5 EV steps compensation when used with a matching camera model, ensuring stable, clear shots. Its lightweight, compact design makes it an ideal travel companion, ready to perform in any environment.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System-M-Zuiko-Digital-ED-12-100mm-F4-0-IS-PRO-Sample-Photos-16.jpg?v=1721897595\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eDown to the Finest Detail\u003c\/h3\u003e\n\u003cp\u003eAchieve breathtaking close-ups with the M.ZUIKO DIGITAL ED 12-100mm 1:4.0 IS PRO. A minimum working distance of just 1.5cm allows for capturing the finest details and extreme wide-angle shots with ease.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System-M-Zuiko-Digital-ED-12-100mm-F4-0-IS-PRO-Sample-Photos-27.jpg?v=1721897620\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eUnprecedented Image Quality\u003c\/h3\u003e\n\u003cp\u003eThe constant 1:4.0 aperture and 5-axis Sync IS system provide up to 6.5 EV steps of stabilization, delivering exceptional image quality. The lens' Z Coating Nano significantly reduces flaring, and its fast, high-precision AF system ensures clarity and definition for both still and moving subjects. Photographers will appreciate the customizable L-Fn button for quick access to specific functions and the focus clutch feature for smooth and fast manual focusing.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System-M-Zuiko-Digital-ED-12-100mm-F4-0-IS-PRO-Sample-Photos-23.jpg?v=1721897648\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003eElevate your photography with the OM System 12-100mm F4.0 IS PRO M.ZUIKO DIGITAL ED Lens. Whether you're capturing landscapes, portraits, or macro shots, this versatile, professional-grade lens is designed to deliver exceptional performance in any setting.\u003c\/p\u003e","brand":"OM System","offers":[{"title":"Default Title","offer_id":40066406482017,"sku":"4545350054151","price":1024.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System-M-Zuiko-Digital-ED-12-100mm-F4-0-IS-PRO-1.jpg?v=1721896595"},{"product_id":"canon-8x20-is-binoculars-with-image-stabilizer-for-birdwatching-wildlife-and-spectator-sports","title":"Canon 8x20 IS Binoculars with Image Stabilizer","description":"\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/bArvO1Fu2uo?si=AMBYPeF341LdLhUu\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen\u003e\u003c\/iframe\u003e\n\n\u003ch2\u003eCanon 8x20 IS Binoculars with Image Stabilizer\u003c\/h2\u003e\n\u003cp\u003eExperience unparalleled clarity and stability with the \u003cstrong\u003eCanon 8x20 IS Binoculars\u003c\/strong\u003e, designed to provide a steady, high-quality view of birds, wildlife, and sporting events. 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movements.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePowered IS Mode\u003c\/strong\u003e: Press the Powered IS button for rock-steady viewing of static subjects, perfect for prolonged observation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCanon Precision Optics\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePorro II Prism Design\u003c\/strong\u003e: Ensures high resolution and edge-to-edge sharpness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuper Spectra Lens Coating\u003c\/strong\u003e: Enhances colour accuracy and reduces reflections for vivid, natural images.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eField Flattener Elements\u003c\/strong\u003e: Minimises distortion across the entire field of view for clear subject identification.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCompact and Lightweight Design\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: Just \u003cstrong\u003e420g\u003c\/strong\u003e (excluding battery), making them easy to carry on the go.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: \u003cstrong\u003e118mm x 142mm x 69mm\u003c\/strong\u003e, with a contoured barrel design for a comfortable grip, even when wearing gloves.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eDurable and Ergonomic Build\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRubberised, non-slip coating ensures a secure hold and durability.\u003c\/li\u003e\n\u003cli\u003eWell-balanced construction reduces hand fatigue during extended use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eClose Focusing 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Identify distant subjects clearly, with precision optics delivering vivid details and natural colours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSports Enthusiasts\u003c\/strong\u003e: Enjoy a steady, immersive view of live sporting events, with Powered IS ensuring clear visuals.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch4\u003eTechnical Specifications:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMagnification\u003c\/strong\u003e: 8x\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrism Type\u003c\/strong\u003e: Porro II\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eField of View\u003c\/strong\u003e: High-resolution, wide field of view with minimal distortion.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: 118mm (W) x 142mm (L) x 69mm (H)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: 420g (excluding battery)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePower Source\u003c\/strong\u003e: AA batteries (up to 10 hours stabilised use)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch4\u003eWhy Choose the Canon 8x20 IS Binoculars?\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvanced Stabilisation\u003c\/strong\u003e: Canon's IS technology eliminates hand movements, ensuring a steady view even at high magnifications.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCompact and Portable\u003c\/strong\u003e: Lightweight yet durable, these binoculars are perfect for long outdoor adventures.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuperb Optics\u003c\/strong\u003e: Experience sharp, vibrant, and distortion-free images with Canon’s renowned optical engineering.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUser-Friendly Design\u003c\/strong\u003e: Ergonomic construction and conveniently placed controls ensure a comfortable, intuitive experience.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003chr\u003e\n\u003cp\u003eTake your viewing experience to the next level with the \u003cstrong\u003eCanon 8x20 IS Binoculars\u003c\/strong\u003e. Combining precision optics, advanced stabilisation, and exceptional comfort, they’re the ultimate tool for nature enthusiasts and sports lovers alike.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":40066413297761,"sku":"4549292148282","price":476.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-8x20-is-binoculars-product-top-view.webp?v=1737546926"},{"product_id":"viltrox-af-85mm-f1-8-xf-ii-lens-fujifilm-x","title":"Viltrox AF 85mm F1.8 II Lens - Fujifilm X","description":"\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/oBwNDm2km80?si=XAVg0rM1wrmzJwIK\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003eViltrox AF 85mm f\/1.8 XF II Lens - Fujifilm X-Mount\u003c\/h2\u003e\n\u003ch4\u003eUnlock Your Creativity with the Ultimate Portrait Lens\u003c\/h4\u003e\n\u003cp\u003eThe \u003cstrong\u003eViltrox AF 85mm f\/1.8 XF II\u003c\/strong\u003e lens is a game-changer for FUJIFILM X-mount mirrorless camera users, offering a combination of precision optics, cutting-edge features, and an elegant design. Perfect for portrait photographers and creative enthusiasts, this second-generation lens delivers stunning results with unmatched convenience and versatility.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"float: none;\" alt=\"Viltrox AF 85mm f1.8 XF II Lens - Fujifilm X lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-AF-85mm-f1-8-XF-II-Lens-lifestyle-photo-5.webp?v=1734185556\"\u003e\u003c\/div\u003e\n\u003ch4\u003eKey Features:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAperture Range:\u003c\/strong\u003e f\/1.8 to f\/16 for exceptional control over exposure and depth of field.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOptics Built for Perfection:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eOne \u003cstrong\u003eExtra-Low Dispersion\u003c\/strong\u003e element for minimised chromatic aberration.\u003c\/li\u003e\n\u003cli\u003eOne \u003cstrong\u003eAspherical Element\u003c\/strong\u003e for improved clarity and reduced distortion.\u003c\/li\u003e\n\u003cli\u003eFour \u003cstrong\u003eHigh-Transparency Glass Elements\u003c\/strong\u003e for superior sharpness and vibrant colours.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHD Nano Multi-Layer Coating:\u003c\/strong\u003e Suppresses flare and ghosting, enhances contrast, and includes water resistance for outdoor reliability.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSTM Stepping Autofocus Motor:\u003c\/strong\u003e Silent, precise, and ideal for both stills and video.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRounded 9-Blade Diaphragm:\u003c\/strong\u003e Produces beautiful, creamy bokeh for professional-quality backgrounds.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eElectronic Contacts \u0026amp; Camera Integration:\u003c\/strong\u003e Seamlessly communicate Exif data and enable aperture selection from the camera body.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUSB Firmware Updates:\u003c\/strong\u003e Stay ahead with easy compatibility improvements.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Viltrox AF 85mm f1.8 XF II Lens - Fujifilm X lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-AF-85mm-f1-8-XF-II-Lens-lifestyle-photo-1.webp?v=1734185556\"\u003e\u003c\/div\u003e\n\u003ch4\u003eWhy Choose the Viltrox AF 85mm f\/1.8 XF II?\u003c\/h4\u003e\n\u003ch5\u003e\u003cstrong\u003eA Lens Designed for Professionals\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003eEngineered for FUJIFILM X-mount APS-C cameras, the 85mm lens provides an equivalent focal length of \u003cstrong\u003e127.5mm\u003c\/strong\u003e, perfect for portraiture, lifestyle, and event photography. With its \u003cstrong\u003ebright f\/1.8 aperture\u003c\/strong\u003e, you'll have excellent control over subject isolation and depth of field, even in low-light environments.\u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003eNext-Level Optical Performance\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003eThe advanced optical construction reduces chromatic and spherical aberrations while delivering breathtaking clarity. Thanks to its \u003cstrong\u003eNano HD Multi-Coating\u003c\/strong\u003e, this lens excels in high-contrast environments, offering vivid colours and minimal flare even in harsh lighting.\u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003ePortability Meets Sophistication\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003eThe \u003cstrong\u003eMark II design\u003c\/strong\u003e is lighter, more compact, and optimised for portability without compromising performance. Whether you're shooting in a studio or on location, this lens is a reliable companion for all-day use.\u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003eVersatility in Focus\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003eWith a \u003cstrong\u003eminimum focusing distance of just 2.6 feet\u003c\/strong\u003e, this lens allows you to capture intimate details with ease. The \u003cstrong\u003eSTM autofocus motor\u003c\/strong\u003e ensures your shots are crisp, whether you're focusing on fast-moving subjects or creating cinematic videos.\u003c\/p\u003e\n\u003ch4\u003eIdeal for Portrait Photographers\u003c\/h4\u003e\n\u003cp\u003eIf you're passionate about creating stunning portraits, the Viltrox AF 85mm f\/1.8 XF II is your go-to lens. Its combination of a \u003cstrong\u003ewide aperture\u003c\/strong\u003e and \u003cstrong\u003esuperior optics\u003c\/strong\u003e ensures flattering results that make your subject pop, while the 9-blade diaphragm adds an artistic touch to your background blur.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Viltrox AF 85mm f1.8 XF II Lens - Fujifilm X lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-AF-85mm-f1-8-XF-II-Lens-lifestyle-photo-3.webp?v=1734185556\"\u003e\u003c\/div\u003e\n\u003ch4\u003eBuilt for Modern Photography\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeather-Ready Coating:\u003c\/strong\u003e Water-resistant surfaces make this lens reliable in unpredictable weather.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSeamless Integration:\u003c\/strong\u003e Electronic contacts ensure smooth communication with your FUJIFILM camera for a hassle-free experience.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUpgradeable Firmware:\u003c\/strong\u003e Easily enhance the lens’s performance via the integrated USB port.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Viltrox AF 85mm f1.8 XF II Lens - Fujifilm X lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-AF-85mm-f1-8-XF-II-Lens-lifestyle-photo-4.webp?v=1734185556\"\u003e\u003c\/div\u003e\n\u003ch4\u003eWhat’s in the Box?\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eViltrox AF 85mm f\/1.8 XF II Lens\u003c\/li\u003e\n\u003cli\u003eDedicated Lens Hood\u003c\/li\u003e\n\u003cli\u003eLens Pouch\u003c\/li\u003e\n\u003cli\u003eUser Manual\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eTake Your Photography to New Heights\u003c\/h4\u003e\n\u003cp\u003eWith its sleek design, robust performance, and exceptional optical quality, the Viltrox AF 85mm f\/1.8 XF II is the ideal choice for photographers who demand versatility and quality. Whether you're capturing portraits, street scenes, or creative compositions, this lens will bring your vision to life.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Viltrox AF 85mm f1.8 XF II Lens - Fujifilm X lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-AF-85mm-f1-8-XF-II-Lens-lifestyle-photo-2.webp?v=1734185556\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003ch4\u003e\u003cstrong\u003eOrder Yours Today!\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp\u003eExperience the difference of professional-quality optics and innovation. Don't miss out on the chance to elevate your photography with the \u003cstrong\u003eViltrox AF 85mm f\/1.8 XF II\u003c\/strong\u003e.\u003c\/p\u003e","brand":"Viltrox","offers":[{"title":"Default Title","offer_id":40066420015201,"sku":"6953400300512","price":354.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-AF-85mm-f1-8-XF-II-Lens-Fujifilm-X-product-photo-7.webp?v=1734168363"},{"product_id":"olympus-om-system-m-zuiko-40-150mm-f4-pro-lens","title":"OM System \/ Olympus M.Zuiko 40-150mm F4 PRO Lens","description":"\u003ciframe width=\"100%\" src=\"https:\/\/www.youtube.com\/embed\/hISxYoVJkts?si=nqhWVTwdtkkclj6g\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen\u003e\u003c\/iframe\u003e\n\n\u003ch2\u003eOM System M.Zuiko 40-150mm F4 PRO Lens\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eOM System M.Zuiko 40-150mm F4 PRO Lens\u003c\/strong\u003e is the world’s most compact and lightweight telephoto zoom lens, delivering exceptional resolution and portability. Designed for professionals and enthusiasts alike, this lens is perfect for capturing a wide range of subjects, from distant landscapes to detailed close-ups, with outstanding image quality.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/marcindobas_40-150.webp?v=1711115944\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003ch4\u003eExceptional Optical Performance\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh Resolution Across the Zoom Range\u003c\/strong\u003e: Delivers excellent clarity and sharpness from 80mm to 300mm (35mm equivalent).\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvanced Lens Elements\u003c\/strong\u003e: Features 15 elements in 9 groups, including:\n\u003cul\u003e\n\u003cli\u003e2 ED lenses\u003c\/li\u003e\n\u003cli\u003e1 Super ED lens\u003c\/li\u003e\n\u003cli\u003e1 HR lens\u003c\/li\u003e\n\u003cli\u003e2 aspherical lenses\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eZERO Coating\u003c\/strong\u003e: Minimises ghosts and flares, ensuring clear performance even in challenging backlit conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/panel1_optics_2.webp?v=1711115944\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch4\u003eCompact and Lightweight Design\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWorld’s Most Compact Model\u003c\/strong\u003e: Measures only 99.4mm in length (124mm in use) and weighs just 382g.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInner Zoom System\u003c\/strong\u003e: Maintains the same lens length throughout the zoom range, improving balance and usability.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRetractable 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alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eSpecifications\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocal Length\u003c\/strong\u003e: 40-150mm (80-300mm equivalent)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAperture Range\u003c\/strong\u003e: Fixed f\/4 aperture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOptical Construction\u003c\/strong\u003e: 15 elements in 9 groups\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCoatings\u003c\/strong\u003e: ZERO (Zuiko Extra-low Reflection Optical) Coating\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClosest Focusing Distance\u003c\/strong\u003e: 70cm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Magnification\u003c\/strong\u003e: 0.41x\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: 382g\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLength\u003c\/strong\u003e: 99.4mm (retracted)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System-M-Zuiko-40-150mm-F4-PRO-Lens-Sample-Photo-4.webp?v=1737459390\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eWhy Choose the OM System M.Zuiko 40-150mm F4 PRO?\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePortability\u003c\/strong\u003e: Lightweight and compact design for effortless handling, making it ideal for travel and on-the-go shooting.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuperior Optical Quality\u003c\/strong\u003e: Advanced lens elements and coatings ensure sharp, detailed images across the zoom range.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatility\u003c\/strong\u003e: Perfect for wildlife, sports, landscapes, and macro photography.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhanced Usability\u003c\/strong\u003e: Inner zoom system and retractable mechanism improve balance and storage convenience.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System-M-Zuiko-40-150mm-F4-PRO-Lens-Sample-Photo-9.webp?v=1737459409\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOrder Your OM System M.Zuiko 40-150mm F4 PRO Lens Today\u003c\/strong\u003e\u003cbr\u003eExperience the perfect blend of portability and performance with the \u003cstrong\u003eOM System M.Zuiko 40-150mm F4 PRO Lens\u003c\/strong\u003e. Designed to meet the demands of professional and creative photography, this lens is your ultimate companion for capturing extraordinary moments. \u003cstrong\u003eTake your photography to new heights with OM System!\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM-System-M-Zuiko-40-150mm-F4-PRO-Lens-Sample-Photo-11.webp?v=1737459425\" alt=\"\"\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"OM System","offers":[{"title":"Default Title","offer_id":40066421031009,"sku":"4545350053772","price":674.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OMSystem_OlympusM.Zuiko40-150mmF4PROLensProductPhoto2.webp?v=1740139212"},{"product_id":"sony-fe-24-70mm-f-2-8-gm-lens","title":"Sony FE 24-70mm F2.8 G Master Lens","description":"\u003cp\u003e\u003ciframe src=\"https:\/\/www.youtube.com\/embed\/CXzWoaESyJM?si=Kk3cUIJH6dqzRx-D\" title=\"YouTube video player\" width=\"100%\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003eSony FE 24-70mm f2.8 GM Lens: High-Performance Flexibility\u003c\/h2\u003e\n\u003cp\u003eExperience the perfect blend of versatility and performance with the Sony FE 24-70mm f2.8 GM Lens. This fast, standard zoom lens is designed for E-mount mirrorless cameras and delivers exceptional image quality throughout its wide-angle to short telephoto range. Its constant f\/2.8 aperture, advanced optical design, and robust build make it an ideal choice for various shooting conditions and styles. Whether capturing expansive landscapes, detailed portraits, or dynamic events, this lens ensures sharp, clear, and vibrant results, making it an indispensable tool for both professional and enthusiast photographers.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Sony FE 24-70mm 2.8 GM Lens lifestyle image\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony-FE-24-70mm-2.8-GM-Lens-lifestyle-photo-4.jpg?v=1723211295\"\u003e\u003c\/div\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eE-Mount Lens\/Full-Frame Format\u003c\/strong\u003e: Compatible with Sony E-mount full-frame cameras.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAperture Range: f\/2.8 to f\/22\u003c\/strong\u003e: Maintains consistent performance and control over depth of field throughout the zoom range.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThree Aspherical Elements\u003c\/strong\u003e: Includes one XA (extreme aspherical) element for superior surface precision and minimized spherical aberrations.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTwo Extra-Low Dispersion Elements\u003c\/strong\u003e: Controls chromatic aberrations and reduces colour fringing for increased clarity and colour fidelity.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNano AR Coating\u003c\/strong\u003e: Reduces surface reflections, flare, and ghosting for improved contrast and colour neutrality.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDirect Drive Super Sonic Wave AF Motor\u003c\/strong\u003e: Quick, quiet, and precise autofocus with responsive manual focus handling.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInternal Focus Design\u003c\/strong\u003e: Maintains lens length during focusing for easier handling.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocus Hold Button; AF\/MF Switch\u003c\/strong\u003e: Easy access to focus settings.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDust and Moisture-Resistant Construction\u003c\/strong\u003e: Reliable performance in challenging conditions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRounded 9-Blade Diaphragm\u003c\/strong\u003e: Produces smooth, pleasing bokeh.