Fujifilm Winter Savings/Cashback 2025

Discover incredible value on Fujifilm X Series and GFX cameras and lenses this season. Enjoy instant savings of up to £450 on selected X Series models between 13th November 2025 and 14th January 2026, with extra £50 savings available during the key promotional windows — 28th November–1st December and 24th–31st December.
The versatile Fujifilm X-S20 offers even more with a £100 Instant Save plus £100 Cashback, while selected XF lenses include up to £350 Cashback and GF lenses offer up to £450 Cashback. For those ready to go large, £500 Cashback is available on selected GFX cameras.
Capture every moment in stunning detail and make the most of Fujifilm’s winter savings event.
Product Description
Fujifilm XF 23MM F1.4 R LM WR Lens: Redefining Excellence in Photography
Elevate Your Visual Storytelling
The Fujifilm XF 23mm F1.4 R LM WR lens is a revolutionary prime lens designed to meet the demands of next-generation camera sensors, offering exceptional image resolution and performance. With a versatile 23mm focal length (35mm equivalent in full-frame format), this lens is perfect for a wide range of photographic styles, from landscape to street photography, and mor
Key Features
- Uncompromising Optical Performance: The XF 23mm F1.4 is engineered to deliver remarkable sharpness and clarity, even when shooting wide open at f1.4. This ensures stunning detail and vibrant colors in every shot.
- Versatile Wide-Angle Focal Length: The 23mm focal length provides a 35mm equivalent, making it ideal for capturing expansive landscapes, dynamic street scenes, and intimate portraits with a natural perspective.
- Superior Low Light Capabilities: With a bright f1.4 aperture, this lens excels in low light conditions, minimizing camera shake and digital noise. It offers flexibility for shooting in various lighting environments, from dim interiors to nighttime scenes.
- Beautiful Bokeh: The lens features nine aperture blades, producing a pleasing, nearly round bokeh effect even at wide apertures. This creates a stunning shallow depth of field that isolates your subject and renders backgrounds with a creamy, three-dimensional quality.
- Advanced Close-Up Capability: The lens's design accommodates close-up shooting, allowing you to capture intricate details with ease, making it suitable for a broad range of photographic situations.
Performance and Handling
- Fast and Accurate Autofocus: Driven by a linear motor, the autofocus system is both silent and highly responsive, achieving focus in as little as 0.04 seconds. This ensures you can capture decisive moments with precision, whether shooting stills or video.
- Compact and Lightweight: Despite its large-aperture design, the XF 23mm F1.4 is easy to handle, weighing approximately 375g and measuring 77.8mm in length. The 58mm filter thread size allows for convenient attachment of filters and accessories.
- Rugged Construction: The lens is built to withstand challenging conditions, with dust and moisture resistance, and the ability to operate at temperatures as low as -10°C (14°F). This durability ensures reliability and performance in all environments.

Detailed Specifications
- Focal Length: 23mm (35mm equivalent in full-frame format)
- Aperture Range: f1.4 to f16
- Optical Design: 15 elements in 10 groups
- Autofocus: Linear motor for silent, fast, and accurate AF
- Minimum Focusing Distance: 30cm (11.8 inches)
- Filter Thread: 58mm
- Dimensions: 77.8mm (length)
- Weight: 375g
- Weather Sealing: Dust and moisture-resistant, capable of operating at -10°C (14°F)
Why Choose the Fujifilm XF 23mm F1.4 R LM WR Lens?
The XF 23mm F1.4 R LM WR lens is not just about capturing images; it's about transforming your photography. Whether you're a professional photographer or an avid enthusiast, this lens offers unparalleled optical performance, versatility, and durability. It sets a new standard for prime lenses, driving the evolution of the X Series for the next decade and beyond.
Invest in the Fujifilm XF 23mm F1.4 R LM WR lens today and elevate your creative vision. Experience the fusion of advanced technology and superb craftsmanship, and capture the world with unprecedented clarity and beauty.

Transform Your Photography with Fujifilm
Unlock new creative possibilities with the Fujifilm XF 23mm F1.4 R LM WR lens. Order now and take the first step towards capturing your world in stunning detail and vibrant color.
| LENS CONFIGURATION | 15 elements in ten groups |
| FOCAL LENGTH (35MM FORMAT EQUIVALENT) | 35mm |
| ANGLE OF VIEW | 63.4° |
| MAX APERTURE | F1.4 |
| MIN APERTURE | F16 |
| APERTURE CONTROL | Number of blades: Nine (rounded diaphragm opening), step size: 1/3EV (22 steps) |
| FOCUS RANGE | 19cm-∞ |
| MAX MAGNIFICATION |
0.2x |
| EXTERNAL DIMENSIONS (DxL) | 67x77.8mm |
| WEIGHT | 375g |
| FILTER SIZE | 58mm |
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Book Your Kit: Choose your dates and reserve your gear online, 24/7.
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