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Sony FE 24-70mm 2.8 GM Lens lifestyle image\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony-FE-24-70mm-2.8-GM-Lens-lifestyle-photo-3.jpg?v=1723211296\"\u003e\u003c\/div\u003e\n\u003ch3\u003eVersatile Standard Zoom\u003c\/h3\u003e\n\u003cp\u003eThe Sony FE 24-70mm f2.8 GM Lens is a fast, standard zoom lens favoured for its versatility and high performance. Designed for E-mount mirrorless cameras, it covers wide-angle to short telephoto perspectives, making it ideal for a variety of subjects and shooting scenarios, from landscapes and portraits to travel and events.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Sony FE 24-70mm 2.8 GM Lens lifestyle image\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony-FE-24-70mm-2.8-GM-Lens-lifestyle-photo-5.jpg?v=1723211296\"\u003e\u003c\/div\u003e\n\u003ch4\u003eSuperior Optical Design\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eConstant f\/2.8 Maximum Aperture\u003c\/strong\u003e: Offers consistent performance and greater control over depth of field across the zoom range, benefiting low-light shooting and selective focus techniques.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThree Aspherical Elements\u003c\/strong\u003e: Includes one XA element for refined surface precision, effectively reducing astigmatism, field curvature, and coma.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTwo Extra-Low Dispersion Elements\u003c\/strong\u003e: Includes one Super ED element to control chromatic aberrations and minimize colour fringing for enhanced clarity and colour accuracy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNano AR Coating\u003c\/strong\u003e: Applied to individual elements to reduce flare and ghosting, ensuring increased contrast and colour neutrality in strong lighting conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Sony FE 24-70mm 2.8 GM Lens lifestyle image\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony-FE-24-70mm-2.8-GM-Lens-lifestyle-photo-2.jpg?v=1723211296\"\u003e\u003c\/div\u003e\n\u003ch3\u003eAutofocus and Handling\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDirect Drive Super Sonic Wave AF Motor (DDSSM)\u003c\/strong\u003e: Provides fast, quiet, and precise autofocus, suitable for both stills and video applications.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInternal Focus Mechanism\u003c\/strong\u003e: Maintains the lens's length during focusing, contributing to more natural, intuitive manual focus control.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocus Hold Button and AF\/MF Switch\u003c\/strong\u003e: Located on the lens barrel for easy tactile control and quick access to focus settings.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focusing Distance\u003c\/strong\u003e: Enables close-up shooting with a maximum magnification of 0.24x, ideal for capturing detailed subjects.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Sony FE 24-70mm 2.8 GM Lens lifestyle image\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony-FE-24-70mm-2.8-GM-Lens-lifestyle-photo-1.jpg?v=1723211295\"\u003e\u003c\/div\u003e\n\u003ch3\u003eProfessional, Durable Design\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDust and Moisture-Resistant Construction\u003c\/strong\u003e: Ensures reliable performance in challenging shooting environments, with rubberized control rings for better handling in colder temperatures.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRounded Nine-Blade Diaphragm\u003c\/strong\u003e: Contributes to a pleasing bokeh quality for artistic selective focus techniques.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":40066421063777,"sku":"4548736019522","price":1399.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony-FE-24-70mm-2.8-GM-Lens-product-photo-4.jpg?v=1723211741"},{"product_id":"canon-rf-15-35mm-f2-8l-is-usm-lens","title":"Canon RF 15-35mm F2.8 L IS USM Lens","description":"\u003ch2\u003e\u003cstrong\u003eCanon RF 15-35mm f\/2.8L IS USM – Fast, Versatile Ultra-Wide Zoom for RF Mirrorless\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eGet stunning wide-angle shots with exceptional clarity and speed using the \u003cstrong\u003eCanon RF 15-35mm f\/2.8L IS USM\u003c\/strong\u003e, a professional-grade \u003cstrong\u003eL-series lens\u003c\/strong\u003e built for Canon’s full-frame RF-mount mirrorless cameras. With a constant \u003cstrong\u003ef\/2.8 aperture\u003c\/strong\u003e, outstanding image stabilisation, and premium optics, this lens is ideal for everything from \u003cstrong\u003elandscape and architecture\u003c\/strong\u003e to \u003cstrong\u003eweddings, interiors, and video production\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eBright, Constant f\/2.8 Aperture\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eShoot confidently in low-light situations or creatively control your depth of field. The bright \u003cstrong\u003ef\/2.8 maximum aperture\u003c\/strong\u003e stays consistent throughout the zoom range, offering reliable exposure and creative flexibility across all focal lengths.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eVersatile 15–35mm Focal Range\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eCovering ultra-wide to standard wide-angle perspectives, the 15–35mm range is perfect for \u003cstrong\u003eexpansive landscapes\u003c\/strong\u003e, \u003cstrong\u003etight interiors\u003c\/strong\u003e, and \u003cstrong\u003edocumentary-style video\u003c\/strong\u003e. It’s a go-to lens for photographers and videographers who need sharp, dynamic wide-angle performance.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eExceptional Optical Quality\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eDesigned to deliver professional results, the RF 15-35mm features:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eTwo UD (Ultra-Low Dispersion) elements\u003c\/strong\u003e to reduce chromatic aberration and colour fringing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eThree aspherical elements\u003c\/strong\u003e for sharpness from edge to edge\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eAir-Sphere Coating (ASC)\u003c\/strong\u003e to minimise flare and ghosting, even in backlit scenes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe result? Crystal-clear images with \u003cstrong\u003eaccurate colour\u003c\/strong\u003e, \u003cstrong\u003esuperb contrast\u003c\/strong\u003e, and \u003cstrong\u003ereduced distortion\u003c\/strong\u003e, even in tricky lighting.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003e5-Stop Optical Image Stabilisation\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eCapture handheld shots with confidence, even in low light. The built-in \u003cstrong\u003eOptical Image Stabiliser\u003c\/strong\u003e compensates for up to \u003cstrong\u003e5 stops\u003c\/strong\u003e of camera shake, helping you achieve sharper images and smoother video when shooting handheld or at slower shutter speeds.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eNano USM Autofocus – Fast, Smooth, Silent\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eCanon’s \u003cstrong\u003eNano USM motor\u003c\/strong\u003e delivers fast, precise, and \u003cstrong\u003evirtually silent autofocus\u003c\/strong\u003e, ideal for both stills and video. You also get \u003cstrong\u003efull-time manual focus override\u003c\/strong\u003e, giving you extra control whenever you need it.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eCustomisable Control Ring\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eTailor the lens to your shooting style. The integrated \u003cstrong\u003eControl Ring\u003c\/strong\u003e lets you adjust settings like aperture, ISO, or exposure compensation directly from the lens – without taking your eye off the scene.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eBuilt to Withstand the Elements\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eAs a premium \u003cstrong\u003eL-series lens\u003c\/strong\u003e, the RF 15-35mm is fully \u003cstrong\u003eweather-sealed\u003c\/strong\u003e for protection against dust and moisture, making it perfect for outdoor shoots in tough conditions. The front and rear elements also feature a \u003cstrong\u003efluorine coating\u003c\/strong\u003e to resist smudges, fingerprints, and dirt, making cleaning easier in the field.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eBeautiful Bokeh\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eA \u003cstrong\u003erounded 9-blade diaphragm\u003c\/strong\u003e helps create smooth, pleasing background blur – perfect for isolating subjects and achieving a cinematic look in your wide-angle compositions.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eUltra-wide zoom lens for full-frame Canon RF-mount cameras\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eConstant f\/2.8 maximum aperture for low-light and depth-of-field control\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eOptical Image Stabiliser with up to 5 stops of compensation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eAdvanced optical design with UD and aspherical elements\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eNano USM motor for fast, silent autofocus with manual override\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eAir-Sphere Coating (ASC) to reduce flare and ghosting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eConfigurable Control Ring for on-the-fly exposure adjustment\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eWeather-resistant design with fluorine-coated elements\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eRounded 9-blade aperture for smooth bokeh\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eThe Canon RF 15-35mm f\/2.8L IS USM is the ideal wide-angle zoom for professionals and serious enthusiasts who demand performance, flexibility, and reliability – no matter where the job takes them.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eFor full specifications click \u003cstrong\u003e\u003ca title=\"Expanded Specifications Canon RF 15-35mm f2.8L IS USM Lens\" href=\"https:\/\/carmarthencameras.com\/pages\/expanded-specifications-canon-rf-15-35mm-f2-8l-is-usm-lens\" target=\"_blank\"\u003eHere\u003c\/a\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":40066422014049,"sku":"4549292152272","price":2399.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/products\/1566949637_img_1241672_1.jpg?v=1692151522"},{"product_id":"sony-fe-35mm-f-1-4-g-master-wide-angle-lens","title":"Sony FE 35mm F1.4 G Master Lens","description":"\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/rYVFXbBUJQk?si=yo6x5hD3VuVPzt3m\" width=\"100%\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003eSony FE 35mm f\/1.4 GM Wide-Angle Lens\u003c\/h2\u003e\n\u003ch3\u003eOverview\u003c\/h3\u003e\n\u003cp\u003eThe Sony FE 35mm f\/1.4 G Master Lens offers a blend of high performance and compact design. As part of Sony's G Master series, this lens delivers exceptional resolution and sharpness, making it a versatile choice for a range of subjects from street photography to landscape and documentary work. Its fast aperture and advanced optical design provide superb image quality and handling in various shooting conditions.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Sony FE 35mm f1.4 GM Lens lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony-FE-35mm-f1.4-GM-Lens-lifestyle-photo-2.jpg?v=1723200119\"\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003ch4\u003eOptical Excellence\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTwo XA (eXtreme Aspherical) Elements\u003c\/strong\u003e: Help control astigmatism, field curvature, coma, and distortion for exceptional sharpness and accurate rendering.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOne Extra-Low Dispersion Element\u003c\/strong\u003e: Reduces chromatic aberrations and colour fringing, ensuring improved clarity and colour neutrality.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNano AR Coating II\u003c\/strong\u003e: Applied to minimize surface reflections, flare, and ghosting. This updated coating is particularly effective on larger, curved elements, enhancing contrast and colour rendering.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: start;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Sony FE 35mm f1.4 GM Lens lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony-FE-35mm-f1.4-GM-Lens-lifestyle-photo-1.jpg?v=1723200119\"\u003e\u003c\/div\u003e\n\u003ch4\u003eAutofocus and Handling\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eXD Linear Motor System\u003c\/strong\u003e: Utilises two separate focusing motors for quick, precise, and quiet autofocus performance. This system ensures smooth and accurate tracking of moving subjects.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInternal Focusing Design\u003c\/strong\u003e: Contributes to faster autofocus speeds and maintains a consistent lens length during focusing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocus Hold Button and AF\/MF Switch\u003c\/strong\u003e: Located on the lens barrel, these features provide intuitive control and rapid access to settings.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLinear Response Manual Focus Control\u003c\/strong\u003e: Offers a natural feel and responsive handling for manual focusing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: start;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Sony FE 35mm f1.4 GM Lens lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony-FE-35mm-f1.4-GM-Lens-lifestyle-photo-5.jpg?v=1723200120\"\u003e\u003c\/div\u003e\n\u003ch4\u003eDesign and Durability\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDust and Moisture-Sealed Construction\u003c\/strong\u003e: Allows reliable performance in challenging conditions, while rubberized control rings improve handling in colder temperatures.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFluorine-Coated Front Element\u003c\/strong\u003e: Resists dust, moisture, and fingerprints, making it easy to clean.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRounded 11-Blade Diaphragm\u003c\/strong\u003e: Produces a pleasing bokeh quality, enhancing selective focus techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: start;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Sony FE 35mm f1.4 GM Lens lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony-FE-35mm-f1.4-GM-Lens-lifestyle-photo-4.jpg?v=1723200119\"\u003e\n\u003c\/div\u003e\n\u003ch4\u003eVersatility\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBright f\/1.4 Maximum Aperture\u003c\/strong\u003e: Provides excellent low-light performance and allows precise control over depth of field.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCompact and Lightweight\u003c\/strong\u003e: Offers easy handling and portability, making it suitable for various shooting scenarios.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eSpecifications\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eModel Name\u003c\/strong\u003e: FE 35mm f\/1.4 G Master\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMount Type\u003c\/strong\u003e: E-Mount\/Full-Frame Format\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAperture Range\u003c\/strong\u003e: f\/1.4 to f\/22\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Elements\u003c\/strong\u003e: Two XA elements, One Extra-Low Dispersion element\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCoatings\u003c\/strong\u003e: Nano AR Coating II\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAutofocus System\u003c\/strong\u003e: XD Linear Motors\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocus Mechanism\u003c\/strong\u003e: Internal Focus\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePhysical Aperture Ring\u003c\/strong\u003e: De-clickable for smooth aperture transitions\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focusing Distance\u003c\/strong\u003e: 0.3 m (11.8 in)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDiaphragm Blades\u003c\/strong\u003e: 11 (Rounded)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: Compact for easy handling\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: Lightweight for portability\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: start;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Sony FE 35mm f1.4 GM Lens lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony-FE-35mm-f1.4-GM-Lens-lifestyle-photo-3.jpg?v=1723200120\"\u003e\u003c\/div\u003e\n\u003ch3\u003eAdditional Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Focal Length\u003c\/strong\u003e: On full-frame Sony E-mount cameras, it offers a classic 35mm wide-angle perspective. On APS-C models, it provides an effective focal length of 52.5mm.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePhysical Design\u003c\/strong\u003e: Well-suited for both photography and video applications due to its robust and intuitive handling characteristics.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":40066422603873,"sku":"4548736123144","price":1429.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony-FE-35mm-f1.4-GM-Lens-product-photo-1.jpg?v=1723200535"},{"product_id":"nikon-z-fc-mirrorless-digital-camera-body-only","title":"Nikon Z FC Mirrorless Digital Camera - Body Only","description":"\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/pKDlDSzzPCg?si=wkZKdOd_VfwHtj1K\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003eNikon Z fc Mirrorless Digital Camera – Body Only\u003c\/h2\u003e\n\u003ch4\u003eClassic Nikon Heritage Meets Modern Mirrorless Innovation\u003c\/h4\u003e\n\u003cp\u003eThe \u003cstrong\u003eNikon Z fc Mirrorless Digital Camera (Body Only)\u003c\/strong\u003e blends timeless Nikon design with cutting-edge Z Series technology, delivering stunning image quality in a lightweight DX-format body. Inspired by the iconic Nikon FM2 film camera, the Z fc combines analogue controls with advanced features—perfect for photographers, videographers, and vloggers who value both performance and style.\u003c\/p\u003e\n\u003cp\u003eWhether you’re shooting crisp stills, cinematic 4K video, or capturing content for social media, the Nikon Z fc is built to inspire creativity.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-ZFC-Sample-Photo-5.webp?v=1759411551\"\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Features at a Glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e20.9MP DX CMOS Sensor + EXPEED 6 Processor\u003c\/strong\u003e for superb detail, colour, and low-light performance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eISO 100–51,200\u003c\/strong\u003e (expandable to 204,800) for clean results in any lighting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eUHD 4K Video Recording\u003c\/strong\u003e with eye-detection autofocus and full-time tracking\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eElectronic Viewfinder\u003c\/strong\u003e with classic round design and 2.36M-dot resolution\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eVari-Angle Touchscreen Monitor\u003c\/strong\u003e ideal for selfies, vlogging, and creative angles\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eEye \u0026amp; Animal Detection AF\u003c\/strong\u003e for sharp portraits and action shots\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eSnapBridge Connectivity\u003c\/strong\u003e for instant sharing to your smartphone\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCompatible with NIKKOR Z lenses\u003c\/strong\u003e and legacy F-mount lenses via FTZ Adapter\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-ZFC-Sample-Photo-4.webp?v=1759411573\"\u003e\u003c\/p\u003e\n\u003ch3\u003eVintage Style, Modern Performance\u003c\/h3\u003e\n\u003cp\u003eThe Nikon Z fc stands out with its \u003cstrong\u003eretro design and tactile control dials\u003c\/strong\u003e. Each dial—milled from solid aluminium—offers precise mechanical feedback, echoing the Nikon FM2 while ensuring intuitive control of shutter speed, ISO, and exposure compensation.\u003c\/p\u003e\n\u003cp\u003eIts \u003cstrong\u003emagnesium alloy frame\u003c\/strong\u003e strikes the perfect balance of strength and lightness, making it a durable everyday companion.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-ZFC-Sample-Photo-7.webp?v=1759411591\"\u003e\u003c\/p\u003e\n\u003ch3\u003eBuilt for Creativity\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFlip-Out Vari-Angle LCD Screen\u003c\/strong\u003e – shoot from any angle, vlog with ease, or capture vertical content.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eHigh-Resolution EVF\u003c\/strong\u003e – classic round optical styling, with the clarity of an OLED electronic viewfinder.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eTop Display Panel\u003c\/strong\u003e – quickly check your aperture at a glance.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFull Connectivity\u003c\/strong\u003e – Wi-Fi, Bluetooth, and USB-C for streaming, content transfer, and tethered shooting.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-ZFC-Sample-Photo-8.webp?v=1759411612\"\u003e\u003c\/p\u003e\n\u003ch3\u003eVideo and Vlogging Ready\u003c\/h3\u003e\n\u003cp\u003eGo beyond stills with \u003cstrong\u003e4K UHD video at up to 30p\u003c\/strong\u003e or Full HD at 120p for smooth slow motion. The Nikon Z fc includes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eEye-detection autofocus for faces on camera\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBuilt-in stereo microphones with external mic support\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eElectronic VR (vibration reduction) for stable handheld shots\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLive streaming and web conferencing capabilities\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-ZFC-Sample-Photo-1.webp?v=1759411627\"\u003e\u003c\/p\u003e\n\u003ch3\u003eLow-Light Powerhouse\u003c\/h3\u003e\n\u003cp\u003eFrom golden hour portraits to night-time street photography, the \u003cstrong\u003ewide ISO range and low-light AF system\u003c\/strong\u003e ensure your creativity doesn’t stop when the light fades.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-ZFC-Sample-Photo-3.webp?v=1759411645\"\u003e\u003c\/p\u003e\n\u003ch3\u003eMobile Sharing with SnapBridge\u003c\/h3\u003e\n\u003cp\u003eSeamlessly connect the Z fc to your smart device via the \u003cstrong\u003eNikon SnapBridge app\u003c\/strong\u003e. Instantly transfer photos and videos for editing, sharing, or posting on the go.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-ZFC-Sample-Photo-9.webp?v=1759411677\"\u003e\u003c\/p\u003e\n\u003ch3\u003eCompatible Lens System\u003c\/h3\u003e\n\u003cp\u003eThe Z fc works with the full line of \u003cstrong\u003eNIKKOR Z lenses\u003c\/strong\u003e, optimised for the Z mount. It also supports \u003cstrong\u003eF-mount DSLR lenses\u003c\/strong\u003e when used with the optional FTZ Adapter—ideal for photographers with an existing Nikon lens collection.\u003c\/p\u003e\n\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/eeR3gK5mL7g?si=shHoPQ99PdHUYSqu\" height=\"390\" width=\"100%\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch3\u003eTechnical Specifications\u003c\/h3\u003e\n\u003ch3\u003eGeneral\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eType:\u003c\/strong\u003e Mirrorless digital camera\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eLens Mount:\u003c\/strong\u003e Nikon Z mount\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eImage Sensor:\u003c\/strong\u003e 20.9MP DX CMOS (23.5 × 15.7 mm)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eProcessor:\u003c\/strong\u003e EXPEED 6\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eImage Quality\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eEffective Pixels:\u003c\/strong\u003e 20.9 million\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eISO Sensitivity:\u003c\/strong\u003e 100–51,200 (expandable to 204,800)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eContinuous Shooting:\u003c\/strong\u003e Up to 11 fps\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePicture Controls:\u003c\/strong\u003e Standard, Neutral, Vivid, Monochrome + Creative Picture Controls\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eViewfinder \u0026amp; 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Power\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eMedia:\u003c\/strong\u003e SD\/SDHC\/SDXC (UHS-I compliant)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eBattery:\u003c\/strong\u003e EN-EL25 rechargeable Li-ion\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eUSB:\u003c\/strong\u003e Type-C, SuperSpeed USB\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eDimensions \u0026amp; Weight\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eSize (W × H × D):\u003c\/strong\u003e 134.5 × 93.5 × 43.5 mm\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eWeight:\u003c\/strong\u003e Approx. 445 g (with battery and card)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-ZFC-Sample-Photo-2.webp?v=1759411661\"\u003e\u003c\/p\u003e\n\u003ch3\u003eWhat’s in the Box\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eNikon Z fc Body\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBF-N1 Body Cap\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eDK-32 Viewfinder Eyepiece\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eEN-EL25 Rechargeable Battery\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eMH-32 Battery Charger\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eAN-DC23 Strap\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-ZFC-Sample-Photo-6.webp?v=1759411707\"\u003e\u003c\/p\u003e\n\u003ch3\u003eWhy Choose the Nikon Z fc?\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003ePerfect blend of \u003cstrong\u003eretro design and modern mirrorless power\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLightweight and compact for everyday use\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eFully equipped for both \u003cstrong\u003ephotography and video content creation\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFuture-proof Z mount system\u003c\/strong\u003e with expanding lens options\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eDesigned for photographers who want \u003cstrong\u003estyle without compromise\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003cp\u003e✅ \u003cstrong\u003eOrder the Nikon Z fc Mirrorless Digital Camera – Body Only today and capture your iconic moments in style.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":40066422833249,"sku":"4960759906434","price":699.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-ZFC-Silver-Product-Photo-28.webp?v=1759417571"},{"product_id":"sony-fe-70-200mm-f2-8-g-master-telephoto-oss-lens","title":"Sony FE 70-200mm F2.8 G Master Lens","description":"\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/hsZnBaumeF0?si=6fcSTqaEcax7LiEV\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003eSony FE 70-200mm f\/2.8 G Master Telephoto OSS Lens\u003c\/h2\u003e\n\u003ch3\u003eOverview\u003c\/h3\u003e\n\u003cp\u003eThe Sony FE 70-200mm f\/2.8 G Master Telephoto OSS Lens offers unparalleled performance for both still photography and video. Its advanced optical design and robust construction make it ideal for capturing extraordinary detail, achieving stunning bokeh, and delivering reliable performance in a variety of shooting conditions.\u003c\/p\u003e\n\u003cdiv style=\"text-align: start;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony_FE_70-200mm_f2.8_GM_Lens_lifestyle_image_2.jpg?v=1722694934\" alt=\"Sony FE 70-200mm f2.8 GM Lens lifestyle image\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003ch4\u003eExtraordinary Detail and Bokeh\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvanced Optics\u003c\/strong\u003e: The lens features three aspherical elements, including one double-sided and one newly developed XA (eXtreme Aspherical) element with 0.01 micron surface precision. These elements effectively control aberrations, providing exceptional resolution and smooth, beautiful bokeh.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBokeh Quality\u003c\/strong\u003e: An 11-blade circular aperture enhances bokeh quality, creating natural-looking highlights and a pleasingly blurred background that enriches your compositions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eNatural Images Without Spurious Colour\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eChromatic Aberration Control\u003c\/strong\u003e: Four ED (Extra-low Dispersion) glass elements and two Super ED glass elements work together to suppress chromatic aberrations and colour bleeding, ensuring sharp, clear images with accurate colour reproduction.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: start;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony_FE_70-200mm_f2.8_GM_Lens_lifestyle_image_4.jpg?v=1722694934\" alt=\"Sony FE 70-200mm f2.8 GM Lens lifestyle image\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003ch4\u003eClass-Leading Close-Up Performance\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eClose-Up Capability\u003c\/strong\u003e: With a minimum focusing distance of 0.96m and a 0.25x maximum magnification, this lens excels in close-up photography. ED glass elements and a floating focus mechanism enhance performance for portraits and telephoto macro shots.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eFast AF Optimized for Stills and Video\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocus System\u003c\/strong\u003e: Two separate actuators— a powerful ring SSM (Super Sonic wave Motor) for the front group and a double linear motor for the rear group—provide rapid and precise focusing. Real-time feedback from position sensors ensures optimal performance.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMovie AF\u003c\/strong\u003e: The lens’s double linear motor aids in providing smooth and silent focusing, with minimal focus breathing, making it suitable for video recording.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: start;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony_FE_70-200mm_f2.8_GM_Lens_lifestyle_image_1.jpg?v=1722694934\" alt=\"Sony FE 70-200mm f2.8 GM Lens lifestyle image\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003ch4\u003eOutstanding Clarity and Contrast\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNano AR Coating\u003c\/strong\u003e: Advanced Nano AR Coating technology reduces reflections that cause flare and ghosting, improving clarity and contrast for superior image quality.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eOperation and Reliability Optimised for Fieldwork\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eHandling\u003c\/strong\u003e: The lens maintains a constant length during focusing and zooming, offering excellent handling in various shooting situations. Focus hold buttons and a focus range limiter switch enhance operational efficiency.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImage Stabilisation\u003c\/strong\u003e: MODE 2 stabilisation allows for effective image stabilisation even during panned shots, and the lens’s built-in stabilisation system ensures sharp, blur-free images. When used with α series bodies featuring built-in stabilisation, 5-axis image stabilisation is also available.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: start;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony_FE_70-200mm_f2.8_GM_Lens_lifestyle_image_3.jpg?v=1722694934\" alt=\"Sony FE 70-200mm f2.8 GM Lens lifestyle image\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003ch4\u003eRemovable Rotating Tripod Mount\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Mount\u003c\/strong\u003e: The tripod mount allows quick removal of the camera for handheld shooting and features a rotating mechanism for easy orientation changes between landscape and portrait modes. A lock mechanism ensures secure attachment.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHigh Reliability in Harsh Conditions\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDurability\u003c\/strong\u003e: The lens is designed with a sealed dust and moisture-resistant construction, complemented by a fluorine-coated front element to provide extra protection and ensure reliable performance in challenging environments.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: start;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony_FE_70-200mm_f2.8_GM_Lens_lifestyle_image_5.jpg?v=1722694935\" alt=\"Sony FE 70-200mm f2.8 GM Lens lifestyle image\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003ch3\u003eSpecifications\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eModel Name\u003c\/strong\u003e: FE 70-200mm f\/2.8 G Master Telephoto OSS\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMount Type\u003c\/strong\u003e: E-Mount\/Full-Frame Format\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAperture Range\u003c\/strong\u003e: f\/2.8 to f\/22\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Elements\u003c\/strong\u003e: 21 elements in 16 groups (including 3 aspherical and 6 ED elements)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAperture Blades\u003c\/strong\u003e: 11 (Circular)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focusing Distance\u003c\/strong\u003e: 0.96 m\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Magnification\u003c\/strong\u003e: 0.25x\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: 88 x 200 mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: 1,480 grams\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStabilisation\u003c\/strong\u003e: Built-in Optical SteadyShot\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTripod Mount\u003c\/strong\u003e: Removable and rotating\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":40066423455841,"sku":"4548736038417","price":1939.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Sony-FE-70-200mm-f2.8-GM-Lens-product-photo-1.jpg?v=1740491447"},{"product_id":"om-system-olympus-m-zuiko-digital-ed-8-25mm-f4-0-pro-lens","title":"OM System \/ Olympus M.Zuiko Digital ED 8-25mm F4.0 PRO Lens","description":"\u003cp\u003e\u003ciframe width=\"100%\" src=\"https:\/\/www.youtube.com\/embed\/QE5cjZO9My8?si=M1jQ_y9Pe4JglGof\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2 data-pm-slice=\"1 1 []\"\u003eOM System \/ Olympus M.Zuiko Digital ED 8-25mm F4.0 PRO Lens\u003c\/h2\u003e\n\u003ch3\u003e\u003cspan\u003ePremium Ultra-Wide Zoom Lens for Professionals and Enthusiasts\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eThe \u003cstrong\u003eOM System \/ Olympus M.Zuiko Digital ED 8-25mm F4.0 PRO Lens\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e is a high-performance ultra-wide zoom lens designed for photographers who demand versatility, exceptional image quality, and robust build quality. Covering a \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003e16-50mm equivalent focal length (35mm format)\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e, this lens offers stunning optical performance throughout the zoom range, making it ideal for landscape, architecture, travel, and everyday photography.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_8-25mm_F4.0_M.Zuiko_Digital_ED_PRO_Lens_Sample_Photo_2.webp?v=1740136858\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eKey Features:\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eBright Fixed Aperture:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e Consistent F4.0 aperture for stable exposure across the zoom range.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eHigh-Resolution Optics:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e Delivers crisp, edge-to-edge clarity with minimal distortion.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCompact and Lightweight:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e Weighing just 411g, it’s easy to carry for travel and outdoor photography.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWeather-Sealed Construction:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e Dustproof, splashproof (IPX1), and freezeproof down to -10°C.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eAdvanced Lens Coatings:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e ZERO Coating and Fluorine coating reduce reflections, ghosting, and ease cleaning.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e72mm Filter Thread:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e Compatible with polarising (PL) and neutral density (ND) filters.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eClose-Up Focus Capability:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e 0.23m minimum focus distance with 0.42x maximum magnification.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIntuitive Controls:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e Manual Focus Clutch and L-Fn (Lens Function) button for quick adjustments.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_8-25mm_F4.0_M.Zuiko_Digital_ED_PRO_Lens_Sample_Photo_1.webp?v=1740136857\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003e\u003cstrong\u003eCompact, High-Magnification Ultra-Wide Zoom Lens\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eThis lens covers an extensive \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003e16mm to 50mm equivalent range\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e with a \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003e3.1x zoom magnification\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e, making it one of the most versatile ultra-wide-angle zoom lenses available. Whether capturing expansive landscapes, interiors, or standard shots, the lens adapts effortlessly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_8-25mm_F4.0_M.Zuiko_Digital_ED_PRO_Lens_Sample_Photo_16.webp?v=1740136857\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eretracting mechanism\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e makes it the first M.Zuiko PRO lens to maintain a \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003ecompact form factor\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e while still delivering outstanding optical performance. Its \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003elightweight 411g design\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e makes it a perfect companion for travel photographers who need professional quality without the bulk.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_8-25mm_F4.0_M.Zuiko_Digital_ED_PRO_Lens_Sample_Photo_17.webp?v=1740136858\" alt=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_8-25mm_F4.0_M.Zuiko_Digital_ED_PRO_Lens_Sample_Photo_7.webp?v=1740136858\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\n\u003cspan\u003e\u003cstrong\u003eSuperior Optical Performance Across the Entire Zoom Range\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eOlympus’ precision engineering ensures superior image quality by incorporating a \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003e16-element, 10-group optical design\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e that includes:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eSuper ED (Extra-low Dispersion) glass\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e for minimal chromatic aberration.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eED and EDA (Extra-low Dispersion Aspherical) elements\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e for enhanced sharpness and contrast.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eLarge DSA (Dual Super Aspherical) element\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e to reduce sagittal comatic aberration.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_8-25mm_F4.0_M.Zuiko_Digital_ED_PRO_Lens_Sample_Photo_33.webp?v=1740136858\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis optical formula delivers \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003esharp, distortion-free images from edge to edge\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e, even at \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003ewide-open F4.0\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAdditionally, \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eZERO (Zuiko Extra-low Reflection Optical) Coating\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e minimises flare and ghosting, making this lens perfect for \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003ebacklit conditions\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e and high-contrast environments. The \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003econstant F4.0 aperture\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e allows for \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003econsistent exposure control\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e in both photography and videography.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_8-25mm_F4.0_M.Zuiko_Digital_ED_PRO_Lens_Sample_Photo_21.webp?v=1740136856\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_8-25mm_F4.0_M.Zuiko_Digital_ED_PRO_Lens_Sample_Photo_22.webp?v=1740136856\" alt=\"\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003e\u003cstrong\u003eClose-Up Capabilities: Macro-Like Performance\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eWith a \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eminimum focusing distance of just 0.23m\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e across the entire zoom range, this lens allows photographers to get incredibly close to their subjects. The \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003e0.42x maximum magnification (35mm equivalent)\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e rivals dedicated macro lenses, making it perfect for \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003edetailed close-up shots of flowers, textures, and small objects\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eFocus Stacking feature\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e, available in compatible OM-D cameras, enables users to merge multiple images into a single shot with \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003etack-sharp focus from foreground to background\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e, producing professional-grade macro images.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_8-25mm_F4.0_M.Zuiko_Digital_ED_PRO_Lens_Sample_Photo_34.webp?v=1740136857\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_8-25mm_F4.0_M.Zuiko_Digital_ED_PRO_Lens_Sample_Photo_35.webp?v=1740136857\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003e\u003cstrong\u003eBuilt for Extreme Conditions: Weather-Sealed Durability\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eM.Zuiko Digital ED 8-25mm F4.0 PRO\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e is designed for \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003ereliability in all environments\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e. It features:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIPX1-rated weather sealing\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e for resistance against dust and moisture.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eFreezeproof performance down to -10°C\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e, making it ideal for cold climates.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eFluorine-coated front element\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e for easy cleaning and resistance against smudges, dust, and water droplets.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eWhen paired with weather-sealed \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eOlympus OM-D E-M1 and E-M5 series cameras\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e, this lens can withstand \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003echallenging shooting conditions, including rain, snow, and dust storms\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_8-25mm_F4.0_M.Zuiko_Digital_ED_PRO_Lens_Sample_Photo_11.webp?v=1740136857\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_8-25mm_F4.0_M.Zuiko_Digital_ED_PRO_Lens_Sample_Photo_10.webp?v=1740136856\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003e\u003cstrong\u003eExpanded Creative Possibilities with 72mm Filter Compatibility\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eDespite being an ultra-wide-angle lens, the \u003cstrong\u003eOM System \/ Olympus M.Zuiko Digital ED 8-25mm F4.0 PRO Lens\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e supports \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003e72mm screw-on filters\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e, allowing photographers to enhance their images with:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003ePolarising (PL) filters\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e for deeper blues and reduced reflections.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eNeutral Density (ND) filters\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e for long-exposure effects.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eThis \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eversatility makes the lens perfect for landscape and travel photographers\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e who want \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003egreater creative control\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e over their shots.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_8-25mm_F4.0_M.Zuiko_Digital_ED_PRO_Lens_Sample_Photo_38.webp?v=1740136858\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003e\u003cstrong\u003eIntuitive Handling \u0026amp; Professional Controls\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eThe lens is designed for a seamless shooting experience, featuring:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eManual Focus Clutch:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e Instantly switch between auto and manual focus for precision control.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eL-Fn (Lens Function) Button:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e Customisable shortcut for quick adjustments while shooting.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eSmooth Zoom Ring:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e Ensures comfortable handling and precise framing adjustments.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_8-25mm_F4.0_M.Zuiko_Digital_ED_PRO_Lens_Sample_Photo_29.webp?v=1740136858\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003e\u003cstrong\u003eWho Should Buy the OM System \/ Olympus M.Zuiko Digital ED 8-25mm F4.0 PRO Lens?\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eThis lens is ideal for:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eLandscape Photographers\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e – Capture expansive vistas with ultra-wide capabilities.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eTravel \u0026amp; Adventure Photographers\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e – Lightweight, durable, and weather-sealed for any condition.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eArchitectural \u0026amp; Interior Photographers\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e – Sharp, distortion-free images with excellent edge-to-edge clarity.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eVideographers\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e – Fixed F4.0 aperture for stable exposure and cinematic shots.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMacro Enthusiasts\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e – 0.42x magnification with close-up focusing for intricate detail shots.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_8-25mm_F4.0_M.Zuiko_Digital_ED_PRO_Lens_Sample_Photo_15.webp?v=1740136858\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003e\u003cstrong\u003eConclusion: A Versatile, Professional-Grade Wide-Angle Zoom\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eOM System \/ lympus M.Zuiko Digital ED 8-25mm F4.0 PRO\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e is a must-have lens for photographers seeking a \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003ehigh-quality, ultra-wide to standard zoom\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e with professional features in a compact, lightweight design. Whether capturing sweeping landscapes, intricate close-ups, or stunning travel shots, this lens delivers outstanding results every time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_8-25mm_F4.0_M.Zuiko_Digital_ED_PRO_Lens_Sample_Photo_30.webp?v=1740136858\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eUpgrade your photography gear with the Olympus 8-25mm F4.0 PRO and experience \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003esuperior optics, exceptional durability, and unmatched versatility\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e in one premium package.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OM_System_Olympus_8-25mm_F4.0_M.Zuiko_Digital_ED_PRO_Lens_Sample_Photo_25.webp?v=1740136858\"\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"OM System","offers":[{"title":"Default Title","offer_id":40066429059169,"sku":"4545350053536","price":979.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OMSystem_Olympus8-25mmF4.0M.ZuikoDigitalEDPROLensProductrPhoto5.webp?v=1740136831"},{"product_id":"canon-rf-35mm-f1-8-is-macro-stm-lens","title":"Canon RF 35mm F1.8 IS Macro STM Lens","description":"\u003ch2\u003eIntroducing the Canon RF 35mm f1.8 IS Macro STM Lens\u003c\/h2\u003e\n\u003cp\u003eA powerful addition to the Canon EOS R mirrorless system that redefines versatility and quality in photography and filmmaking. Crafted with precision engineering and innovative features, this lens elevates your creative potential, whether you're capturing the intricate details of nature or the vibrant energy of urban landscapes.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-35mm-f1-8-macro-is-stm-model-wearing-yellow-with-flowers-shot-on-canon-rf-35mm-f-1-8-macro-is-stm-lens_113261123624244_14f7ebdd24c94508b02aff46ff995bc9.webp?v=1714389552\"\u003e\u003c\/p\u003e\n\u003ch3\u003eExperience Exceptional Image Quality\u003c\/h3\u003e\n\u003cp\u003eWith its fast f\/1.8 aperture and advanced optical design, the RF 35mm lens delivers exceptional image quality, ensuring sharpness, clarity, and rich detail in every shot. Whether you're shooting portraits, street scenes, or documentary projects, this lens delivers stunning results with vibrant colours and beautiful bokeh.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-35mm-f1-8-macro-is-stm-0a9a9983_fb47282a76c74cf8a9aee8d37cf5ec3a.webp?v=1714389552\"\u003e\u003c\/p\u003e\n\u003ch3\u003eVersatile Macro Capability\u003c\/h3\u003e\n\u003cp\u003eUnlock a world of close-up photography with the RF 35mm macro capability, allowing you to capture intricate details and textures with breathtaking clarity. With a half-life-size magnification, this lens lets you explore the beauty of the small, making it perfect for capturing the delicate intricacies of flowers, insects, and more.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-35mm-f1-8-macro-is-stm-close-up-of-rubies-on-a-dress-rf-35mm-f-1-8-macro-is-stm-lens_135251623716022_969fc97777ba4b48a7b736e38eba04ea.jpg?v=1714389552\"\u003e\u003c\/p\u003e\n\u003ch3\u003eSteady Shots in Any Situation\u003c\/h3\u003e\n\u003cp\u003eEquipped with Hybrid IS (Image Stabilization), the RF 35mm lens ensures steady shots, even in challenging lighting conditions or when shooting handheld. This feature minimizes camera shake, allowing you to capture sharp images with confidence, whether you're shooting indoors, in low light, or on the move.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-35mm-f1-8-macro-is-stm-eos-r-guia-besana-lifestyle-barcelona--0012_d93c6b35f85a4481bc86d26bc0872e2a.jpg?v=1714389551\"\u003e\u003c\/p\u003e\n\u003ch3\u003eDesigned for Creativity and Convenience\u003c\/h3\u003e\n\u003cp\u003eCompact, lightweight, and designed for ease of use, the RF 35mm lens is the perfect companion for photographers and filmmakers on the go. Its versatile focal length makes it ideal for a wide range of shooting scenarios, from landscapes to portraits, while its intuitive controls allow for seamless operation, enabling you to focus on your creativity without distractions.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-35mm-f1-8-macro-is-stm-eos-r-brent-stirton-sample-namibia-0044_d28474cfc41d465b91740112b4b932a6.jpg?v=1714389552\"\u003e\u003c\/p\u003e\n\u003ch3\u003eEngineered for the Future\u003c\/h3\u003e\n\u003cp\u003eBuilt on the strengths of Canon's renowned EF mount, the RF mount takes lens design to new heights, with a wider diameter and shorter flange back distance that allows for greater flexibility and innovation. The 12-pin connection between the lens and camera body enables enhanced communication and power transmission, resulting in higher image quality and enhanced usability.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-35mm-f1-8-macro-is-stm-multiple-colours-of-watercolours-with-makeup-brushes-rf-35mm-f-1-8-macro-is-stm-lens_403017744731807_881cdae5776b404c898938b0c7027b84.jpg?v=1714389552\"\u003e\u003c\/p\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003e\u003cstrong\u003eMore information on Canon RF 35mm f1.8 IS Macro STM Lens\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe Canon RF 35mm f1.8 IS Macro STM is a fast macro lens for the Canon EOS R system, offering a naturally wide-angle perspective, close-up focusing and Hybrid IS. This lens is great for portraiture, travel, street, documentary photography and filmmaking.\u003c\/p\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eKey Features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eNew RF lens mount specifically designed for Canon's EOS R mirrorless CSC\u003c\/li\u003e\n\u003cli\u003eSuperb image quality and a natural wide-angle lens for street and travel\u003c\/li\u003e\n\u003cli\u003eGreat in low light, helping you capture ambience even in dark conditions\u003c\/li\u003e\n\u003cli\u003eGet close to capturing fine details at half-life-size macro magnifications\u003c\/li\u003e\n\u003cli\u003eTravel light, shoot more instinctively and with more creativity\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe new RF mount has been built on the strengths of the existing EF mount and is the result of detailed research by Canon engineers, who have designed an impressive optical system with a flange back distance of 20mm and a wide 54mm diameter lens mount - allowing for even greater freedom when designing lenses. The new mount’s 12-pin connection enables enhanced communication and power transmission between the lens and camera body, further enhancing lens design options, and resulting in higher image quality and enhanced usability.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eFor full specifications click \u003ca href=\"https:\/\/carmarthencameras.com\/pages\/expanded-specifications-canon-rf-35mm-f1-8-is-macro-stm-lens\" title=\"Expanded Specifications Canon RF 35mm F1.8 IS Macro STM Lens\" target=\"_blank\"\u003e\u003cstrong\u003eHere\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":40066434859105,"sku":"4549292115727","price":499.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-35mm-f1-8-is-macro-stm-lens-product-diagonal-top-down-view.webp?v=1728645613"},{"product_id":"panasonic-lumix-dc-s5-full-frame-camera-with-20-60mm-lens-kit","title":"Panasonic Lumix S5 Digital Camera with 20-60mm Lens","description":"\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/j5Mgb0anBL4?si=JgJf-K-2INvCzv9H\" width=\"100%\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003eIntroducing the \u003cstrong\u003ePanasonic Lumix S5 Digital Camera with 20-60mm f\/3.5-5.6 Lens Kit.\u003c\/strong\u003e\n\u003c\/h2\u003e\n\u003cp\u003eAn exceptional full-frame hybrid mirrorless camera designed to meet the needs of photographers and videographers alike. Combining \u003cstrong\u003estunning image quality\u003c\/strong\u003e with powerful video capabilities, the \u003cstrong\u003eLumix S5\u003c\/strong\u003e offers a versatile solution for creators seeking high performance in both stills and video. With a \u003cstrong\u003e24.2-megapixel CMOS sensor\u003c\/strong\u003e, \u003cstrong\u003eDual Native ISO\u003c\/strong\u003e, and \u003cstrong\u003e5-axis in-body image stabilization\u003c\/strong\u003e, the S5 excels in low-light environments, providing crystal-clear results in every shot.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Panasonic-Lumix-S5-Digital-Camera-with-20-60mm-Lens-lifestyle-photo-1.webp?v=1729593884\" alt=\"Panasonic Lumix S5 Digital Camera with 20-60mm Lens lifestyle photo\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003ch3\u003eUnmatched Performance in Low-Light Conditions\u003c\/h3\u003e\n\u003cp\u003eAt the heart of the \u003cstrong\u003eLumix S5\u003c\/strong\u003e is its \u003cstrong\u003e24.2MP full-frame CMOS sensor\u003c\/strong\u003e, delivering exceptional image quality with \u003cstrong\u003esuperb low-light capabilities\u003c\/strong\u003e. Featuring \u003cstrong\u003eDual Native ISO\u003c\/strong\u003e, a technology first introduced in Panasonic’s cinema cameras, the S5 minimizes noise at higher ISOs, allowing for outstanding image clarity even in dimly lit conditions. With a maximum ISO of \u003cstrong\u003e51200\u003c\/strong\u003e (expandable up to 204800), you can confidently shoot in challenging lighting without compromising image quality. This feature is ideal for on-the-go creators, enabling you to shoot with fewer lighting setups and save time on set.\u003c\/p\u003e\n\u003ch3\u003eAdvanced Autofocus for Precision and Speed\u003c\/h3\u003e\n\u003cp\u003eThe \u003cstrong\u003eimproved autofocus system\u003c\/strong\u003e on the Lumix S5 delivers high-speed and accurate focusing with a focus acquisition time of just \u003cstrong\u003e0.08 seconds\u003c\/strong\u003e. Thanks to \u003cstrong\u003eadvanced deep learning technology\u003c\/strong\u003e, the camera is capable of tracking subjects even in difficult conditions, such as fast motion or low light. With \u003cstrong\u003e-6EV luminance detection performance\u003c\/strong\u003e, the Lumix S5 locks onto subjects quickly, ensuring sharp, in-focus shots in almost any scenario.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Panasonic-Lumix-S5-Digital-Camera-with-20-60mm-Lens-lifestyle-photo-5.webp?v=1729593884\" alt=\"Panasonic Lumix S5 Digital Camera with 20-60mm Lens lifestyle photo\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003ch3\u003eSuperior Image Stabilization for Smooth Shots\u003c\/h3\u003e\n\u003cp\u003eThe Lumix S5’s \u003cstrong\u003e5-axis in-body image stabilization (IBIS)\u003c\/strong\u003e works in tandem with \u003cstrong\u003e2-axis optical image stabilization\u003c\/strong\u003e found in compatible Lumix lenses to provide up to \u003cstrong\u003e6.5 stops\u003c\/strong\u003e of stabilization. This means you can shoot handheld with confidence, even in low-light conditions or when using a telephoto lens. The stabilization system accurately detects shake and compensates for it, allowing you to capture sharp, blur-free images and videos. Whether you’re shooting handheld video or capturing long-exposure photography, the S5 ensures smooth and steady results.\u003c\/p\u003e\n\u003ch3\u003eProfessional-Grade Video Capabilities\u003c\/h3\u003e\n\u003cp\u003eThe Lumix S5 is packed with \u003cstrong\u003ecinema-quality video features\u003c\/strong\u003e, making it a powerful tool for filmmakers and content creators. It supports \u003cstrong\u003e4K 60p\/50p 4:2:0 10-bit\u003c\/strong\u003e internal recording, as well as \u003cstrong\u003e4K 30p\/25p 4:2:2 10-bit\u003c\/strong\u003e recording, offering high-quality video with rich color depth and detail. For even more flexibility, the camera provides \u003cstrong\u003e4K 60p\/50p 4:2:2 10-bit HDMI output\u003c\/strong\u003e, perfect for external recording. Whether you're shooting a documentary, YouTube content, or cinematic productions, the S5 delivers stunning video performance.\u003c\/p\u003e\n\u003cp\u003eOne of the standout features of the S5 is its ability to record \u003cstrong\u003eHDR video in 4K\u003c\/strong\u003e, ensuring lifelike reproduction of highlights and shadows without overexposing or underexposing the scene. This is made possible with the ITU-R BT.2100 compatibility, which produces an optimized gamma curve for perfect HDR output. Additionally, the \u003cstrong\u003eunlimited 4K 30p\/25p 4:2:0 8-bit recording\u003c\/strong\u003e option means you can film continuously without worrying about time limits—ideal for extended shoots.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Panasonic-Lumix-S5-Digital-Camera-with-20-60mm-Lens-lifestyle-photo-3.webp?v=1729593884\" alt=\"Panasonic Lumix S5 Digital Camera with 20-60mm Lens lifestyle photo\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003ch3\u003eCompact \u0026amp; Versatile Lens: Panasonic Lumix S 20-60mm f\/3.5-5.6\u003c\/h3\u003e\n\u003cp\u003eIncluded in this kit is the versatile \u003cstrong\u003eLumix S 20-60mm f\/3.5-5.6 lens\u003c\/strong\u003e, a compact and lightweight standard zoom lens that covers everything from \u003cstrong\u003eultra-wide 20mm\u003c\/strong\u003e to \u003cstrong\u003estandard 60mm\u003c\/strong\u003e focal lengths. This makes it perfect for a variety of creative scenarios, whether you're capturing \u003cstrong\u003elandscapes\u003c\/strong\u003e, \u003cstrong\u003eportraits\u003c\/strong\u003e, or \u003cstrong\u003etabletop photography\u003c\/strong\u003e. With a \u003cstrong\u003e0.15m close-up capability\u003c\/strong\u003e and a \u003cstrong\u003e0.43x maximum magnification\u003c\/strong\u003e, it’s also ideal for macro-style shots. The lens is equipped with a \u003cstrong\u003efocus-breathing suppressor mechanism\u003c\/strong\u003e, ensuring smooth, high-quality video recording.\u003c\/p\u003e\n\u003ch3\u003eBuilt for Durability and Connectivity\u003c\/h3\u003e\n\u003cp\u003eThe \u003cstrong\u003ePanasonic Lumix S5\u003c\/strong\u003e is designed to handle tough environments with its \u003cstrong\u003esplash- and dust-resistant construction\u003c\/strong\u003e. The robust body, combined with a layout optimized for effective heat dispersion, ensures durability and long-lasting performance in the field. This camera is built for creators on the move, whether you're shooting in the studio or the great outdoors.\u003c\/p\u003e\n\u003cp\u003eFor ease of use, the camera is equipped with a \u003cstrong\u003e3.0-inch free-angle touch LCD screen\u003c\/strong\u003e with a \u003cstrong\u003e1,840K-dot resolution\u003c\/strong\u003e, offering flexible viewing angles for both photography and videography. The \u003cstrong\u003elarge OLED Live View Finder (LVF)\u003c\/strong\u003e provides a clear and detailed view with a \u003cstrong\u003e2,360K-dot high resolution\u003c\/strong\u003e, perfect for composing your shots with precision.\u003c\/p\u003e\n\u003cp\u003eThe Lumix S5 is also equipped with \u003cstrong\u003eWi-Fi\u003c\/strong\u003e and \u003cstrong\u003eBluetooth compatibility\u003c\/strong\u003e, allowing for fast file transfers and seamless remote control of the camera via your smartphone or tablet.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Panasonic-Lumix-S5-Digital-Camera-with-20-60mm-Lens-lifestyle-photo-4.webp?v=1729593884\" alt=\"Panasonic Lumix S5 Digital Camera with 20-60mm Lens lifestyle photo\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003ch3\u003eConvenient Power and Storage\u003c\/h3\u003e\n\u003cp\u003eThe Lumix S5 features \u003cstrong\u003edual SD card slots\u003c\/strong\u003e—one UHS-I and the other UHS-II—for maximum storage flexibility and fast data writing. Additionally, the camera is powered by an \u003cstrong\u003eenergy-efficient 2200mAh high-capacity battery\u003c\/strong\u003e, which can be recharged via \u003cstrong\u003eAC or USB\u003c\/strong\u003e, ensuring you're always ready to shoot, whether in the studio or on location.\u003c\/p\u003e\n\u003ch3\u003eWhat’s Included:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Panasonic Lumix S5 Digital Camera Body\u003c\/li\u003e\n\u003cli\u003e1 x Panasonic Lumix S 20-60mm f\/3.5-5.6 Lens\u003c\/li\u003e\n\u003cli\u003e1 x Body Cap\u003c\/li\u003e\n\u003cli\u003e1 x Hot Shoe Cover\u003c\/li\u003e\n\u003cli\u003e1 x Cover for Battery Grip Connector\u003c\/li\u003e\n\u003cli\u003e1 x Shoulder Strap\u003c\/li\u003e\n\u003cli\u003e1 x Battery Pack\u003c\/li\u003e\n\u003cli\u003e1 x Battery Charger\u003c\/li\u003e\n\u003cli\u003e1 x AC Adapter\u003c\/li\u003e\n\u003cli\u003e1 x USB Connection Cable (A-C)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Panasonic-Lumix-S5-Digital-Camera-with-20-60mm-Lens-lifestyle-photo-2.webp?v=1729593884\" alt=\"Panasonic Lumix S5 Digital Camera with 20-60mm Lens lifestyle photo\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003ch3\u003eKey Features:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003e24.2MP Full-Frame CMOS Sensor\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eDual Native ISO for Exceptional Low-Light Performance\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eAdvanced Autofocus with 0.08s Focus Acquisition\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e5-Axis In-Body Image Stabilization with 6.5 Stops of Compensation\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e4K 60p\/50p 10-bit Video Recording\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eHDR Video \u0026amp; Unlimited 4K 30p\/25p Recording\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eDual SD Card Slots (UHS-I \u0026amp; UHS-II)\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eSplash- and Dust-Resistant Construction\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eWi-Fi \u0026amp; Bluetooth Connectivity\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eCompact 20-60mm Lens for Versatile Shooting\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWith its blend of powerful features and compact design, the \u003cstrong\u003ePanasonic Lumix S5 Digital Camera with 20-60mm Lens Kit\u003c\/strong\u003e is an excellent choice for photographers and videographers seeking professional-level performance in a portable, lightweight package. Whether you’re creating dynamic video content, shooting stunning stills, or both, the Lumix S5 gives you the tools you need to elevate your craft.\u003c\/p\u003e","brand":"Panasonic","offers":[{"title":"Default Title","offer_id":40066435776609,"sku":"5025232940080","price":999.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Panasonic-Lumix-S5-Digital-Camera-with-20-60mm-Lens-product-photo-9.webp?v=1729593520"},{"product_id":"samyang-af-50mm-f1-4-ii-lens-for-sony-fe","title":"Samyang AF 50mm F1.4 II Lens for Sony FE","description":"\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Feature_1_cf7823f9-1178-427d-981b-54445eb09903.jpg?v=1712919808\"\u003e\u003c\/p\u003e\n\u003ch2\u003eSamyang AF 50mm F1.4 II Lens – Sony FE\u003c\/h2\u003e\n\u003ch3\u003eCompact Power. Stunning Sharpness. Beautiful Bokeh.\u003c\/h3\u003e\n\u003cp\u003eThe \u003cstrong\u003eSamyang AF 50mm F1.4 II\u003c\/strong\u003e is a fast, full-frame standard prime lens for \u003cstrong\u003eSony E-mount mirrorless cameras\u003c\/strong\u003e, designed to deliver professional image quality in a compact and lightweight form. As the \u003cstrong\u003esecond generation\u003c\/strong\u003e of Samyang’s acclaimed 50mm F1.4, this updated version offers improved optical performance, faster autofocus, refined usability, and enhanced reliability — all in a body that weighs just \u003cstrong\u003e420 g\u003c\/strong\u003e and measures \u003cstrong\u003e88.9 mm\u003c\/strong\u003e in length.\u003c\/p\u003e\n\u003cp\u003ePerfect for portraits, everyday photography, and video, this lens combines a \u003cstrong\u003ebright F1.4 aperture\u003c\/strong\u003e, \u003cstrong\u003esuperb resolution\u003c\/strong\u003e, and \u003cstrong\u003ecinematic background blur\u003c\/strong\u003e to produce striking results in any environment.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Feature_6_4650e64a-57a8-4c9d-8542-c481391a39b1.webp?v=1712919689\" alt=\"\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003ch4\u003eSmallest \u0026amp; Lightest Large-Aperture 50mm Lens\u003c\/h4\u003e\n\u003cp\u003eThe \u003cstrong\u003eAF 50mm F1.4 FE II\u003c\/strong\u003e is the \u003cstrong\u003esmallest and lightest F1.4 standard lens\u003c\/strong\u003e in its class for Sony full-frame cameras. Its portable design makes it ideal for travel, weddings, street photography, and video work without compromising optical quality.\u003c\/p\u003e\n\u003ch4\u003eSuperior Resolution Across the Frame\u003c\/h4\u003e\n\u003cp\u003eThe advanced \u003cstrong\u003eoptical design\u003c\/strong\u003e features \u003cstrong\u003e11 elements in 8 groups\u003c\/strong\u003e, including \u003cstrong\u003e2 Aspherical (ASP)\u003c\/strong\u003e, \u003cstrong\u003e3 High Refractive (HR)\u003c\/strong\u003e, and \u003cstrong\u003e1 Extra-Low Dispersion (ED)\u003c\/strong\u003e element. This configuration minimises aberrations and distortion to deliver \u003cstrong\u003ecrisp, high-contrast images\u003c\/strong\u003e from centre to corner.\u003c\/p\u003e\n\u003ch4\u003eFast, Smooth, and Quiet Autofocus\u003c\/h4\u003e\n\u003cp\u003eThe \u003cstrong\u003eLinear STM (Stepping Motor)\u003c\/strong\u003e ensures \u003cstrong\u003equick, accurate, and silent autofocus\u003c\/strong\u003e, making this lens equally suited to still photography and professional video production. Tracking performance is responsive and reliable, even with moving subjects.\u003c\/p\u003e\n\u003ch4\u003eBeautiful Bokeh with Bright F1.4 Aperture\u003c\/h4\u003e\n\u003cp\u003eThe \u003cstrong\u003e9-blade diaphragm\u003c\/strong\u003e produces soft, natural bokeh and pleasing circular highlights. Combined with the wide \u003cstrong\u003eF1.4 aperture\u003c\/strong\u003e, it creates a shallow depth of field that beautifully isolates your subject and adds cinematic depth to every shot.\u003c\/p\u003e\n\u003ch4\u003eMinimized Focus Breathing for Video\u003c\/h4\u003e\n\u003cp\u003eSamyang’s refined focusing design significantly reduces \u003cstrong\u003efocus breathing\u003c\/strong\u003e, maintaining a consistent angle of view while refocusing. This ensures smoother, more stable footage — ideal for video creators and hybrid shooters.\u003c\/p\u003e\n\u003ch4\u003eCustom Switch for Enhanced Usability\u003c\/h4\u003e\n\u003cp\u003eA \u003cstrong\u003ecustom switch\u003c\/strong\u003e allows you to assign aperture control to the focus ring (via Samyang’s optional Lens Station), enabling intuitive manual control during both photo and video shoots.\u003c\/p\u003e\n\u003ch4\u003eClose-Focus Versatility\u003c\/h4\u003e\n\u003cp\u003eWith a \u003cstrong\u003eminimum focusing distance of just 40 cm\u003c\/strong\u003e, you can capture expressive close-ups and creative compositions with beautiful background separation.\u003c\/p\u003e\n\u003ch4\u003eWeather-Sealed Reliability\u003c\/h4\u003e\n\u003cp\u003eBuilt to perform in all conditions, the \u003cstrong\u003eAF 50mm F1.4 FE II\u003c\/strong\u003e features \u003cstrong\u003eweather sealing\u003c\/strong\u003e and a \u003cstrong\u003emicro-patterned rubber focus ring\u003c\/strong\u003e for a secure, tactile grip. The lens resists dust, light rain, and moisture, making it a dependable choice for outdoor and location work.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Feature_3_59e25bb8-fb5e-4a32-8f2c-645826567fde.webp?v=1712919688\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eTechnical Specifications\u003c\/h3\u003e\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth\u003e\u003cstrong\u003eSpecification\u003c\/strong\u003e\u003c\/th\u003e\n\u003cth\u003e\u003cstrong\u003eDetails\u003c\/strong\u003e\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eMount\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eSony E (Full-Frame)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eFocal Length\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e50 mm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eMaximum Aperture\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eF1.4\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eMinimum Aperture\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eF16\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eOptical Construction\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e11 elements in 8 groups (2 ASP, 3 HR, 1 ED)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eAngle of View\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e45.7° (Full-Frame) \/ 31.1° (APS-C)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eMinimum Focusing Distance\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e0.40 m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eAperture Blades\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e9 (Rounded)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eAutofocus System\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eLinear STM Motor\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eCustom Controls\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eProgrammable switch via Samyang Lens Station\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eDimensions (L × Ø)\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e88.9 mm × 80.1 mm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e420 g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eFilter Size\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e72 mm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eProtective Features\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eWeather-Sealed Construction\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eIncluded Accessories\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eLens hood, front cap, rear cap\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003chr\u003e\n\u003ch3\u003eWhy Choose the Samyang AF 50mm F1.4 II for Sony FE\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eBright \u003cstrong\u003eF1.4 aperture\u003c\/strong\u003e for superior low-light performance and bokeh\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCompact, lightweight design\u003c\/strong\u003e (88.9 mm, 420 g) for effortless portability\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eExceptional optical resolution\u003c\/strong\u003e across the entire frame\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFast, quiet Linear STM autofocus\u003c\/strong\u003e ideal for stills and video\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eReduced focus breathing\u003c\/strong\u003e for cinematic shooting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCustom switch\u003c\/strong\u003e for flexible lens control\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eWeather-sealed durability\u003c\/strong\u003e for all-condition shooting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003ePerfect For\u003c\/h3\u003e\n\u003cp\u003e📸 Portraits | 🎥 Video \u0026amp; Vlogging | 🌆 Street Photography | 🌄 Travel | 🌙 Low-Light Scenes\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003eProfessional Performance in a Compact Design\u003c\/h3\u003e\n\u003cp\u003eThe \u003cstrong\u003eSamyang AF 50mm F1.4 II\u003c\/strong\u003e redefines what a standard lens can be — combining speed, sharpness, and versatility in a remarkably compact form. Whether you’re capturing portraits with depth and emotion or cinematic video with smooth focus transitions, this lens delivers every time.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOrder now and experience professional full-frame performance in the lightest 50mm F1.4 lens for Sony FE.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Samyang","offers":[{"title":"Default Title","offer_id":40066437677153,"sku":"8809298887698","price":449.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/products\/af-50mm-f1.4-fe-ii-top-angle.png?v=1692152583"},{"product_id":"nikon-85mm-f1-8-s-mount-prime-portrait-lens","title":"Nikon Nikkor Z 85mm F1.8 S Lens","description":"\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/elfoQe0Z4u0?si=wH9dZbXyYM8QfTGw\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003eNikon NIKKOR Z 85mm f\/1.8 S Prime Lens\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eNikon NIKKOR Z 85mm f\/1.8 S\u003c\/strong\u003e is a premium portrait lens designed for full-frame Nikon Z mirrorless cameras. This fast, versatile lens is perfect for capturing beautiful portraits, offering stunning sharpness, vibrant colours, and exquisite bokeh. Its advanced optical design and professional-grade features make it an ideal choice for photographers and videographers alike.\u003c\/p\u003e\n\u003cp\u003e\u003ciframe height=\"315\" width=\"560\" src=\"https:\/\/www.youtube.com\/embed\/vyEhZUIA420?si=k_KHUR3i9BrHuUPf\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch4\u003eKey Features:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e85mm Portrait Lens\u003c\/strong\u003e: A classic focal length for portraiture, delivering flattering compression and stunning background separation.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBright f\/1.8 Aperture\u003c\/strong\u003e: Wide \u003cstrong\u003ef\/1.8 maximum aperture\u003c\/strong\u003e allows for exceptional low-light performance and beautiful background blur.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuperior Bokeh\u003c\/strong\u003e: Smooth, creamy bokeh that enhances subject isolation, ideal for portraits, weddings, and lifestyle photography.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eS-Line Quality\u003c\/strong\u003e: Premium S-Line optical design for superior sharpness and clarity across the frame.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNano Crystal Coat\u003c\/strong\u003e: Reduces ghosting and flare for improved contrast, even in challenging lighting conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Nikkor-Z-85mm-F1-8-S-Lens-Sample-Photos-3.webp?v=1726755353\"\u003e\u003c\/p\u003e\n\u003ch4\u003eDesigned for Beautiful Portraits:\u003c\/h4\u003e\n\u003cp\u003eThe \u003cstrong\u003e85mm focal length\u003c\/strong\u003e is a favourite among portrait photographers for its ability to produce natural-looking images with flattering subject compression. Whether shooting tight headshots or full-body portraits, the \u003cstrong\u003eNIKKOR Z 85mm f\/1.8 S\u003c\/strong\u003e excels at creating beautifully sharp images with soft, defocused backgrounds that make your subjects pop.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Nikkor-Z-85mm-F1-8-S-Lens-Sample-Photos-7.webp?v=1726755376\"\u003e\u003c\/p\u003e\n\u003ch4\u003eBrilliant Low-Light Performance:\u003c\/h4\u003e\n\u003cp\u003eThe fast \u003cstrong\u003ef\/1.8 aperture\u003c\/strong\u003e provides greater creative control over depth of field and is ideal for low-light shooting. You’ll be able to achieve excellent image quality without having to raise the ISO, making it a great lens for indoor events, portraits at sunset, or evening street photography.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Nikkor-Z-85mm-F1-8-S-Lens-Sample-Photos-9.webp?v=1726755400\"\u003e\u003c\/p\u003e\n\u003ch4\u003eS-Line Optics for Precision:\u003c\/h4\u003e\n\u003cp\u003ePart of Nikon’s \u003cstrong\u003eS-Line\u003c\/strong\u003e of lenses, this \u003cstrong\u003e85mm f\/1.8\u003c\/strong\u003e prime delivers \u003cstrong\u003enext-level optical performance\u003c\/strong\u003e. The lens features advanced coatings like the \u003cstrong\u003eNano Crystal Coat\u003c\/strong\u003e, which significantly reduces flare and ghosting. This ensures that your images have \u003cstrong\u003evivid colours, rich contrast\u003c\/strong\u003e, and \u003cstrong\u003eminimal aberrations\u003c\/strong\u003e, even when shooting in backlit situations or with multiple light sources in the frame.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Nikkor-Z-85mm-F1-8-S-Lens-Sample-Photos-11.webp?v=1726755420\"\u003e\u003c\/p\u003e\n\u003ch4\u003eRazor-Sharp Focus Across the Frame:\u003c\/h4\u003e\n\u003cp\u003eWith its cutting-edge optical design, the \u003cstrong\u003eNIKKOR Z 85mm f\/1.8 S\u003c\/strong\u003e offers \u003cstrong\u003eexceptional sharpness\u003c\/strong\u003e from edge to edge. A \u003cstrong\u003eminimum focus distance of 0.80m\u003c\/strong\u003e allows you to get close to your subject while still achieving brilliant clarity throughout the entire frame, making it perfect for capturing details in portraits.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Nikkor-Z-85mm-F1-8-S-Lens-Sample-Photos-6.webp?v=1726755441\"\u003e\u003c\/p\u003e\n\u003ch4\u003eSilent and Smooth for Video:\u003c\/h4\u003e\n\u003cp\u003eIn addition to its superb still photography performance, this lens is great for \u003cstrong\u003evideography\u003c\/strong\u003e. The near-silent \u003cstrong\u003emulti-focusing system\u003c\/strong\u003e allows for smooth and discreet operation, while \u003cstrong\u003efocus breathing\u003c\/strong\u003e is virtually eliminated, ensuring consistent framing during focus pulls. The \u003cstrong\u003esilent aperture adjustment\u003c\/strong\u003e makes it easier to seamlessly transition between light conditions while recording, without causing distracting clicks or jumps in exposure.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Nikkor-Z-85mm-F1-8-S-Lens-Sample-Photos-4.webp?v=1726755477\"\u003e\u003c\/p\u003e\n\u003ch4\u003eDurable, Weather-Sealed Construction:\u003c\/h4\u003e\n\u003cp\u003eThe \u003cstrong\u003eNIKKOR Z 85mm f\/1.8 S\u003c\/strong\u003e is built to withstand demanding conditions. Every movable part of the lens barrel is sealed to protect it from \u003cstrong\u003edust and moisture\u003c\/strong\u003e, making it suitable for shooting in a range of environments, from humid outdoor locations to dusty landscapes. This rugged design ensures reliability, no matter the weather.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Nikkor-Z-85mm-F1-8-S-Lens-Sample-Photos-10.webp?v=1726755592\"\u003e\u003c\/p\u003e\n\u003ch4\u003eCustomisable Control Ring:\u003c\/h4\u003e\n\u003cp\u003eFor added versatility, the lens features a \u003cstrong\u003ecustomisable control ring\u003c\/strong\u003e, which can be configured to suit your shooting style. By default, the ring is set to manual focus, but it can be customised for aperture control or exposure compensation, giving you intuitive, hands-on control when you need it most.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Nikkor-Z-85mm-F1-8-S-Lens-Sample-Photos-5.webp?v=1726755794\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch4\u003eSpecifications:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocal Length\u003c\/strong\u003e: 85mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Aperture\u003c\/strong\u003e: f\/1.8\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Aperture\u003c\/strong\u003e: f\/16\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Mount\u003c\/strong\u003e: Nikon Z\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat Compatibility\u003c\/strong\u003e: Full-frame\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Construction\u003c\/strong\u003e: 12 elements in 8 groups, including 2 ED glass elements and Nano Crystal Coating\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocus System\u003c\/strong\u003e: Multi-focusing system\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focus Distance\u003c\/strong\u003e: 0.80m\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFilter Size\u003c\/strong\u003e: 67mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: Approx. 470g\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeather Sealing\u003c\/strong\u003e: Yes, with dust and moisture resistance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Nikkor-Z-85mm-F1-8-S-Lens-Sample-Photos-8.webp?v=1726755618\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eNikon NIKKOR Z 85mm f\/1.8 S\u003c\/strong\u003e is a must-have for portrait photographers and videographers looking for a versatile and professional-grade lens. Its wide aperture, superior bokeh, and next-level optical performance make it an excellent choice for capturing stunning portraits with incredible detail and beautiful, natural background blur.\u003c\/p\u003e\n\u003cp\u003eFor full specifications click \u003ca href=\"https:\/\/carmarthencameras.com\/pages\/expanded-specifications-nikon-85mm-f1-8-s-z-mount-prime-portrait-lens\" title=\"https:\/\/carmarthencameras.com\/pages\/expanded-specifications-nikon-85mm-f1-8-s-z-mount-prime-portrait-lens\" target=\"_blank\"\u003e\u003cstrong\u003eHere\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":40066437775457,"sku":"018208200900","price":669.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Nikon-Nikkor-Z-85mm-F1-8-S-Lens-4.webp?v=1736869888"},{"product_id":"canon-binoculars-10x30-is-ii-image-stabilised","title":"Canon 10x30 IS II Image Stabilised Binoculars","description":"\u003ch2\u003e\u003cstrong\u003eCanon 10x30 IS II Image Stabilised Binoculars\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eCanon 10x30 IS II\u003c\/strong\u003e binoculars deliver exceptional clarity, precision, and stability in a lightweight and compact design, making them perfect for travel, birdwatching, and spectator sports. These versatile binoculars bring you 10x closer to the action while ensuring a steady and vivid viewing experience.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/10x20-is-hero_1920x1080-5a532cb5-da93-4459-8ba2-9c36174438dc.jpg?v=1714403434\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch4\u003e\u003cstrong\u003eSuper Steady Viewing\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOptical Image Stabilizer (IS):\u003c\/strong\u003e Quickly and accurately counteracts various types of movement and shake, ensuring a stable view even when following a subject or viewing from a moving vehicle.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhanced Efficiency:\u003c\/strong\u003e The reduced power consumption allows up to 9 hours of continuous use from a single set of batteries.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cstrong\u003ePrecision Canon Optics\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuper Spectra Coating:\u003c\/strong\u003e Delivers vivid, high-contrast images with accurate colour rendition while eliminating ghosting and flare.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePorro II Prism Design:\u003c\/strong\u003e Ensures high resolution and low distortion for an immersive viewing experience.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cstrong\u003eBeautiful Edge-to-Edge Clarity\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eField Flattener Optics:\u003c\/strong\u003e Provides a clear, flat field of view with minimal distortion, right to the edges.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eComfortable Viewing:\u003c\/strong\u003e Long 14.5mm eye relief is ideal for users with glasses.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cstrong\u003eErgonomic Design\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePremium Build:\u003c\/strong\u003e Rubber eyecups and a thoughtfully designed grip ensure comfort and balance during extended viewing sessions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUser-Friendly Controls:\u003c\/strong\u003e The conveniently positioned Image Stabilizer button and smooth focus adjustment ring provide intuitive fingertip operation.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLow-Reflectance Exterior:\u003c\/strong\u003e Minimises glare and reflection to avoid disturbing wildlife.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eSpecifications\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMagnification:\u003c\/strong\u003e 10x\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Diameter:\u003c\/strong\u003e 30mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImage Stabilisation:\u003c\/strong\u003e Yes, powered by AA batteries\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eField of View:\u003c\/strong\u003e Wide and flat, designed with field flattener optics\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEye Relief:\u003c\/strong\u003e 14.5mm, comfortable for glasses wearers\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e Lightweight and compact for travel convenience\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBattery Life:\u003c\/strong\u003e Up to 9 hours of continuous use\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePortability:\u003c\/strong\u003e Compact and lightweight, perfect for travel and outdoor activities.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEase of Use:\u003c\/strong\u003e Designed for intuitive operation with well-placed controls.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDurability:\u003c\/strong\u003e Sturdy construction with a premium grip for comfortable handling in various environments.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003cp\u003eThe \u003cstrong\u003eCanon 10x30 IS II Image Stabilised Binoculars\u003c\/strong\u003e combine precision optics, advanced image stabilisation, and a practical design to deliver a superior viewing experience, whether you're exploring the great outdoors or attending a live event.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":40066438168673,"sku":"4549292009880","price":494.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-10x30-is-ii-binoculars-product-top-view.webp?v=1737548410"},{"product_id":"canon-ef-s-10-22mm-usm-f3-5-4-5-usm-ultra-wide-angle-lens","title":"Canon EF-S 10-22mm USM F3.5-4.5 USM Ultra Wide Angle Lens","description":"\u003ch2\u003e\u003cstrong\u003eCanon EF-S 10-22mm f\/3.5-4.5 USM Ultra-Wide-Angle Lens\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eCanon EF-S 10-22mm f\/3.5-4.5 USM\u003c\/strong\u003e lens is a lightweight, ultra-wide zoom lens that’s perfect for capturing dramatic landscapes, architecture, and travel photography. Its compact design and advanced features make it ideal for photographers who want to expand their creative possibilities.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eUltra-Wide Perspective\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOffers a 10-22mm focal range, allowing you to capture expansive landscapes and architectural marvels in a single frame.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePrecision Autofocus\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEquipped with \u003cstrong\u003eUltra-Sonic Motor (USM)\u003c\/strong\u003e technology for fast, smooth, and accurate autofocus.\u003c\/li\u003e\n\u003cli\u003eFull manual override is always available for fine focus adjustments.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eClose Focusing Distance\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFocus as close as 0.24 m, ideal for unique perspectives and close-up wide-angle shots.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eSuper Spectra Coating\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMinimises glare and flare, delivering clear and vivid images, even in challenging lighting conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eLightweight and Travel-Friendly\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWeighs only 385 g, making it easy to carry on adventures.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eSpecifications\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocal Length\u003c\/strong\u003e: 10-22mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Aperture\u003c\/strong\u003e: f\/3.5-4.5\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focusing Distance\u003c\/strong\u003e: 0.24 m\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAutofocus Motor\u003c\/strong\u003e: Ultra-Sonic Motor (USM)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCoating\u003c\/strong\u003e: Super Spectra\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: 83.5 x 89.8 mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight\u003c\/strong\u003e: 385 g\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDramatic Perspectives\u003c\/strong\u003e: Ideal for wide landscapes, interior photography, and architectural shots.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePortable\u003c\/strong\u003e: Compact design makes it perfect for travel and on-the-go shooting.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlexible Focusing\u003c\/strong\u003e: Close focusing distance and full manual control give you creative flexibility.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOptimised Image Quality\u003c\/strong\u003e: Super Spectra coating enhances colour accuracy and reduces unwanted reflections.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eCompatibility\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCanon APS-C DSLR Cameras\u003c\/strong\u003e: Fully compatible with EF-S mount cameras.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCanon EOS M Series\u003c\/strong\u003e: Can be used with an \u003cstrong\u003eEF-EOS M Mount Adapter\u003c\/strong\u003e for compatibility with mirrorless cameras.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe \u003cstrong\u003eCanon EF-S 10-22mm f\/3.5-4.5 USM\u003c\/strong\u003e lens is an excellent choice for photographers who want a reliable, high-quality wide-angle lens for capturing expansive scenes with precision and clarity. Its lightweight and travel-friendly design ensures it’s always ready for your next adventure.\u003c\/p\u003e\n\u003cp\u003eFor full specifications click \u003ca title=\"Expanded Specifications Canon EF-S 10-22mm USM F3.5-4.5 USM Lens\" href=\"https:\/\/carmarthencameras.com\/pages\/expanded-specifications-canon-ef-s-10-22mm-usm-f3-5-4-5-usm-lens\" target=\"_blank\"\u003e\u003cstrong\u003eHere\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":40066438299745,"sku":"4960999246796","price":304.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/products\/can10-22.jpg?v=1654864202"},{"product_id":"canon-rf-100-500mm-f-4-5-7-1l-is-usm-lens","title":"Canon RF 100-500mm F4.5-7.1 L IS USM Lens","description":"\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/VMs8Bpnj9cQ?si=9O8yA-dcsxk67lIN\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eCanon RF 100-500mm f4.5-7.1L IS USM Lens\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eIntroducing the \u003cstrong\u003eCanon RF 100-500mm f\/4.5-7.1L IS USM Lens\u003c\/strong\u003e, a cutting-edge telephoto zoom lens that delivers exceptional performance, whether you're capturing wildlife, sports, or stunning landscapes. Engineered to meet the high standards of professional photographers, this lens offers an incredible 100-500mm focal range, providing unmatched versatility for full-frame Canon RF-mount mirrorless cameras.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-100-500mm-f4-5-7-1l-is-usm-Sample-Photo-1.webp?v=1733740535\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy Choose the Canon RF 100-500mm Lens?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eIncredible Zoom Power and Precision\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWith its expansive focal range, from 100mm to a super-telephoto 500mm, you can capture distant subjects with stunning clarity. The lens’s high-performance optics include \u003cstrong\u003esix Ultra-Low Dispersion (UD) elements and one Super UD element\u003c\/strong\u003e, minimizing chromatic aberrations for razor-sharp images with accurate colors across the zoom range.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eAdvanced Optical Image Stabilization\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eGet sharp, blur-free shots even in low-light conditions or while shooting handheld. The built-in \u003cstrong\u003eOptical Image Stabilizer (OIS)\u003c\/strong\u003e offers up to five stops of stabilization, and you can choose from \u003cstrong\u003ethree IS modes\u003c\/strong\u003e, including one designed specifically for panning shots—perfect for action photography.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eLightning-Fast, Silent Autofocus\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe \u003cstrong\u003eDual Nano USM focus system\u003c\/strong\u003e combines the best of both worlds: the speed and accuracy of a ring-type USM motor with the smooth, silent operation of an STM mechanism. Whether you're shooting stills or video, this system ensures rapid, precise, and quiet focusing, with the added benefit of full-time manual focus override.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCustomizable Control and Superior Handling\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe \u003cstrong\u003eConfigurable Control Ring\u003c\/strong\u003e gives you direct, intuitive access to exposure settings such as aperture, ISO, or exposure compensation, allowing you to make real-time adjustments without taking your eye off the subject. The \u003cstrong\u003erotation-type zoom ring\u003c\/strong\u003e also features torque adjustment, letting you fine-tune the zoom action for more fluid handling, while preventing accidental lens extension.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eDurability and Weather Resistance\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBuilt to withstand the elements, the \u003cstrong\u003eL-series weather-sealed design\u003c\/strong\u003e ensures the lens is dust- and moisture-resistant, making it ideal for outdoor photography in challenging environments. A \u003cstrong\u003efluorine coating\u003c\/strong\u003e on the front and rear elements also repels smudges and fingerprints, ensuring easy cleaning for consistent image quality.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eExtended Creative Possibilities\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePush your telephoto reach even further with optional \u003cstrong\u003eRF 1.4x and 2x extenders\u003c\/strong\u003e, expanding your focal length up to an impressive 1000mm! Capture distant details with greater precision, perfect for wildlife or sports photography where every inch of reach counts.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-100-500mm-f4-5-7-1l-is-usm-Sample-Photo-5.webp?v=1733740535\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features at a Glance:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocal Range:\u003c\/strong\u003e 100-500mm telephoto zoom\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvanced Optical Design:\u003c\/strong\u003e 6 UD elements, 1 Super UD element\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImage Stabilization:\u003c\/strong\u003e 5-stop OIS with 3 distinct IS modes\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocus System:\u003c\/strong\u003e Dual Nano USM for fast, quiet autofocus\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeather Sealing:\u003c\/strong\u003e Dust- and moisture-resistant with fluorine-coated elements\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eControl Ring:\u003c\/strong\u003e Fully customizable for exposure settings\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eZoom Ring with Torque Adjustment:\u003c\/strong\u003e Enhanced handling, no accidental zooming\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Hood with Filter Window:\u003c\/strong\u003e Easy adjustment of rotating filters like polarizers\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTeleconverter Compatibility:\u003c\/strong\u003e Supports RF 1.4x and 2x extenders (300-500mm range)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-100-500mm-f4-5-7-1l-is-usm-Sample-Photo-2.webp?v=1733740535\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003eElevate your photography with the Canon RF 100-500mm f\/4.5-7.1L IS USM, a powerhouse lens designed to perform in the most demanding situations, whether you're shooting from afar or capturing fast-moving subjects in difficult conditions. This is the lens for photographers who demand the best.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-100-500mm-f4-5-7-1l-is-usm-Sample-Photo-4.webp?v=1733740535\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003eFor full specifications click \u003ca href=\"https:\/\/carmarthencameras.com\/pages\/expanded-specifications-canon-rf-100-500mm-f4-5-7-1l-is-usm-lens\"\u003e\u003cstrong\u003eHere\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-100-500mm-f4-5-7-1l-is-usm-Sample-Photo-9.webp?v=1733740535\" alt=\"\"\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":40066442264673,"sku":"4549292168037","price":2843.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Canon-RF100-500mmF4.5-7.1LISUSMSidewithcapFRT.webp?v=1728637082"},{"product_id":"canon-rf-50mm-f1-2-l-usm-lens","title":"Canon RF 50mm F1.2 L USM Lens","description":"\u003ch2\u003eCanon RF 50mm f1.2 L USM Lens\u003c\/h2\u003e\n\u003cp\u003eIntroducing the \u003cstrong\u003eCanon RF 50mm f\/1.2L USM Lens\u003c\/strong\u003e, the ultimate 50mm prime lens that redefines optical performance for full-frame photography. This lens delivers stunning clarity, sharpness, and detail, even at the widest apertures, making it a top choice for professional photographers and filmmakers. Whether you’re capturing portraits, street scenes, or fine art, the \u003cstrong\u003eRF 50mm f\/1.2L\u003c\/strong\u003e provides unmatched performance with Canon's legendary L-series quality, all while offering a fast and responsive experience.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Canon-RF-50mm-f1-2L-USM-Lens-Sample-Photo-4.webp?v=1733740219\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eWhy the Canon RF 50mm f\/1.2L USM is a Must-Have Lens\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eUnmatched Optical Performance\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe \u003cstrong\u003eRF 50mm f\/1.2L USM\u003c\/strong\u003e pushes the boundaries of what’s possible in image quality. With extraordinary sharpness and clarity across the frame—even at the edges—you’ll notice more detail in every shot. Its \u003cstrong\u003esuper-bright f\/1.2 aperture\u003c\/strong\u003e allows for exceptional light-gathering capability, making it a dream lens for photographers who demand the best, even in low-light conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eBrightest Aperture in the Canon RF Lineup\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe \u003cstrong\u003ef\/1.2 maximum aperture\u003c\/strong\u003e is the widest available in Canon's RF lens lineup, providing photographers and filmmakers with the ability to achieve extremely shallow depth of field. This creates striking separation between your subject and the background, producing a soft, creamy bokeh effect that is perfect for portraits, fine art, and street photography.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFast, Precise Focusing with USM Motor\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe \u003cstrong\u003ering-type USM autofocus system\u003c\/strong\u003e offers fast, silent, and accurate focusing, making it ideal for dynamic subjects. This technology, usually reserved for Canon’s telephoto lenses, moves the large glass elements with ease, ensuring pinpoint focus even when shooting wide open at f\/1.2. Perfect for both still photography and video, the fast autofocus ensures you never miss a moment.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eSuperb Low-Light Performance\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThanks to the ultra-wide f\/1.2 aperture, the \u003cstrong\u003eRF 50mm f\/1.2L USM\u003c\/strong\u003e excels in low-light environments. The ability to use fast shutter speeds helps to freeze subject movement and minimize camera shake, allowing you to capture atmospheric, natural light shots without the need for artificial lighting. This makes it an essential tool for wedding photographers, event shooters, and anyone who works in challenging lighting conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional-Grade Build and Durability\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAs a member of Canon’s \u003cstrong\u003eL-series\u003c\/strong\u003e, the \u003cstrong\u003eRF 50mm f\/1.2L USM\u003c\/strong\u003e is built for professional use, featuring robust weather-sealing to protect against dust and moisture. Whether you're shooting in rain, snow, or humid conditions, this lens is built to withstand the elements. It also features a \u003cstrong\u003efluorine coating\u003c\/strong\u003e on the front element, making it resistant to smudges and easy to clean.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCustomizable Control for Ultimate Precision\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe lens includes a \u003cstrong\u003ecustomizable Lens Control Ring\u003c\/strong\u003e, which allows you to quickly adjust key settings such as aperture, ISO, or exposure compensation directly from the lens. This feature gives you enhanced control over your shooting experience, ensuring that you stay focused on your subject without needing to navigate camera menus.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal for Portraits, Street Photography, and Fine Art\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe \u003cstrong\u003e50mm focal length\u003c\/strong\u003e provides a natural perspective that closely mimics the human eye, making it a versatile choice for a variety of shooting scenarios. Whether you’re capturing intimate portraits, candid street scenes, or fine art photography, the lens's \u003cstrong\u003eextremely shallow depth of field\u003c\/strong\u003e and incredible sharpness make it a top choice for professionals who demand the highest level of image quality.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Canon-RF-50mm-f1-2L-USM-Lens-Sample-Photo-2.webp?v=1733740219\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Features:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eRF Mount:\u003c\/strong\u003e Designed for Canon EOS R mirrorless cameras\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltra-Wide f\/1.2 Aperture:\u003c\/strong\u003e Achieve extreme shallow depth of field and beautiful bokeh\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuperb Sharpness and Clarity:\u003c\/strong\u003e Outstanding optical performance across the frame\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRing-Type USM Motor:\u003c\/strong\u003e Fast, quiet, and accurate autofocus for both stills and video\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLow-Light Powerhouse:\u003c\/strong\u003e Capture stunning images even in dimly lit conditions\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eL-Series Durability:\u003c\/strong\u003e Weather-sealed for professional use in challenging environments\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCustomizable Control Ring:\u003c\/strong\u003e Adjust settings without taking your eye off the subject\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePerfect for Portrait, Street, and Fine Art Photography:\u003c\/strong\u003e Versatile 50mm focal length\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Canon-RF-50mm-f1-2L-USM-Lens-Sample-Photo-3.webp?v=1733740219\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003eElevate your photography to new heights with the \u003cstrong\u003eCanon RF 50mm f\/1.2L USM Lens\u003c\/strong\u003e. Offering exceptional optical quality, fast and silent focusing, and the brightest aperture available in Canon’s RF lineup, this lens is designed for photographers and filmmakers who demand nothing less than the best.\u003c\/p\u003e\n\u003cp\u003eFor more specifications click \u003ca title=\"Expanded Specifications Canon RF 50mm f1.2 L USM Lens\" href=\"https:\/\/carmarthencameras.com\/pages\/expanded-specifications-canon-rf-50mm-f1-2-l-usm-lens\" target=\"_blank\"\u003e\u003cstrong\u003eHere\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Canon-RF-50mm-f1-2L-USM-Lens-Sample-Photo-6.webp?v=1733740219\" alt=\"\"\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":40066446000225,"sku":"4549292115581","price":2399.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-50mm-f1-2l-usm-lens-product-front-view.webp?v=1728654970"},{"product_id":"canon-rf-24-105mm-f4l-is-usm-lens","title":"Canon RF 24-105mm F4 L IS USM Lens","description":"\u003ch2\u003e\u003cstrong\u003eIntroducing the Canon RF 24-105mm f4 L IS USM Lens\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eElevate your photography and filmmaking endeavours with the Canon RF 24-105mm f\/4L IS USM Lens, a versatile powerhouse engineered to deliver exceptional performance, portability, and image quality. Designed to complement Canon's EOS R mirrorless CSC cameras, this professional-grade zoom lens seamlessly blends functionality with durability, making it an indispensable tool for everyday shooting and beyond.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-105mm-f4-l-series-eos-r-katya-mukhina-lifestyle-iceland-0030_312326977e9e44a59e16f3d6f32a4004.jpg?v=1710514468\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features of the Canon RF 24-105mm f4 L\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eTailored for the EOS R Mirrorless System\u003c\/strong\u003e: The RF mount offers unparalleled compatibility and performance, ensuring seamless integration with Canon's cutting-edge mirrorless cameras for unparalleled image quality and usability.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eVersatile Zoom Range\u003c\/strong\u003e: Covering wide-angle to telephoto focal lengths, the RF 24-105mm f\/4L IS USM lens is the ultimate all-in-one solution for photographers and filmmakers, offering unparalleled flexibility and creative possibilities.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e5-stop Image Stabilization\u003c\/strong\u003e: Capture sharp, shake-free images in any lighting condition, thanks to the lens's advanced 5-stop Image Stabilizer. From handheld portraits to dynamic action shots, enjoy superior clarity and detail with every frame.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFast, Smooth, and Quiet Autofocus\u003c\/strong\u003e: The Nano USM focusing mechanism delivers lightning-fast autofocus performance with near-silent operation, perfect for both photography and videography applications where precision and discretion are paramount.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eLegendary L-Series Image Quality\u003c\/strong\u003e: Experience unparalleled sharpness, depth, and contrast with the renowned L-series optical design, ensuring breathtaking image quality across the entire zoom range.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eRobust, Weather-Sealed Construction\u003c\/strong\u003e: Built to withstand the rigours of professional use, the RF 24-105mm f\/4L IS USM lens features robust construction that is dust and moisture-resistant, making it the perfect companion for outdoor adventures and travel photography.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-105mm-f4-l-series-eos-r-katya-mukhina-sample-iceland-0017_e2625e87027d4852891617eabc58a250.jpg?v=1710514516\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-105mm-f4-l-series-eos-r-katya-mukhina-sample-iceland-0014_3017abd7d9534a97b5b1811e26d0a248.jpg?v=1710514740\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eVersatile Applications:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePortrait Photography\u003c\/strong\u003e: Capture stunning, tack-sharp portraits with ease, thanks to the lens's 5-stop Image Stabilizer and constant f\/4 maximum aperture.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eTravel Photography\u003c\/strong\u003e: Lightweight and durable, the RF 24-105mm f\/4L IS USM lens is the ideal travel companion, offering uncompromising image quality and versatility in any environment.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eEveryday Creativity\u003c\/strong\u003e: Whether you're a seasoned professional or an aspiring enthusiast, this lens is perfect for everyday shooting, offering intuitive controls and unparalleled performance.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eAgile Performance\u003c\/strong\u003e: From indoor portraits to outdoor events, the RF 24-105mm f\/4L IS USM lens delivers exceptional results with its versatile zoom range and consistent f\/4 aperture.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\n\u003cstrong\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-105mm-f4-l-series-eos-r-katya-mukhina-sample-iceland-0013_a215f3db0a774bf4ac9d9e1fc92b8c7f.jpg?v=1710514565\"\u003e\u003c\/strong\u003e\u003cstrong\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-105mm-f4-l-series-eos-r-katya-mukhina-sample-iceland-0011_26c4bcf0b9d84c8ba8df074b66184fa9.jpg?v=1710514586\"\u003e\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003ch3\u003e\u003cstrong\u003eSuperior Image Quality\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eAspherical and UD lens elements ensure exceptional sharpness and clarity, even in challenging lighting conditions, while the 5-stop Image Stabilizer minimizes blur for consistently sharp results.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003ePractical and Reliable\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eWith its robust, weather-sealed construction and fluorine coatings, the RF 24-105mm f\/4L IS USM lens is built to withstand the demands of professional use, ensuring reliability and peace of mind wherever your creativity takes you.\u003c\/p\u003e\n\u003cp\u003eUnlock your full creative potential with the Canon RF 24-105mm f\/4L IS USM lens. Experience unparalleled versatility, performance, and image quality in a compact and reliable package. For full specifications and to embark on your photographic journey, click \u003ca href=\"https:\/\/carmarthencameras.com\/pages\/expanded-specifications-canon-rf-24-105mm-f4l-is-usm-lens\"\u003ehere\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-105mm-f4-l-series-eos-r-katya-mukhina-sample-iceland-0024_16a1fc06aa344bc98d722dea8c744058.jpg?v=1710514624\"\u003e\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":40066446524513,"sku":"4549292115611","price":1240.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-105mm-f4l-is-usm-lens-product-front-view-with-the-dust-cap.webp?v=1728638475"},{"product_id":"ricoh-theta-z1-51gb-360º-camera","title":"Ricoh Theta Z1 51GB 360º Camera","description":"\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/grF6s2oGFfE?si=HhK9KBmc_JqKEI3j\" width=\"100%\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eRicoh Theta Z1 51GB – The Ultimate 360° Camera for Professional-Grade Imaging\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eRicoh Theta Z1 51GB\u003c\/strong\u003e is Ricoh’s most advanced \u003cstrong\u003e360° camera\u003c\/strong\u003e, offering \u003cstrong\u003ehigh-resolution imaging, 4K video recording, and immersive live streaming\u003c\/strong\u003e in an ultra-compact, premium design. This upgraded model features \u003cstrong\u003e51GB of internal storage\u003c\/strong\u003e, a significant increase from the original \u003cstrong\u003eTheta Z1’s 19GB\u003c\/strong\u003e, allowing users to store approximately \u003cstrong\u003e900 RAW+ images or 6,350 JPEGs\u003c\/strong\u003e directly on the device.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/sec3-bg_sp.jpg?v=1712849062\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003eEquipped with \u003cstrong\u003edual 1-inch back-illuminated CMOS sensors\u003c\/strong\u003e, the Theta Z1 51GB delivers \u003cstrong\u003estunning 23MP still images\u003c\/strong\u003e with advanced \u003cstrong\u003elow-light performance, superior noise reduction, and high dynamic range\u003c\/strong\u003e. Whether capturing breathtaking \u003cstrong\u003e360° photos, 4K spherical videos, or immersive VR content\u003c\/strong\u003e, this flagship camera ensures \u003cstrong\u003eexceptional quality with professional-grade imaging capabilities\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/mv-sp.jpg?v=1712849114\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features of the Ricoh Theta Z1 51GB\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch4\u003e\u003cstrong\u003eHigh-Resolution 360° Imaging\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eCaptures \u003cstrong\u003enatural, high-quality 360° images\u003c\/strong\u003e with \u003cstrong\u003eapproximately 23MP (6720 x 3360, 7K resolution)\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvanced image stitching technology\u003c\/strong\u003e ensures seamless, ultra-realistic spherical photos.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRAW (DNG) + JPEG support\u003c\/strong\u003e allows for maximum editing flexibility and post-production control.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/sec1-bg.jpg?v=1712849114\"\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cstrong\u003e4K 360° Video Recording and Live Streaming\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eRecords stunning 4K (3840 x 1920) video at 29.97 fps\u003c\/strong\u003e, delivering smooth, cinematic-quality spherical footage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e3-axis rotational image stabilization\u003c\/strong\u003e provides ultra-smooth videos, even in motion.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e360° live streaming in 4K\u003c\/strong\u003e, perfect for VR content creation and real-time broadcasting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cstrong\u003eEnhanced Low-Light and High-Dynamic Range Performance\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNewly developed lens unit\u003c\/strong\u003e reduces \u003cstrong\u003eghosting, flare, and purple fringing\u003c\/strong\u003e for superior optical clarity.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvanced image processing algorithm\u003c\/strong\u003e ensures \u003cstrong\u003elow-noise, high-resolution images\u003c\/strong\u003e even in \u003cstrong\u003elow-light conditions\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDynamic Range Compensation\u003c\/strong\u003e automatically balances exposure in bright outdoor environments, reducing blown-out highlights and deep shadows.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg 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The Viltrox AF 56mm f\/1.4 XF lens is a compact and versatile prime lens crafted exclusively for Fujifilm X-mount mirrorless cameras. With its short telephoto focal length and bright f\/1.4 aperture, this lens is the ideal companion for portrait photographers and creatives seeking superior depth-of-field control and low-light performance.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"float: none;\" alt=\"Viltrox AF 56mm f1.4 XF Lens - Fujifilm X lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-AF-56mm-f1-4-XF-Lens-Fujifilm-X-lifestyle-photo-1.webp?v=1734182170\"\u003e\u003c\/div\u003e\n\u003ch4\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFujifilm X-Mount Compatibility:\u003c\/strong\u003e Optimised for APS-C sensor Fujifilm mirrorless cameras.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e56mm Focal Length:\u003c\/strong\u003e Offers an 85mm equivalent field of view, perfect for portraiture and capturing intimate details.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eBright f\/1.4 Aperture:\u003c\/strong\u003e Excels in low-light scenarios while delivering beautiful bokeh for artistic subject isolation.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eEnhanced Optical Design:\u003c\/strong\u003e Incorporates ED and HR elements for unparalleled image quality.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eSTM Autofocus Motor:\u003c\/strong\u003e Ensures fast, quiet, and accurate focusing performance, ideal for both photography and videography.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eInternal Focusing Mechanism:\u003c\/strong\u003e Maintains lens length during operation, enhancing handling and responsiveness.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eIntegrated Micro-USB Port:\u003c\/strong\u003e Supports firmware updates for ongoing performance optimisation.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Viltrox AF 56mm f1.4 XF Lens - Fujifilm X lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-AF-56mm-f1-4-XF-Lens-Fujifilm-X-lifestyle-photo-4.webp?v=1734182170\"\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eAdvanced Optical Design\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThe Viltrox AF 56mm f\/1.4 XF lens is engineered to deliver exceptional image quality across a variety of shooting conditions. Its optical construction includes:\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eOne Extra-Low Dispersion (ED) Element:\u003c\/strong\u003e Reduces chromatic aberrations, ensuring accurate colour reproduction and improved sharpness.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eOne High Refractive Index (HR) Element:\u003c\/strong\u003e Minimises distortions and enhances edge-to-edge clarity for a professional finish.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAdditionally, advanced multi-layer coatings on the lens elements effectively reduce flare and ghosting, providing outstanding contrast and colour fidelity even in challenging lighting scenarios.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eReliable Autofocus System\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eCapture every moment with precision using the STM (Stepping Motor) autofocus system. This advanced motor offers:\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFast and Quiet Focusing:\u003c\/strong\u003e Perfect for candid portraits and smooth video recording.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFull-Time Manual Focus Override:\u003c\/strong\u003e Allows you to make fine adjustments for ultimate creative control.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWhether you’re working in a controlled studio environment or on dynamic outdoor shoots, the autofocus system ensures you never miss a critical moment.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Viltrox AF 56mm f1.4 XF Lens - Fujifilm X lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-AF-56mm-f1-4-XF-Lens-Fujifilm-X-lifestyle-photo-2.webp?v=1734182170\"\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eSuperior Handling and Usability\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eDesigned with convenience and portability in mind, the Viltrox AF 56mm f\/1.4 XF lens features:\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eInternal Focusing Mechanism:\u003c\/strong\u003e Maintains the overall length of the lens during use, ensuring better balance and faster focusing.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCompact and Lightweight Build:\u003c\/strong\u003e Makes it easy to carry and handle for extended shoots.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eNine-Blade Diaphragm:\u003c\/strong\u003e Produces a smooth, circular bokeh effect, adding a professional touch to your portraits.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eFuture-Proof with Firmware Updates\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eStay ahead of the curve with the integrated micro-USB port, allowing easy firmware updates. Ensure your lens remains compatible with the latest Fujifilm camera models and benefits from feature enhancements for years to come.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Viltrox AF 56mm f1.4 XF Lens - Fujifilm X lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-AF-56mm-f1-4-XF-Lens-Fujifilm-X-lifestyle-photo-3.webp?v=1734182170\"\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy Choose the Viltrox AF 56mm f\/1.4 XF Lens?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThis lens is more than just a tool; it’s a creative partner for photographers and videographers alike. Its bright aperture, precise autofocus, and optical excellence make it a standout choice for:\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePortrait Photography:\u003c\/strong\u003e Create stunning subject isolation and flattering backgrounds with ease.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eLow-Light Shooting:\u003c\/strong\u003e The f\/1.4 aperture excels in dimly lit environments, letting you shoot confidently without compromising image quality.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eVideography:\u003c\/strong\u003e Silent focusing and internal focusing design ensure smooth and professional video capture.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eEveryday Versatility:\u003c\/strong\u003e Despite its portrait-optimised design, the lens is also ideal for capturing events, details, and street scenes.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eSpecifications at a Glance:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eMount:\u003c\/strong\u003e Fujifilm X-mount\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFocal Length:\u003c\/strong\u003e 56mm (85mm equivalent)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eMaximum Aperture:\u003c\/strong\u003e f\/1.4\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eMinimum Aperture:\u003c\/strong\u003e f\/16\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eLens Construction:\u003c\/strong\u003e 10 elements in 9 groups\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eDiaphragm Blades:\u003c\/strong\u003e 9\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFilter Thread:\u003c\/strong\u003e 52mm\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eWeight:\u003c\/strong\u003e Approx. 290g\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Viltrox AF 56mm f1.4 XF Lens - Fujifilm X lifestyle photo\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-AF-56mm-f1-4-XF-Lens-Fujifilm-X-lifestyle-photo-5.webp?v=1734182170\"\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eBring Your Vision to Life with the Viltrox AF 56mm f\/1.4 XF Lens\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eWhether you’re a seasoned professional or an aspiring creative, this lens is designed to help you capture breathtaking portraits and beyond. Its compact size, bright aperture, and advanced features make it an indispensable addition to your Fujifilm X-mount kit.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOrder the Viltrox AF 56mm f\/1.4 XF Lens today and transform the way you see the world!\u003c\/strong\u003e\u003c\/p\u003e","brand":"Viltrox","offers":[{"title":"Default Title","offer_id":40066450456673,"sku":"6953400300505","price":269.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-AF-56mm-f1-4-XF-Lens-Fujifilm-X-product-photo-7.webp?v=1734084695"},{"product_id":"viltrox-af-23mm-f1-4-z-lens-nikon-z","title":"Viltrox AF 23mm F1.4 Lens - Nikon Z","description":"\u003ch2\u003eViltrox AF 23mm f1.4 Z Lens - Nikon Z-mount \u003c\/h2\u003e\n\u003cp\u003eUnlock new creative possibilities with the Viltrox AF 23mm f\/1.4 Z lens, designed specifically for APS-C format Nikon Z-mount mirrorless cameras. Featuring a sleek and versatile design, this wide-angle prime lens is engineered to deliver exceptional optical performance in a variety of shooting conditions.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/viltrox_Z_lens03_2048x2048_8af361f0-1d85-49cc-aece-540232e9afb1.jpg?v=1712322086\"\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Features:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eZ-Mount Lens with APS-C format coverage\u003c\/li\u003e\n\u003cli\u003e35mm equivalent focal length\u003c\/li\u003e\n\u003cli\u003eFast f\/1.4 aperture for superior low-light performance\u003c\/li\u003e\n\u003cli\u003eTwo Extra-low Dispersion (ED) elements and Two High Refractive Index (HR) elements\u003c\/li\u003e\n\u003cli\u003eHD Nano Multi-Layer Coating\u003c\/li\u003e\n\u003cli\u003eSTM Stepping AF Motor for fast and silent autofocus\u003c\/li\u003e\n\u003cli\u003eIntegrated USB Port for firmware updates\u003c\/li\u003e\n\u003cli\u003e9-Blade Diaphragm for pleasing bokeh\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWith its wide-angle focal length and bright f\/1.4 maximum aperture, this lens offers enhanced control over depth of field, allowing you to isolate your subject with stunning clarity and detail.\u003c\/p\u003e\n\u003ch3\u003eExceptional Optical Performance:\u003c\/h3\u003e\n\u003cp\u003eThe optical design of the Viltrox AF 23mm f\/1.4 Z lens incorporates two ED elements and two HR elements, which work together to minimize aberrations and ensure outstanding sharpness, clarity, and colour accuracy in every shot. Additionally, the HD Nano multi-layer coating reduces flare and ghosting, resulting in greater contrast and colour fidelity even in challenging lighting conditions.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/viltrox_Z_lens07_2048x2048_dc481f2c-0f96-45cf-b176-768ab18117a7.jpg?v=1712322086\"\u003e\u003c\/p\u003e\n\u003ch3\u003ePrecise Autofocus and Manual Control:\u003c\/h3\u003e\n\u003cp\u003eEquipped with an STM stepping motor, this lens delivers fast, near-silent, and accurate autofocus performance, allowing you to capture sharp images with ease. The full-time manual focus override further enhances your creative control, enabling you to fine-tune focus as needed. Plus, with its integrated USB port, you can easily update the lens firmware to access the latest features and improvements.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/23mmZ_sample00_2048x2048_5bf2c772-0b1a-407a-83dc-d4c9999d6c32.jpg?v=1712322086\"\u003e\u003c\/p\u003e\n\u003ch3\u003eEnhanced Handling and Versatility:\u003c\/h3\u003e\n\u003cp\u003eDesigned for APS-C-format Nikon Z-mount mirrorless cameras, this lens provides a 35mm equivalent focal length, making it perfect for a wide range of shooting situations. Its compact and lightweight design ensures comfortable handling, while the integrated manual aperture ring allows for tactile exposure control. The nine-blade diaphragm produces smooth, creamy bokeh for stunning background blur.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/23mmZ_sample003.jpg?v=1712322085\"\u003e\u003c\/p\u003e\n\u003ch3\u003eDiscover More:\u003c\/h3\u003e\n\u003cp\u003eUnleash your creativity and capture breathtaking images with the Viltrox AF 23mm f\/1.4 Z lens. \u003c\/p\u003e","brand":"Viltrox","offers":[{"title":"Default Title","offer_id":40066454683745,"sku":"6953400302387","price":206.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Viltrox-AF-23mm-f1-4-Z-Lens-Nikon-Z-product-photo-5.webp?v=1734172364"},{"product_id":"canon-rf-24-240mm-f4-6-3-is-usm-lens-for-eos-r-system","title":"Canon RF 24-240mm F4-6.3 IS USM Lens","description":"\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/LTgMuWKyEec?si=im9wMHKX0MrKzTlB\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen=\"\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eCanon RF 24-240mm f\/4-6.3 IS USM Lens: Unleash Creativity with Versatility and Precision\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eCanon RF 24-240mm f\/4-6.3 IS USM Lens\u003c\/strong\u003e is the ultimate tool for photographers and videographers who demand flexibility without compromising image quality. Designed exclusively for Canon's cutting-edge \u003cstrong\u003eEOS R system\u003c\/strong\u003e, this lightweight, portable 10x zoom lens covers an impressive focal range, making it perfect for everything from stunning wide-angle landscapes to dynamic portraits, action-packed sports, and detailed wildlife photography.\u003c\/p\u003e\n\u003cp\u003eWhether you're capturing unforgettable moments while travelling or seeking an all-in-one solution for your creative projects, the RF 24-240mm f\/4-6.3 IS USM is engineered to deliver exceptional full-frame image quality, robust performance, and intuitive handling.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-eos-rp-rf-24-240mm-f4-6-3-is-usm-objektiv-beispiel-1.webp?v=1733154619\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features That Set the Canon RF 24-240mm Apart\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eExceptional 10x Zoom Range (24-240mm):\u003c\/strong\u003e Seamlessly transition from wide-angle vistas to telephoto close-ups, capturing every detail and nuance with ease.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvanced Nano USM Autofocus:\u003c\/strong\u003e Experience near-silent, lightning-fast focusing that’s perfect for still photography and silky-smooth for video recording.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFive-Stop Image Stabilisation:\u003c\/strong\u003e Say goodbye to blurry shots! Canon's advanced IS technology ensures sharp images even in low light or at extended zooms.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight and Travel-Ready:\u003c\/strong\u003e Weighing just \u003cstrong\u003e750g\u003c\/strong\u003e, this lens is built to be portable without sacrificing performance, making it an ideal companion for adventures.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCircular Seven-Bladed Aperture:\u003c\/strong\u003e Create beautiful, creamy bokeh to make your subject stand out with professional finesse.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCustomisable Lens Control Ring:\u003c\/strong\u003e Tailor your workflow by assigning critical functions, like aperture or ISO, directly to the lens.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrecision Aperture Control:\u003c\/strong\u003e Enjoy clickless 1\/8-stop adjustments for smooth transitions, ideal for cinematic video creation.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRobust Build for EOS R:\u003c\/strong\u003e Fully optimised for the RF mount, this lens unlocks the full potential of the EOS R system, including seamless integration with the \u003cstrong\u003eDigital Lens Optimizer\u003c\/strong\u003e.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-eos-rp-rf-24-240mm-f4-6-3-is-usm-objektiv-beispiel-7.webp?v=1733154619\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy Choose the RF 24-240mm f\/4-6.3 IS USM?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch4\u003e\u003cstrong\u003eVersatility Meets Creativity\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp\u003eThis single lens covers virtually every focal length you’ll need, eliminating the hassle of switching lenses in the middle of the action. From capturing wide-open landscapes to zooming in on distant subjects, this lens empowers your creativity in every situation.\u003c\/p\u003e\n\u003ch4\u003e\u003cstrong\u003eTravel Light, Shoot Big\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp\u003eThe RF 24-240mm lens combines portability with a vast focal range, making it the perfect travel companion. At just \u003cstrong\u003e750g\u003c\/strong\u003e, you’ll enjoy spontaneity and mobility without sacrificing performance.\u003c\/p\u003e\n\u003ch4\u003e\u003cstrong\u003ePin-Sharp Full-Frame Quality\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp\u003eCanon’s optical engineering ensures crystal-clear results across the entire zoom range. The built-in \u003cstrong\u003eImage Stabiliser\u003c\/strong\u003e minimises camera shake, enabling you to capture sharp, detailed images even in challenging lighting conditions.\u003c\/p\u003e\n\u003ch4\u003e\u003cstrong\u003ePerfect for Photography and Videography\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp\u003eWith its Nano USM motor, this lens offers rapid, precise autofocus for stills and smooth transitions for professional-looking video. Whether you’re photographing wildlife or creating cinematic films, this lens adapts effortlessly.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-eos-rp-rf-24-240mm-f4-6-3-is-usm-objektiv-beispiel-2.webp?v=1733154619\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eDesigned for the Canon EOS R System\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThe RF 24-240mm lens is a native RF mount lens, crafted to optimise the performance of the innovative EOS R system. With fast, nearly frame-wide autofocus and advanced lens correction via the \u003cstrong\u003eDigital Lens Optimizer\u003c\/strong\u003e, this lens ensures every shot is as sharp and vivid as possible.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-eos-rp-rf-24-240mm-f4-6-3-is-usm-objektiv-beispiel-4.webp?v=1733154619\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eWho Is This Lens For?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTravel Photographers:\u003c\/strong\u003e Its versatility and portability make it ideal for capturing everything on the go.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLandscape Enthusiasts:\u003c\/strong\u003e Wide-angle capability allows for stunning, sweeping vistas.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePortrait Photographers:\u003c\/strong\u003e Frame-filling close-ups with beautiful bokeh are effortless.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWildlife and Sports Shooters:\u003c\/strong\u003e The extended zoom range and fast autofocus are perfect for capturing distant action.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVideographers:\u003c\/strong\u003e Silent operation, smooth focus, and precise aperture control make it a dream for video creators.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-eos-rp-rf-24-240mm-f4-6-3-is-usm-objektiv-beispiel-10.webp?v=1733154619\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eInvest in the Canon RF 24-240mm f\/4-6.3 IS USM Lens Today\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eElevate your photography and videography with this all-in-one powerhouse. Whether you’re an enthusiast exploring the full-frame world or a seasoned professional seeking versatility in a single lens, the Canon RF 24-240mm f\/4-6.3 IS USM delivers unmatched performance, portability, and precision.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eClick below to order now and start capturing your world with unparalleled flexibility and creativity!\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eFor full specifications click \u003ca title=\"Expanded Specifications Canon RF 24-240mm f4-6.3 IS USM Lens\" href=\"https:\/\/carmarthencameras.com\/pages\/expanded-specifications-canon-ef-28-300mm-f-3-5-5-6l-is-usm\" target=\"_blank\"\u003e\u003cstrong\u003eHere\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":40066455208033,"sku":"4549292151411","price":854.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-240mm-f4-6-3-is-usm-lens-product-front-view-with-the-dust-cap.webp?v=1728642160"},{"product_id":"nikon-z-fc-mirrorless-digital-camera-z-dx-16-50mm-f-3-5-6-3-lens-z-dx-50-250-f-4-5-6-3-lens-kit","title":"Nikon Z FC Mirrorless Digital Camera \u0026 Z DX 16-50mm f\/3.5-6.3 lens \u0026 Z DX 50-250 f\/4.5-6.3 lens kit","description":"\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/_Pm-V4h8e-I?si=vtRPWtCwv_v_ZBM0\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003eNikon Z fc Mirrorless Camera + Z DX 16-50mm \u0026amp; 50-250mm Lens Kit\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eNikon Z fc Mirrorless Camera Twin Lens Kit\u003c\/strong\u003e combines iconic retro styling with modern mirrorless performance. Featuring a \u003cstrong\u003e20.9MP DX-format sensor, 4K video, and advanced autofocus\u003c\/strong\u003e, this versatile kit includes both the \u003cstrong\u003eZ DX 16-50mm\u003c\/strong\u003e and \u003cstrong\u003eZ DX 50-250mm lenses\u003c\/strong\u003e, giving you complete coverage from wide-angle to telephoto.\u003c\/p\u003e\n\u003cp\u003ePerfect for photographers, vloggers, and content creators, the Z fc delivers exceptional image quality and creative control in a compact, stylish body.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OptimizelyDesktop_1_859a9514-91ec-466d-b111-e064ba76f684.jpg?v=1711014432\"\u003e\u003c\/p\u003e\n\u003ch3\u003eClassic Design Meets Modern Technology\u003c\/h3\u003e\n\u003cp\u003eInspired by Nikon’s heritage cameras, the Z fc features \u003cstrong\u003ededicated analogue dials\u003c\/strong\u003e for shutter speed, ISO, and exposure compensation, offering a tactile shooting experience alongside modern digital performance.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eRetro-inspired design with metal dials\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCompact and lightweight mirrorless body\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eEasy-to-use controls with intuitive layout\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePerfect blend of style and functionality\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/OptimizelyDesktop_3_65208d92-0f1d-4985-9de5-f0fbb0cd1824.jpg?v=1711014432\" alt=\"\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e20.9MP Sensor with EXPEED 6 Performance\u003c\/h3\u003e\n\u003cp\u003eAt the heart of the Z fc is a \u003cstrong\u003e20.9MP DX-format CMOS sensor\u003c\/strong\u003e, powered by the \u003cstrong\u003eEXPEED 6 image processor\u003c\/strong\u003e, delivering sharp, detailed images with excellent colour and low-light performance.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e20.9MP sensor\u003c\/strong\u003e for high-resolution images\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eEXPEED 6 processor\u003c\/strong\u003e for fast, responsive performance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eISO up to 51,200\u003c\/strong\u003e for excellent low-light capability\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003eTwin Lens Kit for Complete Versatility\u003c\/h3\u003e\n\u003cp\u003eThis kit includes two lightweight Z-mount lenses, covering a wide range of shooting scenarios:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eZ DX 16-50mm f\/3.5-6.3\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eIdeal for everyday photography, landscapes, and street shooting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCompact, retractable design\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eZ DX 50-250mm f\/4.5-6.3\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003ePerfect for wildlife, sports, and distant subjects\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSmooth telephoto reach with excellent detail\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eTogether, these lenses provide \u003cstrong\u003ewide-angle to telephoto coverage\u003c\/strong\u003e, making this an ideal all-in-one kit for travel and general photography.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003eAdvanced Autofocus with Eye \u0026amp; 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Animal Detection AF (photo \u0026amp; video)\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eVari-angle touchscreen LCD\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eISO up to 51,200\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eWi-Fi \u0026amp; Bluetooth with SnapBridge\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eUSB charging and power delivery\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eIncludes 16-50mm and 50-250mm lenses\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003eA Stylish, All-in-One Mirrorless Kit\u003c\/h3\u003e\n\u003cp\u003eThe \u003cstrong\u003eNikon Z fc Twin Lens Kit\u003c\/strong\u003e is the perfect combination of \u003cstrong\u003estyle, performance, and versatility\u003c\/strong\u003e. With its \u003cstrong\u003eretro design, advanced autofocus, 4K video, and dual-lens flexibility\u003c\/strong\u003e, it’s ideal for photographers and creators who want a camera that looks as good as the images it produces.\u003c\/p\u003e\n\u003cp\u003eWhether you're shooting everyday moments, travelling, or creating content, the Z fc gives you the tools to \u003cstrong\u003ecapture, create, and share with confidence\u003c\/strong\u003e.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":40066455732321,"sku":"4960759907912","price":1099.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/products\/1148291_R_Z001A_1.webp?v=1692152202"},{"product_id":"canon-eos-rp-full-frame-mirrorless-camera-body-only","title":"Canon EOS RP Full Frame Mirrorless Camera Body Only","description":"\u003cp\u003e\u003ciframe src=\"https:\/\/www.youtube.com\/embed\/HIiyVlCnydQ?si=q6yJJeatwANjxF-U\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2\u003eCanon EOS RP Mirrorless Digital Camera – Body Only\u003c\/h2\u003e\n\u003ch3\u003eCompact Full-Frame Power for Creative Freedom\u003c\/h3\u003e\n\u003cp\u003eThe \u003cstrong\u003eCanon EOS RP\u003c\/strong\u003e is a lightweight, full-frame mirrorless camera that brings professional quality and creative flexibility into a portable design. Built on the advanced \u003cstrong\u003eEOS R system\u003c\/strong\u003e, the EOS RP combines a \u003cstrong\u003e26.2MP Dual Pixel CMOS AF sensor\u003c\/strong\u003e with Canon’s \u003cstrong\u003eDIGIC 8 processor\u003c\/strong\u003e, giving photographers and filmmakers the tools to capture stunning detail in both stills and video.\u003c\/p\u003e\n\u003cp\u003ePerfect as an entry point into Canon’s full-frame EOS R lineup, the EOS RP offers outstanding image quality, intuitive handling, and seamless connectivity—all in a body weighing just 485g.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Canon-EOS-RP-Full-Frame-Mirrorless-Camera-Body-Only-lifestyle-photo-2.webp?v=1730461427\" alt=\"Canon EOS RP Full Frame Mirrorless Camera Body Only lifestyle photo\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Features at a Glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e26.2MP Full-Frame Dual Pixel CMOS AF Sensor\u003c\/strong\u003e for high-resolution imaging\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eDIGIC 8 Image Processor\u003c\/strong\u003e for speed and colour accuracy\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eISO Range 100–40,000\u003c\/strong\u003e (expandable to 102,400) for versatile low-light performance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eDual Pixel CMOS AF\u003c\/strong\u003e with 4,779 selectable AF positions and Eye AF\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eLow-Light AF down to -5 EV\u003c\/strong\u003e for precise focus in dark environments\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e5-Axis Image Stabilisation\u003c\/strong\u003e (Movie Digital IS) for steady video recording\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eUHD 4K Video Recording\u003c\/strong\u003e at 24p with full audio control (mic and headphone jacks)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eVari-Angle 3” Touchscreen LCD\u003c\/strong\u003e for creative angles and vlogging\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eWi-Fi \u0026amp; Bluetooth Connectivity\u003c\/strong\u003e for instant sharing and remote control\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eLightweight Build (485g)\u003c\/strong\u003e – one of the most portable full-frame cameras available\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Canon-EOS-RP-Full-Frame-Mirrorless-Camera-Body-Only-lifestyle-photo-1.webp?v=1730461427\" alt=\"Canon EOS RP Full Frame Mirrorless Camera Body Only lifestyle photo\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/p\u003e\n\u003ch3\u003eExceptional Image Quality\u003c\/h3\u003e\n\u003cp\u003eThe EOS RP’s \u003cstrong\u003e26.2MP sensor\u003c\/strong\u003e delivers superb sharpness, colour accuracy, and tonal range. With a maximum ISO of 40,000 (expandable to 102,400), it performs brilliantly in low-light scenarios without the need for flash. \u003cstrong\u003eDigital Lens Optimizer (DLO)\u003c\/strong\u003e technology corrects aberrations for sharper results straight out of camera.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Canon-EOS-RP-Full-Frame-Mirrorless-Camera-Body-Only-lifestyle-photo-5.webp?v=1730461427\" alt=\"Canon EOS RP Full Frame Mirrorless Camera Body Only lifestyle photo\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/p\u003e\n\u003ch3\u003eAdvanced Autofocus Performance\u003c\/h3\u003e\n\u003cp\u003ePowered by Canon’s \u003cstrong\u003eDual Pixel CMOS AF\u003c\/strong\u003e, the EOS RP provides:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eWorld’s fastest AF speed (0.05 sec)\u003c\/strong\u003e across a wide AF area\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eEye AF\u003c\/strong\u003e for beautifully sharp portraits\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eLow-Light AF to -5 EV\u003c\/strong\u003e, enabling focus in near darkness\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e4,779 AF positions\u003c\/strong\u003e for precise framing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003eProfessional Video Features\u003c\/h3\u003e\n\u003cp\u003eFor hybrid creators, the EOS RP delivers:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eUHD 4K recording at 24p\u003c\/strong\u003e for cinematic results\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFull HD at up to 60p\u003c\/strong\u003e for smooth motion\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eMovie Digital IS with 5-axis stabilisation\u003c\/strong\u003e for steady handheld footage\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eMic and headphone ports\u003c\/strong\u003e for professional audio capture and monitoring\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eVari-angle LCD\u003c\/strong\u003e for vlogging, selfies, and creative filming\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Canon-EOS-RP-Full-Frame-Mirrorless-Camera-Body-Only-lifestyle-photo-4.webp?v=1730461427\" alt=\"Canon EOS RP Full Frame Mirrorless Camera Body Only lifestyle photo\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/p\u003e\n\u003ch3\u003ePortable, Lightweight Design\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCompact body weighing just 485g\u003c\/strong\u003e – perfect for travel and everyday use\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eVari-angle 3.0” touchscreen\u003c\/strong\u003e for flexible shooting angles\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eBuilt-in OLED EVF (2.36M dots)\u003c\/strong\u003e for clear and accurate composition\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eErgonomic Canon EOS layout\u003c\/strong\u003e – intuitive and comfortable handling\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Canon-EOS-RP-Full-Frame-Mirrorless-Camera-Body-Only-lifestyle-photo-3.webp?v=1730461427\" alt=\"Canon EOS RP Full Frame Mirrorless Camera Body Only lifestyle photo\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/p\u003e\n\u003ch3\u003eConnectivity \u0026amp; Workflow\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eWi-Fi \u0026amp; Bluetooth\u003c\/strong\u003e – instant sharing and remote control via Canon Camera Connect app\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eUSB-C\u003c\/strong\u003e – fast transfer and charging options\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCanon RAW \u0026amp; C-RAW Support\u003c\/strong\u003e – full flexibility in post-production\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003eTechnical Specifications\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eSensor:\u003c\/strong\u003e 26.2MP Full-Frame Dual Pixel CMOS AF\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eProcessor:\u003c\/strong\u003e DIGIC 8\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eISO:\u003c\/strong\u003e 100–40,000 (expandable to 102,400)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eAF System:\u003c\/strong\u003e Dual Pixel CMOS AF, 4,779 points\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eVideo:\u003c\/strong\u003e 4K UHD 24p, Full HD 60p\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eViewfinder:\u003c\/strong\u003e 2.36M-dot OLED EVF\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eLCD:\u003c\/strong\u003e 3.0” vari-angle touchscreen, 1.04M dots\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eConnectivity:\u003c\/strong\u003e Wi-Fi, Bluetooth, USB-C, HDMI\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eWeight:\u003c\/strong\u003e Approx. 485 g (body only)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003eWhat’s in the Box\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eCanon EOS RP Camera Body\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCamera Cover R-F-5\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eStrap ER-EOSRP\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBattery LP-E17\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBattery Charger LC-E17E\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eAC Cable\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eUser Manual Kit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003eWho Is It For?\u003c\/h3\u003e\n\u003cp\u003eThe Canon EOS RP is perfect for:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eTravel Photographers\u003c\/strong\u003e who want full-frame quality in a compact body\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePortrait \u0026amp; Lifestyle Shooters\u003c\/strong\u003e making the most of Eye AF and low-light performance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eContent Creators \u0026amp; Vloggers\u003c\/strong\u003e using 4K video, vari-angle LCD, and mic support\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eDSLR Upgraders\u003c\/strong\u003e entering the world of full-frame mirrorless\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003cp\u003e✅ \u003cstrong\u003eOrder the Canon EOS RP Mirrorless Digital Camera – Body Only today and unlock the power of full-frame creativity in a compact, lightweight package.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":40066458550369,"sku":"8714574668093","price":799.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/Canon-EOS-RP-Full-Frame-Mirrorless-Camera-Body-Only-product-photo-4.webp?v=1730461136"},{"product_id":"canon-rf-24-70mm-f2-8l-is-usm-lens","title":"Canon RF 24-70mm F2.8 L IS USM Lens","description":"\u003ch2\u003eDiscover the Canon RF 24-70mm f\/2.8L IS USM Lens\u003c\/h2\u003e\n\u003ch3\u003e\u003cstrong\u003eOverview\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThe Canon RF 24-70mm f\/2.8L IS USM Lens is a versatile powerhouse, designed to cater to the diverse needs of photographers. Let's delve into its remarkable features and performance capabilities.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eExceptional Optics\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eExperience unparalleled image quality with the Canon RF 24-70mm f\/2.8L IS USM Lens. Its advanced optical design incorporates cutting-edge elements to deliver sharp, clear, and distortion-free images.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eConstant Aperture:\u003c\/strong\u003e The f\/2.8 maximum aperture ensures consistent illumination and precise depth of field control, ideal for low-light shooting and selective focus techniques.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAberration Reduction:\u003c\/strong\u003e Featuring Ultra-Low Dispersion (UD) and aspherical elements, this lens minimizes chromatic aberrations and distortion, resulting in superior clarity and colour accuracy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlare Suppression:\u003c\/strong\u003e The Air Sphere Coating (ASC) effectively reduces flare and ghosting, preserving image contrast and detail even in challenging lighting conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003ePerformance and Precision\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eUnleash your creativity with the Canon RF 24-70mm f\/2.8L IS USM Lens, equipped with features that enhance shooting accuracy and efficiency.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFast and Silent Autofocus:\u003c\/strong\u003e The Nano USM focus system delivers swift and virtually silent autofocus performance, complemented by full-time manual focus override for precise control.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImage Stabilization:\u003c\/strong\u003e With Optical Image Stabilization (IS), this lens compensates for up to five stops of camera shake, allowing for sharper handheld shots, even in low-light conditions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eControl Ring:\u003c\/strong\u003e Enjoy intuitive exposure control directly from the lens, thanks to the configurable Control Ring, which allows seamless adjustment of aperture, ISO, and exposure compensation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eDurability and Reliability\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eDesigned to withstand the rigours of professional use, the Canon RF 24-70mm f\/2.8L IS USM Lens offers unmatched durability and protection.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeather-Sealed Construction:\u003c\/strong\u003e Embrace shooting opportunities in various environments, as this lens features a weather-sealed design that guards against dust and moisture.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFluorine Coating:\u003c\/strong\u003e The front and rear elements are coated with fluorine, making them resistant to fingerprints and smudges, ensuring hassle-free maintenance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eSpecifications\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eFor detailed specifications of the Canon RF 24-70mm f\/2.8L IS USM Lens, please visit \u003ca title=\"Expanded Specifications Canon RF 24-70mm f\/2.8L IS USM Lens\" href=\"https:\/\/carmarthencameras.com\/pages\/expanded-specifications-canon-1\" rel=\"noopener\" target=\"_blank\"\u003e\u003cstrong\u003ehere\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eElevate Your Photography\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eExperience the ultimate versatility and performance of the Canon RF 24-70mm f\/2.8L IS USM Lens. Elevate your photography to new heights and capture moments with unparalleled precision and clarity.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":40066459074657,"sku":"4549292148381","price":2429.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/9657\/3025\/files\/canon-rf-24-70mm-f2-8l-is-usm-lens-product-diagonal-top-down-view-with-the-dust-cap.webp?v=1728641403"}],"url":"https:\/\/carmarthencameras.com\/collections\/on-offer.oembed?page=6","provider":"Carmarthen Camera Centre","version":"1.0","type":"link"}